Simple Booth

Photo Booth Expo 2025 brought together thousands of photo booth owners, DJs, event planners, experiential marketers, and tech innovators from around the world for its 10th anniversary. From wooden photo booths making a comeback to AI-driven innovations like glam bots and sketch bots, the trade show floor was full of new trends shaping the industry. We also saw a growing ecosystem of digital and print sharing options—and we have thoughts on whether 360 booths are still holding strong or on the decline. Missed the show? We’ve got you covered. Our full recap breaks down the biggest trends, complete with photos. If you attended, what stood out to you? And if you didn’t, what innovations are you hoping to see in the future? Let’s discuss in the comments! #PhotoBoothExpo #PBX2025 #VintageAesthetics #WoodenPhotoBooths #GlamBots #SketchBots #AIinEvents #EventTrends #360Booths #PhotoBoothIndustry #EventTechnology #PhotoMosaics #VirtualPhotoBooths

We all have those "go-to" spots—the bars and restaurants that hit the mark when we're craving great food, drinks, and good times with friends, family, and the community. In the Dallas-Fort Worth area, Shakertins has become a local favorite by not only meeting the needs of its neighborhoods but also by using strategic marketing to keep guests coming back for more. When Brad Hawkins, Shakertins' Director of Marketing and Events, saw an opportunity to enhance the guest experience with a photo booth, he took action. He needed a solution that would do more than just capture memories—it had to promote the brand and spark engagement. Since installing HALO at four locations, Shakertins has captured over 32,000 photos and collected 7,000 phone numbers, enabling them to directly market events, drink specials, and more through text marketing. With a 98% open rate, they’ve managed to keep their brand top of mind and connect with customers like never before. Want to turn your bar or restaurant into the "go-to" spot in your community? Check out the full case study and learn how to engage guests before, during, and after every visit.

Cheers to the New Year! We took some time to reflect on 2024 and what we're looking forward to next. Spoiler alert: Our customers are what made this year so great ??

We're thrilled with the success of HALO at Ole Red locations across the US. Not only do guests get to have fun and share their Ole Red experience, but most importantly, the data captured provides a way for the Ole Red marketing team to stay engaged after they leave the venue. There's no doubt that HALO is changing the game for how bars and restaurants approach marketing.

Building a six-figure business from the ground up requires passion, innovation, and unwavering consistency. Malik McGhie, founder and CEO of Just Call Malik (event planning and management) and Glow Booth (dedicated photo booth rentals), shared his story along with some helpful tips and tricks for how he made it happen. As Malik puts it, “You’re going to feel like an imposter at times, but it goes back to self-value. A lot of times, you just have to push past it and keep doing what you’re doing. It will get to the point where you can’t even escape it because you were so consistent.” Keep reading for Malik’s tips on growing your business, using creative strategies to engage audiences, and becoming a leader in your local community.

Businesses, organizations, and institutions use Simple Booth as more than a fun way to take pictures—it’s a versatile marketing tool for boosting engagement and brand visibility. To amplify those efforts, LinkedIn is now an official share option from online galleries, ideal for engaging professional audiences attending conferences, internal events, and recruitment campaigns. The account analytics page tracks every share and offers valuable insights into your audience and the platforms they prefer. Looking for a way to connect with your audience and drive brand impact? Leave us a comment to chat with our team!

In 2019, Ole Red began exploring ways to capture guest data and enhance in-venue engagement. After considering several options, Ole Red chose Simple Booth for its robust software capabilities and user-friendly interface. "The biggest value to us is being able to understand the customer, who is visiting the venue, and to be able to speak to that customer," said Lindsay Barber, Brand Marketing Manager for Ole Red. With an 89% opt-in rate, this steady stream of data has helped Ole Red to understand their audience better and tailor marketing efforts accordingly. "The ZIP code paired with that email is really valuable to us. And then ultimately, what we do on the backend with our analytics team—we marry up additional information. And that's valuable for me as well on a marketing strategy side," Lindsay explained. Ole Red's successful integration of Simple Booth has led to discussions about expanding the number of units in locations to maximize engagement and data collection. Read the full case study to learn more about their success story, and keep an eye out for the upcoming video.

Our team is dedicated to helping brands seamlessly scale their photo marketing campaigns—no matter the size of your team or the distance between events and venues. And now, we’ve made it even easier. Introducing the new "Allow On-device Editing" feature, available directly in the web dashboard. With just a simple checkbox, you can control access to devices in the field, ensuring your settings remain secure. Whether you’ve pre-approved branding, are working with brand ambassadors, or you're managing permanent installations, you can confidently keep everything locked in place, knowing your setup won’t be altered on-site. Read on for a full breakdown and tips on optimizing your account.

"Simple Booth is a well-rounded product that we have come to rely on. Its customization capabilities, ease of use and quality have made it an integral part of our operations." - Brandon Garrett, Co-Founder & CEO of Electric Playhouse Electric Playhouse curates immersive experiences by seamlessly blending digital innovation with physical interaction. As an added bonus, they endeavor to revitalize abandoned malls and retail spaces in the process. Simple Booth is proud to provide the photo booth solution Electric Playhouse needs to customize and enrich their wide offering of guest experiences and corporate event bookings.

Our new Glam filter achieves flawlessly smooth and radiant skin in every photo. Combine it with other filters like black and white for incredible results!