SG360°

Thank you Feed My Starving Children for letting us help with your critical mission to feed those most in need around the world. Together, there's no problem we can't address!

It's our favorite time of the year: Gathering from near and far to celebrate our successes, share new insights that keep us leaders in direct mail, and tackle the ever-evolving marketing challenges our partners face.?

?? Big News for Direct Mail Marketers: USPS 2025 Postage Savings Are Here! ?? Marketers, if you're looking to stretch your budget and boost engagement, the USPS 2025 Integrated Technology Promotion is something you can’t afford to ignore. This promotion offers 3-5% postage savings on direct mail campaigns that correctly incorporate cutting-edge technology—think QR codes, AR, NFC, voice assistants, and more. Why does this matter? ? Enhance response rates with interactive mail experiences ? Lower costs while maintaining high-impact engagement ? Seamlessly connect mail with digital channels for an omnichannel approach At SG360°, we’ve seen firsthand how interactive mail drives higher conversions and deeper brand connections. And every postage dollar you save goes directly to your ROI. ?? Act fast! Registration is open now. Ready to optimize your next campaign? Check out the full details here: https://bit.ly/4gPT035 Are you planning to leverage this promotion? Let’s discuss how to make it work for your brand! ??

Struggling with campaign engagement? Dive deep into your audience's mind! ?? Understanding what truly resonates with your target audience can transform your #MarketingStrategy. It's not just about data; it's about the emotions, values, and lifestyles that drive their choices. By aligning campaigns with these elements, marketers can create messages that don't just reach eyes but also touch hearts. ?? So, next time you're crafting a campaign, ask yourself: Are we reaching the hearts of our consumers? Start conversations that matter and watch your engagement soar. What #AudienceInsights are you missing to truly resonate with your consumers? Share in the comments! ??

The USPS will suspend regular mail delivery, retail services, and office activity this Thursday, January 9, for the National Day of Observance in honor of former President Jimmy Carter, who died Dec. 29 at age 100. All post offices, as well as other federal agencies, will be closed. The Postal Service will continue to accept and process volume dropped by commercial mailers at mail processing facilities.

Exciting NEW postage promotions are coming in 2025! Grab a copy of our Postage Optimization Planner and Promos Calendar and start planning your postage strategies today. https://bit.ly/40d5NHG

Imagine your own Customized, Interactive campaign dashboard that you can monitor in Real-Time! What if you could also use it to forecast results and adjust your strategy accordingly… https://bit.ly/400V7Md

Wishing our clients, partners, friends, and families a deliciously joyful season. Happy Holidays from everyone at SG360°! https://bit.ly/3OXWuVL

76% of B2C marketers see their Highest Conversion Rates from direct mail*, higher than paid search, digital display ads, and even social media! But the real magic happens when you synchronize your direct mail with your digital channels. Direct mail can: ? encourage organic web traffic ? drive online video views ? increase paid ad click-through rates ? boost email response rates ? enhance social media engagement ? and so much more! Your direct mail campaigns can (and should) serve as the glue holding your omnichannel campaigns together. When done correctly, it will feel like a seamless journey to your customer. * Future of Direct Mail, 2024

Marketers: are you struggling to get your offer into consumers’ hands in a timely manner? Accelerated cycle time gives your campaign faster speed to market! See how SG360° does it by offering data, design, production, delivery, and tracking all under one roof. https://bit.ly/3ZCdCq7