?? Is Content Strategy Without Content Operations Just a Plan on Paper? We often talk about the importance of content strategy, but what happens when the day-to-day execution falls short? That’s where Content Operations steps in—the unsung hero that brings strategy to life. In this clip, we explore how Content Ops connects the dots between business goals and content execution. It’s not just about having a strategy; it’s about having the right systems, processes, and people in place to make sure content happens with intention, not by accident. ?? Is your organization fully embracing Content Operations, or are ad-hoc processes still getting in the way? Watch the full clip to learn how Content Ops can streamline your efforts and elevate your content game. #ContentOperations #ContentStrategy #BusinessGrowth #ContentManagement #DigitalMarketing #TeamCollaboration #ContentDevelopment #OrganizationalSuccess #ContentDelivery #EffectiveLeadership
关于我们
[A]: The Content Intelligence Service [A] partners with enterprise leaders to reach more channels, grow the value of content assets, and streamline omnichannel production and publishing. The largest and most complex organizations use [A] to compete in a multichannel, multimodal, AI-driven world. [A] is the Content Intelligence Service. In partnership with leading global enterprises, [A] orchestrates content intelligence systems that unify the people, processes, and technology for omnichannel publishing and real-time personalized customer experiences at scale. The patterns in the [A] Content Intelligence Framework support strong returns on content asset investments, streamlined and integrated content operations, and a lean content supply chain. To achieve this, [A] ensures content is: -Coherent – Orchestrated against a Master Content Model?, unifying systems for content interoperability. -Self-Aware – Connected with semantics, taxonomy, structure, and context. -Quantum – Able to exist in multiple states and systems at one time, leveraging content assets for reach and impact. [A] Core Content Intelligence Services -Content Intelligence -Content Engineering -Content Practice
- 网站
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https://simplea.com
Simple [A]的外部链接
- 所属行业
- 信息技术和服务
- 规模
- 11-50 人
- 总部
- Austin,Texas
- 类型
- 私人持股
- 创立
- 2012
- 领域
- web content management systems、content strategy、content modelling、content marketing、taxonomies、Ektron、author experience、Kentico、UXD、Sitecore、IA、google analytics、SEO、schema.org、.NET web application development、responsive design和adaptive content
地点
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主要
815 A. Brazos
US,Texas,Austin,78701
Simple [A]员工
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Cruce Saunders
Builder of bridges across content, data, design and founder of services and software organizations
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Jessica McGinn Hidding
Director of Delivery Management
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Alaaeddin Alweish
Solutions Architect & Lead Developer | Semantic AI | Graph Data Engineering
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Heidi Jeanne Hess
Services Delivery CEO @ Simple A | Digital consulting expert
动态
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?? New Case Study We're excited to share our latest case study showcasing how we helped a global leader in electronic component distribution revolutionize their content strategy. Check out the full case study to learn how we're helping companies future-proof their content management: https://buff.ly/3TUoJYt #ContentStrategy #CMS #DigitalTransformation
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Lead the Future of Content The content landscape is evolving fast. Are you ready to navigate these changes and elevate your approach? Join the January 2025 Intelligent Content Leader Cohort and embark on an 8-week journey designed to revolutionize your content strategy. With expert guidance, personalized coaching, and collaborative sessions, you’ll gain the skills needed to stay ahead in the world of content. Curious to learn more? Dive deeper into the details and discover how this program can transform your leadership journey! ?? https://buff.ly/4duDw36 #ContentLeadership #ContentStrategy #LeadershipCohort #DigitalTransformation #IntelligentContent
Announcement: January 2025 Leadership Cohort
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?? Is Your Content Operation Running on Auto-Pilot? In many organizations, content is created across multiple departments, often without any cohesive process. It's easy to feel overwhelmed when content creation becomes decentralized, and suddenly, it’s everybody’s job, but nobody’s responsibility. In this clip, we dive into the idea of the content supply chain—often invisible but critical. Without proper management, content processes get buried in chaos, leading to inefficiencies. ?? Have you experienced this in your organization? Could structuring your content operations be the key to improving collaboration and quality? ?? Watch the full clip to explore how Content Operations can help turn the chaos into purpose-driven processes.#ContentOperations #ContentStrategy #Collaboration #ContentManagement #Efficiency #Teamwork #ContentSupplyChain #DigitalMarketing #ProcessImprovement #ContentCreation
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?? Crash Course on Content Semantics ?? How do you make sure your content is discoverable, relevant, and impactful? It all starts with content semantics. In this crash course, we cover everything you need to know to elevate your content strategy and connect with your audience like never before. Here’s a sneak peek at what you’ll learn: 1?? How semantics boost discoverability and engagement. 2?? The importance of content structure and models in creating a cohesive content ecosystem. 3?? Real-world examples of enhancing content through semantics, making your message resonate. 4?? The role of taxonomies in aligning content with user intent and improving the customer journey. Whether you're crafting a new content strategy or refining an existing one, understanding content semantics will give you a competitive edge in reaching your audience. https://buff.ly/3zvryIv #ContentStrategy #ContentSemantics #DigitalMarketing #Discoverability #ContentModeling #Taxonomy #AIandContent
Crash Course on Content Semantics
simplea.com
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From content chaos to content mastery: See how we guided a global pharmaceutical leader in establishing a Content Services Organization. The result? Modular content, increased reuse, and a clear roadmap for future success. Explore our latest case study. #ContentTransformation #PharmaInnovation https://buff.ly/4ecciie
Case Study: Implementing a Content Service Organization
simplea.com
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Are inefficient content processes costing your organization? Learn how we helped a Health IT leader implement a Content Orchestration Model, leading to potential savings of $150K per document and a clear path to Content-as-a-Service. Read the full case study to see how. #ContentManagement #ROI https://buff.ly/4eC0DcZ
Case Study: Building a Content Orchestration Model
simplea.com
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See how we achieved content strategy transformation for a global Health IT firm in our latest case study: - Cohesive content development - Enhanced search results - Streamlined workflows - Significant cost savings #ContentOrchestration #HealthTech https://buff.ly/3XUOTMQ
Case Study: Building a Content Orchestration Model
simplea.com
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?? Establishing Clear Standards to Build Trust in Content Operations When standards are vague, it leaves room for uncertainty and even trust issues between content providers and the teams that support governance. In this clip, Cruce Saunders and Joyce Peralta emphasize the importance of clearly defining standards like accessibility, inclusivity, privacy, and security. It’s not enough to say these things matter—what do they really mean to your organization? Creating shared definitions can eliminate ambiguity and ensure alignment across teams. ?? Ready to dive deeper into how clear standards foster trust in content operations? Watch the full episode on YouTube to hear more! ?? https://lnkd.in/gWMUAKNk #ContentGovernance #Accessibility #Inclusivity #PrivacyMatters #ContentStrategy #TrustBuilding #StandardsDefinition #Collaboration #ContentCreation #DigitalContent
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Transform your content ecosystem: ? Modular content ? Reduced production costs ? Improved discovery ? Increased reuse ? Faster delivery Discover how we achieved this for a global pharmaceutical leader. Read the full case study now. #ContentOrchestration #PharmaceuticalMarketing https://buff.ly/4ecciie
Case Study: Implementing a Content Service Organization