In theory, return on ad spend (ROAS) is a helpful metric—but is it always reliable?? Glen, Colby, and Usama explain why marketers should be wary of in-platform numbers when measuring campaign performance.? ??https://lnkd.in/eTNdrqMC #googleads #attribution #ROAS
关于我们
A global authority in digital marketing and PPC advertising, Solutions 8 offers a wide range of digital marketing services to help businesses drive revenue and accelerate growth. Our data-driven, omnichannel approach integrates all marketing channels and impacts every touchpoint in the customer sales journey. We use precise targeting and advanced optimization strategies to ensure your marketing campaigns do more than just reach—they multiply, return, and grow your business.
- 网站
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https://sol8.com
Solutions 8的外部链接
- 所属行业
- 营销服务
- 规模
- 51-200 人
- 总部
- Scottsdale，AZ
- 类型
- 私人持股
- 创立
- 2006
- 领域
- Google Ads、YouTube Ads、Digital Marketing、PPC、Paid Traffic、Meta Ads、Amazon Ads、Email Marketing、Content Marketing、Marketing Automations、Conversion Rate Optimization、Landing Page Design、Conversion Tracking、Google Merchant Center、AI Solutions、Customer Relationship Management和Business Growth
地点
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主要
获取路线
14747 N. Northsight Blvd. Suite 111-212
US，AZ，Scottsdale，85260
Solutions 8员工
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Sean McDonald
Doing my best to lead with Empathy and Objectivity
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Glen Wilson
Senior Google Ads Strategist-Solutions 8
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Shadab Khan
E-commerce Growth Specialist | Data Tracking | Web Analytics | Google Ads | Facebook Ads | Performance Marketing | Google Tag Manager | GA4 | Looker…
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Mehdi Abbas
Scaling E-commerce Brands @ Solutions 8 | Master's in Marketing
动态
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Are you confused about CAC, nCAC, and LTV? ?? Learn how these critical metrics influence growth—and how to use them to scale your Google Ads campaigns more effectively.? ??https://lnkd.in/eGJKj4Kk #googleads #metrics #growth
?? Meta Ads Optimization: Should You Enable Advantage+ Custom Audience?
https://www.youtube.com/
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Discover how Google's Gemini AI can transform your research process with its powerful Advanced Deep Research feature. Ask a question, refine your plan, and let AI do the heavy lifting! #GeminiAI #GoogleTech #digitalmarketing #ppc
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Are you using the Advantage+ Custom Audience feature in Meta Ads? In this video, Nick talks about the benefits of using it—but also shares an example of when the feature did NOT work as planned (and why).? ??https://lnkd.in/eGJKj4Kk #metaads #advantageplus #customaudience
?? Meta Ads Optimization: Should You Enable Advantage+ Custom Audience?
https://www.youtube.com/
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Successful marketers are those willing to embrace AI for the benefits it brings. ?? Glen, Colby, and Usama share some of their favorite new AI tools to enhance processes, automate research, and streamline content production. ??https://lnkd.in/ebM4t29w #googleads #ai #aitools
?? The Future of Marketing with AI: Tools to Look Out for in 2025
https://www.youtube.com/
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Is capping your cost per click (CPC) a smart strategy for your Google Ads campaigns? Glen, Colby, and Usama share their thoughts in this clip from the latest Curry, Cheese, and Vegemite podcast.? ??https://lnkd.in/ezSsTEdC #googleads #CPC #capping
?? Is CPC Capping Right for Your Google Ads Campaign?
https://www.youtube.com/
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Are you running multiple Google Ads lead gen campaigns but nothing is converting?? Do this—and then don't touch it for 30 days—and you will see performance start to rise.? ??https://lnkd.in/e7W87H4g #googleads #leadgeneration #campaign #tips #conversions
?? Google Ads Lead Generation Campaign Strategy to Increase Conversions
https://www.youtube.com/
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Do you struggle with accurate conversion tracking for your Google Ads lead gen campaigns? Glen, Colby, and Usama discuss strategies that can help—including the importance of tracking at every stage of the sales funnel. ??https://lnkd.in/en-uVwRf #googleads #tips #tracking
?? Google Ads Conversion Tracking Problems & How to Deal With Them
https://www.youtube.com/
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Are you using our Meta Ads multi-level campaign strategy? In this quick video, Nick shares what he believes are the best campaign types to use for L1, L2, and L3 based on past success.? ??https://lnkd.in/exPT8Ctu #metaads #funnel #strategy #tips
?? Recommended Campaign Types for L1, L2, & L3
https://www.youtube.com/
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What is the best way to track Shopify sales for Meta Ads and Google Ads? If the data is not lining up (a common issue with multichannel accounts), follow the advice Nick gives in this short video! https://lnkd.in/eTCTSGYW #metaads #googleads #reporting #attribution #shopify
? The Best Way to Track Shopify Sales for Meta Ads and Google Ads
https://www.youtube.com/