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In this interview with MarTech Edge, our CEO Dana Hayes, Jr. introduces The Predactiv Data Platform and its ability to combine and refine any data sources, delivering a profound impact on business results. Read the full interview below.

Our VP of Sales, Alex Walsh, will be taking the stage at the first-ever AdVision NY event on April 3rd, hosted by Sphere Digital Recruitment Group. She will be sharing key insights on Retail Media & Curation alongside industry leaders from TripleLift, Jellyfish, Assembly Global, OpenX, and more. Check out the details below!

Predactiv and Circana have teamed up to bring you the next generation of In-Market Audience Segments. This groundbreaking partnership combines real-time consumer intent data with powerful purchase-based insights—unlocking unparalleled precision, smarter targeting, and better marketing outcomes. Now more than ever, marketers and advertisers can reach high-value, in-market consumers who are ready to purchase. We are bringing campaign performance to a new level. Read the full announcement: https://hubs.la/Q038pL_v0

We are proud to announce a new, exclusive partnership with Affinity Solutions, the leader in consumer purchase insights. Predactiv’s AI-powered technology and intent data, combined with Affinity Solutions’ purchase data, results in a true competitive advantage. One transformative partnership. Unlimited growth potential. Read the full announcement: https://hubs.la/Q038fvc_0

The Predactiv promise: No more data silos. No more infrastructure headaches. No more audience blind spots. Just a smarter and faster way to connect, transform, and activate your data—enabling superior marketing performance. That is the power of The Predactiv Data Platform. Level up at RampUp! Join us in suite Foothill F to experience a demo of The Predactiv Data Platform. Schedule a meeting: https://hubs.la/Q037mTvv0

The Predactiv Data Platform leverages advanced AI and cutting-edge technology to extract maximum value from large, global datasets. We do all the heavy lifting, so you don’t have to. Level up at RampUp! Meet with us in suite Foothill F to learn how we can turn your data into a strategic advantage. Schedule a meeting: https://hubs.la/Q036DgVN0

Ready to RampUP? Predactiv is a proud sponsor of RampUp 2025! Come learn how The Predactiv Data Platform combines unique privacy-first, behavioral data and AI-powered technology to elevate your data-driven strategies. Level up at RampUp! Join us in Foothill F to experience a demo of The Predactiv Data Platform. Schedule a meeting: https://hubs.ly/Q036wvR50

Super Bowl LIX is just around the corner! ?? Connect with highly-engaged football fans ahead of the big game. Our Super Bowl LIX Insights Report highlights key behavioral trends to help you personalize your targeting strategy and drive stronger campaign performance. Explore the full report below (click full screen to download) or schedule a meeting with us here: https://hubs.la/Q033SBtt0

Happy Holidays from all of us at Predactiv! As we celebrate this season of joy and gratitude, we want to thank our incredible clients, partners, and team for making 2024 an unforgettable year. Here's to innovation, collaboration, and success in the year ahead! Wishing you warmth, happiness, and prosperity this holiday season.

Let’s connect at CES 2025! Meet with us to learn about our breakthrough innovation, The Predactiv Data Platform, which combines advanced AI and technology to transform your data into a strategic advantage. Schedule a meeting here: https://hubs.la/Q02-s_2V0