Owner of Senior Living Photography and Films, Senior Living Social Media Content Brand Management, Owner of Tom Sanders Photography and Films, Random House Author, Senior Stock Photos, and Professor
In senior living, there is so much opportunity to create more interesting imagery on aging. Especially as more baby boomers start to move into senior living, they are going to want to see more hip representation of aging. Let's get away from using the same stock imagery of seniors your competitors are using and use real imagery of residents for your marketing (not to say all senior living companies are using stock images). ?? Here are centenarian hands I photographed, printed, and collaged with simple painted borders. Combined these two hands have over two years of life!