Spiralyze

Excited to have collaborated with Coupler.io on their article "How to Perform a Sales Analysis to Impact Revenue Growth"! It features great insights from our sales team lead, JM Mallari. Link to the full post in the comments ??

?? ???????? ???? ?????? ????% ???????? on B2B SaaS landing pages. Chip House (CMO at Insightly) and I are co-hosting a live workshop. Super interactive, practical, hands-on. ??3 high converting techniques ??Data (based on 34K sites) on why it works ??How you can get 30% on ???????? LPs And... ??2 of the first 5 registrations get a high-fidelity mock-up of their LP. Th, July 20.??11 am est. Link in comments

Before you ???????? ???????? ?????? ????????????, narrow down what's wrong. ??????wrong ???????????? ??wrong ?????????????? ??wrong ?????????????? ???????? If your paid traffic goes to your home page, the ?????????? ?????? ??????'?? ????????????. You will have a low conversion rate.????????'???? ?????????????? ???????? ???????????? ??????????. Because you can't change your home page to deliver on the promise of each ad. Check out these two examples. The first one promises "unlimited users & all features." The landing page does not deliver on this promise.? It's the home page.? It cannot be the front door for the entire company with that message. The second one promises, "make marketing work on numbers..." and, "...recognized as a G2...leader." Guess what doesn't appear on the landing page (at least above the fold)? A G2 trust badge. ?????? ???????? ?????????????? ???????? ?????????????? ??????????. p.s. If you want a great PPC agency, talk to Tyler Jordan at Jordan Digital Marketing

??????.??????????. ??????????.??Do you you have a conversion problem in your paid ads strategy? 1. Pull up your ad 2. Pull up the landing page (wherever it sends your audience) 3. Does the LP deliver the ?????????? ????? Your LP has 1 second, maybe 2, to deliver on the promise your ad made. It has to deliver on the three Bs.????????. ????????. ??????????. Take a look these two examples. The first one is not big, bold or brief.??There's no instant recognition from the ad copy to the LP copy. The second has ??huge fonts ??repeats key messages from the ad at the top ??supports the bold claim with bullets

How do you take ???????????????????????? ???????????????? to the next level???Three great ways. Check out these big swing A/B tests. #1 ?????????? ?????? ????????: Combine with a product screenshot #2 ?????????? ?????? ????????: quantify your social proof #3 ???????? ????????: take a big swing #3 is my favorite. Control: bland headline + lifestyle image + logos (below the fold) Variant: quantitative headline + moved logos above the fold + new CTA + 90 second video. (Btw, we scraped this test from testdome.com back in Nov 2022.? As of today (March 2023), they're still running this design, but their customer count has been updated from 8,000 to 11,000. Nice work.) Swing big.??

How do you swing big without heavy design or dev??????????????????????????? ????????????????. Winning recipe: ??Bold claim ??Simple, numeric benefit ??Believable The last one is key. ???? ?????? ???????????????? ?????? ????????????????. It starts to feel like hyperbole. Check out these three tests with quantitative headlines: 1. Get paid 2x faster 2. 140 million workflows 3. Drive 10x growth In each case, the quantitative headline beat the control. Swing big.

Congrats to our CEO, Sahil Patel, for being named one of Pavilion's CEOs to watch in 2024. Check out the full list in the comments. He's in good company.