At every level, success is about partnerships. Proud to be a partner in YOUR success. "Working with the Singular team is fantastic. It seems they have merged seamlessly within Uber and are readily available to answer tough questions!"
关于我们
Singular empowers marketers to futureproof their growth with next-gen attribution and analytics. We provide a holistic solution that combines mobile attribution with industry-leading cost aggregation, flexible ROI analytics, and automatic loading directly into your BI tools. Top marketers from LinkedIn, Rovio, Microsoft, Lyft, Twitter, EA, and more, rely on Singular for a complete view of their marketing performance.
- 网站
-
https://www.singular.net
Singular的外部链接
- 所属行业
- 数据基础架构与分析
- 规模
- 51-200 人
- 总部
- Tel Aviv
- 类型
- 私人持股
- 创立
- 2014
- 领域
- Mobile Advertising、Mobile Analytics & Reporting、Creative Optimization、User Acquisition、ROI Analysis、Performance Marketing Analytics、Marketing Analytics、Lifecycle Management、Customer Acquisition、Web Marketing、Email、Push Notifications和Deeplinks
产品
![点击此处查看Singular - Next-Gen Attribution]()
Singular - Next-Gen Attribution
营销分析软件
To best perform, marketers need readily available, easily digestible, granular data that empowers them to adapt, pivot, and grow. Join leading marketer’s from around the world who trust Singular as their MMP of choice to: - Unify all marketing data, including cost, creatives, bids, and ad monetization across every partner, device & platform. - Analyze marketing performance and ROI with superior cross-channel analytics. - Measure the effectiveness of marketing with privacy-safe, next-gen attribution to future proof growth.
地点
Singular员工
动态
-
Thank YOU Privo!
Thank you Singular for stepping up and protecting children's privacy online by being a member of PRIVO's Kids Privacy Assured program. Singular is a mobile attribution company that combines campaign and attribution data in a dashboard to support ROI. It has developed a compliant solution for attribution in primary child-directed apps. Learn more about their COPPA and GDPR compliant solutions >> https://hubs.li/Q02YKlwm0 #YesYourCan with PRIVO! #KidsPrivacyAssured #GDPRk #GDPRkids #COPPAcertified #childrensprivacy #COPPA #attribution #adtech #COPPASafeHarbor
-
-
Bottom funnel is great. But ... top funnel matters too! Super happy to host Roku head of ad innovation Peter Hamilton on Growth Masterminds to chat about the evolving ad ecosystem on CTV generally and Roku specifically. Roku, of course, does video ads. But it also does a ton of other ad formats, and has multiple forms of engagement or action, including, basically, a Buy Now button. Some of the key takeaways: - CTV is still in its early stages, with significant growth potential. - Performance marketers are looking for alternative channels beyond search and social. - Television is effective for building brand awareness and messaging. - Roku's ad ecosystem includes various formats like in-stream video and interactive ads. - Creative messaging is crucial for successful advertising campaigns. - Shopify integration allows for seamless purchasing directly from TV ads. - Understanding audience targeting is essential for effective advertising. - Fintech companies are leveraging Roku's platform for customer acquisition. - The importance of measuring success through view-through attribution and sales lift. - Early adopters in CTV advertising are likely to see outsized impacts. Check out the full episode on YouTube, Spotify, Apple Podcasts, and everywhere else soon!
-
Everyone wants diversification. BUT ... how? And ... is it measureable? One of the ways: mix emerging and old media. That includes stuff like: - DOOH (diigital out of home) - Podcasts - CTV - Radio (yep, even radio) We recently chatted with Angelina Marmorato from Lemma about a new-fashioned kind of omnichannel advertising via new (podcasts, CTV) and REnewed media (like radio, which is now available programmatically. Here's just a snippet of the conversation ... get the whole thing in our Growth Masterminds podcast. https://lnkd.in/gRW_W8rh
-
Singular's Q3 2024 Quarterly Trends Report is finally here! Find out what's going on in the broader mobile ecosystem ... and get insights from numerous other contributors, including Marcus Burke, Sara El Bachri, Digital Turbine, Mobile Growth Association, RevX, and yellowHEAD. We included data on ... - direct-to-device UA - personalization - top performing ad formats by app category - the right Google Play keywords - what's better than A/B testing - and much more ... https://lnkd.in/dKjMtufe
-
10 tips for winning with creative in 2025: 1. Don’t build ads, build portfolios 2. Vary the length of your videos 3. Tiktok and reels: 2 video styles that are killing it are character-led and useful information 4. Don’t forget good old-fashioned banners! 5. Go seasonal, but go seasonal light 6. Sometimes, be late … intentionally 7. Don’t fall into the trap of just demanding attention 8. Creative that wins is localized creative 9. Calculate your cost of testing 10. Use AI to make/monitor/improve creative All this from a recent Singular webinar ... highlights here: https://lnkd.in/gsqdHuQ2
-
-
Shout-out to Singular support ... so many wonderful people there doing amazing work for our incredible clients!
#mystartuplearnings Learning 1: Use a subscription management software! This should be a non-negotiable for you! All agreements which you sign are sneaky and all businesses out there are here to make money and they have very very sneaky auto-renewal clauses which you miss out! For example, we use the best product analytics, marketing, etc. tools (I don't want to name the best ones, you know them) all of them have sneaky clauses. And when it was time for us to cancel some of them, they slammed these sneaky clauses saying that you have signed it. And when we say that this wasn't shared upfront, they say either of these reasons: 1. The person handling it has left the company so we don't know what you spoke 2. You have signed it so pay it-simple Some companies- I should shout out for them like Singular have been generous enough and have a phenomenal customer support team who understand the situations and are flexible. Such companies value customer relations and what they stand for as a business more than just revenue! But the majority of them would like to suck the money out of you! Zluri Recurly etc are some of the best Subscription management platforms out there. They might just cost you a few dollars but trust me they will save you tons of money! If you are a founder who relates to this story and had bad experiences with subscription renewal terms, please share your story for others to know and learn from the experience! It's all about giving back the learnings to the ecosystem! #founder #startup #building #product
-
?? Can AI 6X your creative output? ?? Automate winners and losers? ?? Save you hundreds of hours of non-creative work building creative variations? In a word: yep! We just chatted with Hagop from Appvertiser about what AI can do for your creative. He says he's 6X'd output on creative with AI, plus automated key parts of creative optimization. He and Growth Masterminds host John: - talk tools to use - build or buy - automating testing - automating variants (images AND video) ... and much much more. Check it all out here, or wherever you get your podcasts: https://lnkd.in/gFidX-3Y
6X creative output with AI?!?
https://www.youtube.com/
-
Which app genre outperformed all the others? What key iOS number jumped massively this quarter? Which ad networks grew the most? Added the most advertisers? It's finally here: Singular's Q3 2024 Quarterly Trends Report! Inside you'll find data on key trends like: - web2app - non-traditional ad networks - KPIs for hundreds of countries and dozens of app categories - platform ad spend share: web, Android, iOS We're super-thankful to have contributions from partners like Marcus Burke, Sara El Bachri, Digital Turbine, Mobile Growth Association, RevX and yellowHEAD, who share insights on: - direct-to-device UA - personalization - top performing ad formats by app category - the right Google Play keywords - what's better than A/B testing - and much more ... Report link in the first comment!
-