When I talk about payouts, usually it’s about moving money faster, ideally instantly, to end customers. Another part of the experience though is how an end customer perceives the speed and ease of use of the entire process, including things #Dots and developers can’t control.
There are essentially four steps from the end customers’ perspective, and the first three can be pretty spread out over time:
- Onboarding to a receiving account (Venmo, Cash App, legacy bank, etc.)
- Onboarding to #Dots via a flow embedded in a developer’s app
- Payment initiation, almost always programmatic via the Dots API
- Payment receipt in the end customer’s chosen account.
One of the biggest customer experience challenges in payouts is that the provider of the end customer’s account controls its own onboarding and payment receipt. Dots controls the payment flow, developers build onboarding or use the turnkey Dots experience, and then developers call the Dots API to initiate payments.
Our solution to the lack of control over the receiving account? End customer choice via the Dots API. In real life, you can’t dictate people’s preferences. So give your end customers a lot of options. They’ll pick what works for them and you don’t have to worry about the other side of the payouts coin.
#payouts #embeddedpayments #customerexperience #instantpayments