SideChef

?A Festive Strategy: Show Off Your Products in Holiday Recipes ???? Did you know that 81% of Americans plan to cook homemade meals for both Thanksgiving and Christmas? This presents a major opportunity for brands and retailers to engage with consumers, driving sales and boosting presence at the holiday table. Curious about how your audience interacts with recipes over the festive season? SideChef’s data, drawn from millions of interactions, offers actionable insights for your holiday planning and execution. With our 2024 Audience Insights for Thanksgiving & Christmas, you can discover: - The core needs and motivations of holiday consumers - Key similarities and differences between Thanksgiving and Christmas - Popular recipes among home cooks, including preferred cuisines, skill levels, health focus, and serving sizes - Stay ahead of holiday trends and meet your audience where it matters most! Link the Insights Guide here: https://lnkd.in/eNTp3mKK

???? We’re feeling festive! SideChef has been named by The Mac Observer as one of the 10 Best Recipe Apps on iPhone to Impress Your Guests this Christmas! The article showcases SideChef’s latest innovation, RecipeGen AI, allowing users to turn any food photo into a recipe. It also mentions our meal planner providing personalized recommendations from our library of over 16,000 step-by-step recipes. Read the full article here: https://lnkd.in/e2_qQmyU The holiday season is the ideal moment for brands to leave a lasting impression, and SideChef helps make that happen with personalized and engaging experiences that enhance every moment. Reach out to us to learn more about our partnership opportunities.

?? ?? Check out our latest campaign case study with Bob Evans Farms, Inc., where we achieved a $5.86 ROAS, showcasing impressive ad performance. Bob Evans?, a trusted name in comfort food, set out to engage a nationwide audience with two of their flagship products: Macaroni & Cheese and Mashed Potatoes, with a primary objective of boosting sales and maximizing conversions at two major retailers, across both online and in-store channels. Here's what the team has to say: “SideChef’s campaign far exceeded our expectations, delivering substantial growth in both product orders and brand visibility. With a 25% increase in orders. This partnership has clearly demonstrated the power of precision-targeted marketing." Our fully shoppable in-recipe ad campaigns combine the best of both worlds: measuring online and in-store sales impact. Download the Bob Evans case study: https://lnkd.in/eRWT3jEX Learn more about SideChef's Cost-Per-Order campaigns: https://lnkd.in/ewS4tiGN

????♀? Struggling to choose your Thanksgiving menu? ?? You’re not alone! Research shows that over 70% of Americans feel some level of stress or indecision when planning Thanksgiving meals. Challenges typically include balancing traditional dishes with unique flavors, meeting dietary preferences, and sorting through endless options. To make this easier, SideChef offers an interactive, streamlined tool to build your Thanksgiving menu. With just 32 curated top recipes, this tool helps you mix and match dishes to create the perfect Thanksgiving spread, cutting down on decision fatigue and simplifying holiday prep. All ingredients are instantly shoppable, ánd we build a printable menu for your guests. ???? Ready to give it a try? Follow the link below. Interested in integration such recipe experiences into your platform, or partnering for seasonal sponsorships? Let’s make it happen together. https://lnkd.in/ePUQ5jQN #recipeinsights #recipetool #thanksgiving #whatsfordinner #productsponsorships

?? Join our Talk: Generative(ly) Speaking: The Role of AI in CPG In less than 10 days, on November 13th, we’ll be speaking at Path to Purchase Institute's Live Expo in Chicago, on the topic of “Generative(ly) Speaking: The Role of AI in CPG”. Come join the talk and say hi, or reach out if you’d like to book a meeting with SideChef’s CEO Kevin Yu anytime on Nov 12-15 in Chicago. We hope to see you there! View event details here: https://lnkd.in/gZBxxR-A #cpg #ai #food #foodtech

3?? Three Highlights of Global FoodTech Summit in Japan ??? SideChef recently participated in the Global FoodTech Summit, SKS Japan, with Kevin Yu speaking on two panels: The Future of KitchenOS in the Generative AI Era and The Second Wave of the Smart Kitchen. If you missed it, here are the three main takeaways from the summit: 1. Personalization is no longer a luxury but a necessity. In today’s Generative AI era, personalization has evolved from a perk to a core expectation. As consumers grow used to AI-driven content, demand for customized experiences is surging, driving higher engagement across platforms. 2. The kitchen is also becoming more intelligent and personalized. With 74% of home cooks expressing satisfaction with the results of SideChef’s Generative AI recipe content, showing area for growth, and yet huge adoption potential. 3. Convenience Matters. Over half of consumers are willing to invest more in smart kitchen appliances that integrate shopping and cooking guidance, reflecting the growing importance of seamless, convenient experiences. #genai #kitchenOS #smartkitchen #personalization

Want your brand to be the talk of the holiday table? SideChef’s tailored Cost-Per-Order campaigns can make it happen. We offer a 10% discount to set up your first campaign with us before November 15th. The benefits? - Guaranteed orders to your retailer of choice ?? - Launch within just 15 days! ?? - Reach ONLY high-intent shoppers ????♀?????♂?? - Place your brand in recipes with proven high engagement ?? In our recent campaign with Goya, we saw an 11% incremental sales lift, and our campaign on dairy products achieved a 15% lift. Secure your spot now and unwrap exclusive holiday offers. Let’s cook up something amazing together. Contact us: https://lnkd.in/e4iU8SsY

?? Edamam and SideChef Partner To Provide a Full Range of Recipes and ?Nutrition? Solutions for Businesses SideChef and Edamam, a leading nutrition data company serving the food, health, and wellness sectors, will partner up to cross-promote and enhance business solutions for personalized meal planning, recipe recommendations, and shoppability. This collaboration aims to provide comprehensive tools for food manufacturing, retail, health, and wellness sectors. SideChef will promote Edamam’s nutrition analysis and meal recommendations, while Edamam will highlight SideChef’s white-label Recipe Hub solutions and shoppable tech. “The partnership with SideChef offers a new set of tools for our customers and helps them in creating one-stop full recipes, nutrition, and shoppability solutions for their customers, employees, or patients,” commented Victor Penev, the Founder and CEO of Edamam. Read the full press release here: https://lnkd.in/ejuxYGRP #nutrition #mealplanning #health

?? Case Study Spotlight: Elevating a Spice Brand’s Sales with SideChef! ??? Check out our latest campaign results in this infographic! ?? 8.2% Sales Growth ?? 3.3% Higher Sales vs. Control ?? 14% More Orders Delivered Than Expected Find all our case studies here: https://lnkd.in/eRWT3jEX Want to learn how we can help you achieve these results?? Let’s chat! #MarketingStrategy #CPGMarketing #DigitalSuccess”

The SideChef team is thrilled to return to Groceryshop! We're eager to reconnect with our valued partners and showcase innovative solutions to shape the future of food tech.? DM us to schedule a meeting, we will see you on the floor Kevin Yu Salim Arafati #Groceryshop2024 #FoodTech #InnovationInFood #FoodIndustry #TechInFood #CulinaryInnovation #FutureOfFood #SideChef