Seniors Guide

We take pause today to honor the brave souls who sacrificed everything on 9/11. We hold their memory in the highest respect. ???? #PatriotDay #NeverForget

Is your senior living community using these marketing tactics to attract new residents? ?? 1. Search Engine Optimization: SEO enhances your website's visibility in search results. By offering valuable content, conducting keyword research, and using paid search tools like Google Ads, you can improve your ranking, which will help your community appear at the top of search results. 2. Resident Ambassadors: Use current residents as brand ambassadors to promote your community. You can start a "resident referral program" where residents can recommend your community to friends and on social media. 3. Reputation Management: Have a dedicated team member respond to online reviews to address concerns and build trust. Negative reviews can damage your brand, so having someone actively respond shows potential residents you care. 4. Website Optimization: Improve your website's functionality and user experience to attract residents. Make sure your website loads quickly, is mobile-friendly, has high-quality photos and videos, and offers a virtual tour. 5. Track ROI: Monitor the return on investment of your marketing efforts to identify what's working and what's not. You can try out different tactics and track their effectiveness. Source & Full Article: https://lnkd.in/enVR_tB8 #seniorliving #seniorlivingmarketing #marketingstrategy #seo #seniorsguide

Happy Labor Day from all of us at Seniors Guide! ?? Today, we honor the hard work and dedication that has shaped our communities and our country. Enjoy a well-deserved day of rest and relaxation! ???? #LaborDay #SeniorsGuide #Celebrate

The importance of pricing transparency in senior living! ???? ? Today's consumers expect to be able determine the cost of a community, in order to evaluate its affordability and value. ? Some operators now include starting prices or a range of prices and floor plans on their websites to increase pricing transparency, while saving some information for marketing conversations. ? Transparent pricing helps potential residents and their families make informed decisions about senior living options, reducing cost confusion and uncertainty. ? Transparent pricing also fosters trust between communities and potential residents, leading to a more positive outcome and experience. What is your take on this??? Source & full article: https://lnkd.in/g5a56zvB #seniorliving #pricingtransparency #seniorlivingcosts #seniorhousingprices #seniorlivingtransparency #seniorhousing

?? Our team had a great time in NOVA last week at the VALA Senior Living Summit! ?? Crystal Hendley Adam Brown #SeniorLiving #VALASummit #VALA2024 #SeniorIndustry #AssistedLiving #Networking #IndustryProfessionals

Looking forward to the first Senior Living Summit in Fairfax! with Crystal Hendley

Thank you for the wonderful feedback from Harmony Senior Services ?? We are grateful for your trust and partnership. ?? #seniorliving #clienttestimonial #marketingsuccess #customerexperience #seniorlivingmarketing #marketingpartnership

Are you looking for lead engagement without the hassle of referral fees? Look no further! ?? Since 1991, we’ve helped communities fill their buildings through time-tested tactics and cutting-edge strategies. Curious about how it works? Visit https://lnkd.in/eGRBzhH9 and request a demo today! ?? ?? #seniorliving #leadengagement #digitalmarketing #seniorlivingmarketing #leadgeneration #marketingstrategy

Boost your connections in the senior industry by joining a networking group! ?? Senior industry networking groups are a fantastic way to stay connected with your peers while building possible referral networks for your business. Each market Seniors Guide serves offers a couple of options for professionals to network with each other. ???? Learn all about them by choosing your area from our list! https://lnkd.in/eNvmwHqM #seniorliving #networking #seniorindustry #networkingevents #seniorlivingprofessionals

Discover 3 Forecasted Trends in Aging in 2024! ?? 1. There's a greater demand for professionals in elderly mental health care. Telehealth, phone consultations, and in-person visits have made mental health services more accessible to younger people. However, seniors 65 and older have needed help finding qualified practitioners. 2. Aging in place is becoming more popular. According to AARP, 77% of adults 50+ would prefer to age in place if given the option. Some of the most in-demand aging-in-place services include home meal delivery, senior transportation, errand services, and in-home companion care. 3. With all the benefits of multigenerational living, we may see a rise in families living together over the next year. Aging professionals will play an essential role in this. They can provide caregiver training, suggest home improvements for older relatives and form support groups to help families move to multigenerational living. Full article: https://lnkd.in/eXNQAwTE #seniorliving #agingtrends #aginginplace #multigenerationalliving #mentalhealthcare #seniorcare