SmithGifford

Today, we celebrate the incredible women of SmithGifford—the strategists, creatives, account leads, and visionaries who make our agency stronger, our clients' work sharper, and our industry better. Your talent, dedication, and leadership inspire us daily, and we are beyond grateful for the impact you make—not just within these walls but in the work that moves brands forward. Here’s to empowering, elevating, and celebrating women today and every day Trisha Holman Caitlin Scott Lisa Biskin Jordan McIninch Rachel Cerchiari

Remote work has introduced us all to so many new people, clients, and coworkers all over the country. We literally wouldn't be the same agency without it. From our roots and real-life physical office in Virginia to our team spanning coast to coast, we're committed to killing the commute (for those that want to), hopping on Zoom rather than a flight, and letting people work in the comfort of their own homes in whatever state that may be.

We're thrilled to announce that the?Association for Financial Professionals (AFP)?is now a part of our growing family of clients! AFP is on a mission to shape the future of finance and treasury professionals, and we are thrilled to partner with them to bring their vision to life. Cheers to new beginnings, exciting projects, and a long-lasting partnership ahead!?

We recently had the incredible opportunity to tour the Jack and Sheryl Morris Cancer Center in New Brunswick, NJ. As one of just 14 free-standing cancer hospitals in the nation, this groundbreaking facility will deliver cutting-edge cancer care and advance research for patients in New Jersey and beyond. It’s truly inspiring to see the impact this center will have, and we’re proud to contribute to its mission through our campaign work. Stay tuned for more updates! Rutgers Cancer Institute RWJBarnabas Health ?? : Jordan McIninch, Caitlin Scott, Jonathan Mandell, Matt Smith

Our latest photoshoot was for our long time client, Victor Stanley We loved working with them again to promote their newest, innovative collection of lightweight benches, tables & chairs. An extra bonus was getting to feature our hometown city. An extra special thanks to one of our long time partners & favorite photographers, Eli Meir Kaplan.?

We're leaving this up for debate — is this a real new SmithGifford puppy or just another AI pic? If you think she's real, her name is Poppy. And if you think she's AI, the prompt was "cute puppy named Poppy in a car"

Hailing from California, we'd like to intro our new Interactive Art Director, Rachel! We asked her for a "fun fact" about herself and she said to give her a topic — so we went wild. _____________________________ My spirit animal is easily a bunny rabbit. A mainstream song that is secretly about me is "Vienna" by Billy Joel. Favorite junk food is pickles, I go through a jar a week of Claussen Dill pickles. The best vacation I took in the last few years would probably be my trip through Scotland, I visited for 2 weeks after filming for the olympics in Europe a little over a year ago! And in a previous life I was a competitive figure skater for over 15 years!

We all know how your holiday break went — but how was your pet’s time with you? ??: Mr. B, Humphrey, Ziggy, Lucy, Pablo, Sadie, Winston (Matt Smith, Caitlin Scott, Jordan McIninch, Michael Kinkopf, Hank Smith, Trisha Pierce)

We love sending goodies and holiday wishes to our clients. This year, we invited them to "stuff their stocking" with some of our favorite things. Also included? Some fun holiday gift labels. What favorite things would you stuff your stocking with?

Congratulations to the Gay Men’s Chorus of Washington, DC, for selling out their 2024 holiday shows! To celebrate this milestone, we’re taking a trip down memory lane with a throwback to the poster we created for their 2016 show. It’s an honor to have worked with this incredible organization—make sure to get your tickets early next year!