SIGMA: America's Leading Fuel Marketers

EXCITEMENT FOR SIGMA WINTER CONFERENCE IS BUILDING – THE CLEAN FUELS COMPLIANCE SUMMIT HEADED UP BY DOLORES SANTOS IS GOING TO BE HUGE! One of the things that got me through the holiday season (was it just me, or did it feel like it went on forever) was looking forward to my trip to Vail, Colorado in February for SIGMA’s Winter Conference. I saw the list of attendees the other day, and I am so excited to mingle with this great group of people. We not only have key marketers, but we also have fuel suppliers and a host of valued business service partners. And – we have one other amazing thing – my dear friend Dolores Santos. This year’s Winter Conference education is going to be something that SIGMA has not done before. We’re going to have a two part “Clean Fuel Compliance Summit.” In other words – what are the regulations? Does it affect all, or part of my regional footprint? Are my contracts up to date? Have I trained my people correctly to understand these complicated requirements? Like many of you, I’ve been around this business for a really long time. While I think I know a lot, I’m always amazed at how much I don’t know. That’s why this Summit is so important. There’s still time for you to register and join nearly 100 of your colleagues at the amazing SIGMA Winter Conference. Here’s some more information: https://lnkd.in/eQpvQgry Oh, and for those of you who think you might find me on the slopes after the Summit concludes, I hate to tell you but I was told by a very reputable ski instructor that my skiing skills are "hopeless." ?? Hope to see you soon!?

THE AMAZING DOLORES SANTOS Way back in 1984 – three years into my career – I had the opportunity to meet Dolores Santos. At that time, Dolores was working for a West Coast marketer called Wickland Oil. I was reporting on West Coast spot fuel markets – Dolores called me to tell me that my pipeline price quote was not correct, AND that I had the pipeline cycles wrong. I was like – WHAT? What followed was a two hour phone conversation that was a Master Class in the downstream fuel business. I learned more about the movement and pricing of fuel in those two hours than I had in the three years I had been trying to figure out this complicated business. Flash Forward 20 years – Dolores became my co-teacher for Winning Fuel Buying Strategies. In the next 15 years, we taught the basics of the fuel business to nearly 2,000 people who have gone on to the highest level positions in our industry. When I – or anyone for that matter – has a question about fuel, I go to Dolores. And that is especially the case when it comes to clean fuels and compliance. These are complicated matters that affect everyone in our business. No one understands this from a marketers perspective better than Dolores (her friends, of which I am proud to be one, call her “D”). That’s why I am beyond delighted to bring this treasured friend and colleague Dolores to the Hythe in Vail, CO for SIGMA’s Winter Conference. In two three hour sessions, Dolores is going to teach “Clean Fuel Compliance and Your Fuel Busines. Everything from the history, to why it’s important, to renewable credits and how they matter in the fuel agreements marketers strike with their suppliers, as well as their own customers. RINS. LCFS. CI. RD. Let the confusion come to an end! This is something you won’t want to miss. What you learn here – and the materials you will take home – will help you and your colleagues in the coming months. Here’s the link to the conference website - https://lnkd.in/eQpvQgry. I hope to see you in Vail!