Simon Property Group

Many thanks to Brand Innovators for spotlighting Simon’s Chief Marketing Officer, Lee Sterling, as the CMO of the Week. As we head into one of the busiest shopping days of the year, Lee shared details on how Simon is engaging consumers, and driving traffic and sales to our brand partners. In the recent interview, Lee discussed Simon's marketing strategies aimed at different audiences, with a particular emphasis on Gen Z. She explained how Simon has evolved to cater to shoppers both at the mall and online, making Simon the ultimate holiday shopping source this Black Friday and beyond. "The mall is the touchstone of the American cultural experience and it has been for generations. Almost everyone can cite a core memory that they’ve had at the mall, whether it’s hanging with friends after school, a first date or your first job. The mall holds a special place in our hearts and minds, and our “Meet Me @themall” campaign celebrates that and invites people to experience joy through making connections, enjoying exceptional experiences and creating lasting memories." https://bit.ly/496wAsd #Simon #Retail #ThoughtLeadership #CX

Dining at The Galleria? is award winning! Musaafer Houston, a modern Indian restaurant at The Galleria, recently achieved Michelin Star status. The prestigious honor is awarded to restaurants that demonstrate exceptional culinary excellence and a unique dining experience. The fusion of spices, ingredients and textures creates exceptional dishes set in an ambiance reminiscent of India's grand palaces. The Galleria, Houston's premier shopping and tourist destination, is the largest in Texas and one of the biggest shopping centers in the country, boasting over 2.4 million square feet of dynamic retail, dining, and amenities. It stands as a global leader in luxury retail and features award-winning, must-visit dining options. https://bit.ly/3V5AYSm #Simon #Retail #Dining #MichelinStar

In-Store + On-Line = Omnichannel Success According to WWD, a new study by Ryder Systems indicates that 61% of consumers surveyed enjoy in-store shopping for the experience of trying on products, comparing items and more – which is up 21% from last year’s study. “Retail and e-commerce continue to evolve,” said Jeff Wolpov, senior vice president of e-commerce for Ryder. “The emergence of e-commerce and growth of omnichannel fulfillment, particularly over the past four years, has altered consumer expectations and behavior dramatically and will continue to do so as time and technology allow. This latest study demonstrates that, while consumers maintain a robust appetite for e-commerce, they are simultaneously embracing in-person shopping, presenting an impetus for merchants to refine their omnichannel strategies.” https://bit.ly/4fd30TP #Omnichannel #Simon #ShopSimon #Retail

Rediscover Burlington Mall! We’ve recently completed a five-year, multimillion-dollar revitalization of the center that features nearly 50 new retail brands and eateries, along with a new outdoor park and green space. Every detail has been enhanced and elevated, creating a stunning new shopping, dining, and entertainment destination. Check out our innovative new concepts including CAMP, a unique experiential play venue for kids, the first brick-and-mortar location for Joss & Main, and popular restaurants such as Common Craft, Fogo de Chao, Fiorella’s, GRECO Truly Greek, and more. Read more: https://bit.ly/4fA4Az4 #BurlingtonMall #Simon #RetailTransformation

Simon? Reports Third Quarter 2024 Results, Affirms Full Year 2024 Guidance and Raises Quarterly Dividend. "We are pleased with our quarterly results highlighted by strong financial and operational performance, the very successful openings of Tulsa Premium Outlets? and the expansion of Busan Premium Outlets," said David Simon, Chairman, Chief Executive Officer and President. "Today we are pleased to raise our dividend for the fourth consecutive quarter, to $2.10 per share, a year-over-year increase of 10.5%." To access the full release, click here: https://bit.ly/4fbaTto #Simon #Earnings #RetailRealEstate

French luxury house Hermès has relocated to Phipps Plaza, nearly doubling the size of its Atlanta boutique! Hermès is the most recent addition to Phipps Plaza’s unparalleled lineup of luxury brands, including Alexander McQueen, Balenciaga, Balmain, Bottega Veneta, Cartier, Celine, Dior, Dolce & Gabbana, Fendi, Gucci, Saint Laurent, Tiffany & Co., Valentino, Versace and more. Phipps Plaza has scaled new heights with a transformative 360o expansion that redefines the future of modern mixed-use luxury. The prestigious Nobu hotel and restaurant and a new resort-style Life Time complement the center’s iconic collection of designer brands. Read more about Hermès’ new iconic location at Phipps Plaza in WWD: https://bit.ly/40qBoWU #Hermès #Luxury #RetailDestination #RetailRealEstate

Earnings Event Update! Please be advised that we have rescheduled our 3rd Quarter Earnings Release call. The NEW date and time is now Friday, November 1, 2024 at 10AM EST. Please make a note! Listen here: investors.simon.com #retailrealestate #retail #earnings #Simon

When retail industry icons extend an invitation to dinner, we eagerly accept! At a recent VIP dinner featuring retail industry icons and Meta’s emerging fashion network, Zachary Beloff, VP, Leasing at Simon shared his insights on working with Direct To Consumer and Digitally Native brands. He highlighted the value these brands find in opening physical stores at Simon malls. The event included a conversation between Millard 'Mickey' Drexler, Chairman of Alex Mill and former CEO of Gap & J Crew and Karin Tracy, Head of Retail, Fashion, Luxury at Meta. #Simon #Retail #IndustryIcons #PhysicalStores

Lee Sterling, Simon's Chief Marketing Officer, along with True Religion's Kristen D'Arcy and Pinterest's Stacy Wright Malone, met at Shoptalk Fall last week to share the fundamentals of full-funnel marketing and how they stay ahead of the curve and in front of their customers. During the discussion, led by Warchawski's Sam T., Lee emphasized how in Simon’s current approach – including our new campaign Meet Me @themall? - storytelling and amplification strategies are tailored for each stage of the funnel and for different audiences (Gen Z, Moms). “Our campaign is focused on sharing the mall experience - the fashion, food and fun – which is unique to each market, and tying in more emotional consumer drivers such as the joy of being together and creating memories. We’re using a combination of professionally produced and creator content, and meeting our shoppers where they are through both paid and owned media.” #Simon #ShoptalkFall #Marketing

Mark your calendar and listen in on our 3rd Quarter Earnings Release webcast: Tuesday, November 5, 2024 at 5PM ET Listen here: investors.simon.com #retailrealestate #retail #earnings #Simon