?? Planning for the new year? Get ready with our 2025 State of Enterprise Social Media Report In this exclusive report, 170 senior social media leaders at the world's largest brands shared their 2025 strategies, key focus areas, and insights on navigating the rapidly evolving digital landscape. Discover data on: ? Anticipated changes in social media budgets, staffing, and technology investments ?Top priorities for 2025, including content strategy, social listening, and community management ?Strategic areas for planned spending, from employee advocacy to influencer programs ?How AI is shaping the future of social media management and driving efficiency ?Platform-specific trends and where leaders are increasing spend Get the full report here: https://lnkd.in/e-nbN6HX #socialmedia #2025planning
SocialMedia.org
职业培训和指导
Austin，Texas 9,741 位关注者
We're the community for people leading social media at the world's biggest companies.
关于我们
We're the confidential, vendor?free membership organization for people leading social media at the world's biggest companies. As a social media leader, your mission is important. We're here to help you win. There are certain things you can only talk about in total confidence with people like you, with jobs like yours (and problems like yours), at companies like yours. SocialMedia.org is a private, carefully-screened, and vendor-free community for peer-to-peer support from leaders like you. If you're leading social media at a major brand, we've got a board seat for you. See our member list here: https://socialmedia.org/mem/ ------------------------------------------------------------------- Subscribe to our weekly Shortlist newsletter for stories, open jobs, updates, and more on social media leaders at major brands. Visit our website for more details.
- 网站
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https://socialmedia.org/community/
SocialMedia.org的外部链接
- 所属行业
- 职业培训和指导
- 规模
- 51-200 人
- 总部
- Austin，Texas
- 类型
- 私人持股
- 创立
- 2007
- 领域
- social media strategy、enterprise social media、social media leaders、social media、social media marketing、corporate social media、social media leadership、social media management、social media campaigns、community management、community、peer-to-peer conversations和confidential
地点
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主要
获取路线
401 Congress Ave
Suite #1760
US，Texas，Austin，78701
SocialMedia.org员工
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Alejandro Garcia de Leon
Global Lead of Social Intelligence @ Hilton | 2X Social Intelligence Insider 50 | ARF Great Mind Cross-Platform Innovation
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Ran Mano
Strategic Digital Communications and Marketing Leader
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Jennifer Massaro
Vice President, Corporate Communications at Nutanix
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Arlene Garcia
Experienced global marketing and communications professional
动态
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#SocialMediaorg Member Ally is bringing back their "Banksgiving" campaign, this time with a social-first video strategy on TikTok and Instagram. CMO Andrea Brimmer explained, "We know the audience on TikTok is actively looking for financial advice and education, so we continue to build our audience there." Read more below!
Ally Financial is reviving its “Banksgiving” campaign, in which its call center associates hand out no-strings-attached funds to customers to help them overcome personal financial challenges. The Thankgiving initiative was originally launched in 2018. It quickly went viral with a moving video that showed the bank’s employees granting customers’ wishes. The push ran again in 2019. Now, after a four-year hiatus, CMO Andrea Brimmer is reviving it with help from creative agency Anomaly. https://adweek.it/3Z0l64L
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Get a head start on 2025 with exclusive insights on social media program budgets, priorities, and team structures by downloading our latest report for social media leaders here: https://lnkd.in/gwhF_vHJ #SocialMediaorg #socialmedia #socialmediastrategy #socialmediabudget
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Is your content production and editorial process a well-oiled machine, or a chaotic scramble to the finish line? According to an informal poll on a recent SocialMedia.org confidential call, almost half the social media leaders on the line produce planned organic social content less than a month out. We discussed how to uplevel our processes in 2025, including building content pipelines, managing resource-intensive video and image production, tools, and more. (#SocialMediaorg members can find the key takeaways and call recording in the Member Center.) #organicsocial #organicstrategy #organicsocialmedia
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Learn how to master social media listening with these best practices from the experts at Nationwide, FedEx, United States Postal Service, Intel Corporation, Kaiser Permanente, H&R Block, and more: https://lnkd.in/emY-Ydsa #socialmedialistening #sociallistening #socialmediaorg
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With 2025 fast approaching, social media leaders are planning how to navigate new challenges... Get those insights directly from the source -- Vanguard's Alan Adjei, MBA, RTX's Nicole Lightbourne, Advocate Health's Sarah Scroggins, and Vanderbilt University Medical Center's Cynthia Floyd Manley: https://lnkd.in/g4hxpRc3 #SocialMediaorg #socialmedia #socialmediastrategy
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We're thrilled to welcome back #SocialMediaorg alumna Michele Morris to the community as BrightStar Care's Social & Brand Manager! In her role, Michele determines KPIs and goals for their social media strategy; develops and manages in-house social campaigns that drive awareness, consideration, and conversion; distributes monthly content for 380 franchises; oversees social media budget for B2B, consumer, and recruitment efforts; and more. Great to have you back in SocialMedia.org, Michele!
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??What are social media leaders at large enterprises prioritizing for 2025? Over 150 leaders shared their insights in our 2025 State of Enterprise Social Media report. Content strategy, social listening, and employee advocacy are among the top focuses. ?? Read the full report here: https://lnkd.in/gwhF_vHJ #2025planning #socialmedialeaders
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When it comes to influencers, no one understands the nuances of running a successful program quite like your peers in SocialMedia.org. So, whether it’s FTC disclosures or content strategy squabbles keeping you up at night, this conversation today at 12 PM CT is one you can’t afford to miss as you plan for the year ahead.?#SocialMediaorg Members can find the dial-in details in the Member Center: https://lnkd.in/gQiTtfhw #influencers #influencerprogram #socialmediainfluencers
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Our private, vendor-free peer group offers year-round, expertly facilitated discussions and insights to help social media leaders stay ahead, adapt swiftly, and make informed decisions. Designed for busy professionals, it ensures every interaction is valuable. But how do we actually solve the problems keeping social media leaders up at night??Let’s walk through how we support senior leaders every day: https://lnkd.in/dSK9MN-D #SocialMediaorg #peerinsights #community #socialmedialeaders
Solving the Puzzle of Social Media Challenges: How Peer Insights Fit In
https://socialmedia.org