Branding is no longer a choice if you want your business to be surfaced in AI answers! #aisearch #seo #branding
Smarty.Marketing
营销服务
Halfmoon，NY 248 位关注者
Customer-centric, no-fluff SEO, link acquisition and branding (topical authority) services
关于我们
Co-founded by Ann Smarty and Craig Mormino, Smarty Marketing focuses on building actionable strategies which drive organic growth and brand visibility. We provide action-driven SEO audits, infographic marketing and digital asset creation services which drive long-term growth.
- 网站
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https://www.smarty.marketing/
Smarty.Marketing的外部链接
- 所属行业
- 营销服务
- 规模
- 2-10 人
- 总部
- Halfmoon，NY
- 类型
- 私人持股
地点
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主要
获取路线
US，NY，Halfmoon，12065
Smarty.Marketing员工
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Ann Smarty
Co-Founder of Smarty Marketing, the boutique SEO agency based in NY
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Suzanne Gray
Social Media and Digital Marketing Specialist
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John Camp
Business Analyst and Client Services Lead with over 10 years experience in an agency setting for online marketing.
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April Williamsen
Digital Media Specialist
动态
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Lots of actionable insights in here about how to ensure your site is pleasing to the Helpful Content algorithm! Effort, transparency, and consistency are key. #SEO #ContentMarketing #DigitalMarketing
Ever since the Helpful Content algorithm became part of core updates, it is important to know what content may be deemed as not helpful enough and hence diminished. Google guidelines give some important insights into what Google may consider helpful or unhelpful. Let's talk about what makes the cut and how to make your website content more helpful!
Helpful Content as Defined by Google’s Quality Guidelines
www.dhirubhai.net
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“SEO will never be dead, but it will change. Stick with the same SEO playbook as before.” ~ Fabrice Canel AI search is evolving – but #SEO best practices remain critical, including fresh, relevant content, rich backlink profiles, user experience, and truly helpful keywords! Fantastic article from Elmer Boutin and Search Engine Land on why classic SEO principles still apply when optimizing for #AI search: https://lnkd.in/g6jtACay
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Brand assets that naturally amplify the presence of our clients in both traditional search and AI search is our speciality! These provide both short-term and long-term results that grow into a rich link base over time. #SEO #BrandAwareness #ContentStrategy
Branding is the answer to both organic search and AI visibility. Brands/entities are at the core of knowledge sources for both Google and LMM platforms. The more recognizable the brand, the higher the probability that AI platforms will include it in their answers. This happens to be our area of expertise, so let's talk about ways to get your brand out there and why it matters for both traditional search engines and AI search!
10 Ways to Get People to Talk About & Search for Your Brand
www.dhirubhai.net
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We had a fantastic question today from Smarty Live's audience - what can local businesses do to appear in AI answers? Brand statement content is the key. Michael Buckbee of Knowatoa explains why - and how Microsoft's multi-billion dollar connection to OpenAI plays a role. #SEO #Branding #AI #OpenAI #brandidentity #localbusiness
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Honored to have our Search Query Analyzer tool showcased by Woolf&Hale! It’s like “having a #SEO expert at your fingertips”. ??
??Thursday GPT: Every week we direct you to an interesting or useful GPT This week it’s help with SEO - Search Query Analyzer by Smarty.Marketing ??What will it do for me? It will analyse search queries and create SEO strategies for specific websites or bits of content. Like having an SEO expert at your fingertips. ?Ask it: “How does this content [link or paste content] work against this search query [search query]” Or even “How effective is this website [link] against this search query?” Link in comments
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We will be discussing this hot topic tomorrow at 1PM EST - hope to see you there!
How to get found in generative AI answers... Not all AI solutions are the same. Here's the quick comparison of the best known one as well as roundup of tactics that can help your business be found there! #aisearch #seo #digitalmarketing #chatgpt #gemini #deepseek #perplexity
Three Ways to Rank in AI Answers
Ann Smarty，发布于领英
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So what exactly is “helpful content” and why is it important to understand for rankingsc Our very own Ann Smarty shares her insights based on her expert analysis of Google’s priorities. Awesome piece!
"‘Helpful Content’ per Google’s Latest Guidelines" | Google's core algorithm includes "helpful content," making its definition of the term critical. Ann Smarty looks at Google's priorities for clues in this terrific piece. https://lnkd.in/gn6gwhch #seo #ecommerce
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Here is the excellent article from Search Engine Land on how to optimize for AI search and agents we mentioned yesterday during Smarty Live! "34% of AI crawler requests result in 404 or other errors." Use these actionable tips to avoid this happening to your site! https://lnkd.in/gg7Y4RZU #SEO #AI #DigitalMarketing
AI optimization: How to optimize your content for AI search and agents
searchengineland.com
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This will be a super informative one! Hope to see you there!
Here's my article on the topic for more context! https://lnkd.in/gipd5U5C I am sure you’ve heard about DeepSeek already, it’s everywhere now. Everyone is talking about it and no one exactly knows why it is big news. In today's episode of Smarty Live, we'll be discussing why DeepSeek is such a big deal and what it means for the future of SEO and digital marketing (which may not change as much as you might fear).
DeepSeek and Why It Is Important for the Future of SEO
www.dhirubhai.net