9 years, countless challenges, and infinite gratitude. Here's to the journey and the road ahead! ???? #SelectShadesTurns9
Co-Founder, Co-Owner at Select Shades, LLC | Entrepreneur | Hospitality & Event Professional | Sunglasses Aficionado | Former Hotelier
?? Celebrating 9 Years of Select Shades! ?? Nine years ago, we set out to create something different—a company that not only brought a world of sunglasses to the world of gifting but also redefined what brick-and-mortar shopping could be for sunglass lovers. Today, we’re proud to reflect on how far we’ve come, the lessons we’ve learned, and the incredible journey that has brought us here. It hasn’t been easy. From navigating a disastrous early store location to weathering the storm of COVID-19, rising costs, challenging lease negotiations, and balancing inventory management, we’ve faced our share of hurdles. But through it all, we never wavered in our values or the type of company we aspired to be. Even in the leanest times, we’ve remained committed to supporting our communities, giving back to those in need, and taking care of our team. We’re proud to say we survived the pandemic without eliminating a single job, grew even in 2020, and continued to innovate with industry-firsts like our customizable Ray-Ban and Oakley experiences. Over the years, we’ve created jobs, built a culture that values retention and collaboration, and evolved into a company that captivates us daily. Jason and I are humbled by the contributions of our incredible team and the loyalty of the customers who’ve stood by us through every chapter. Here’s to nine years of challenges, triumphs, and unwavering commitment—and to the exciting chapters yet to come. Thank you to everyone who’s been part of this journey. Cheers to the next big milestone and an even brighter future in year 10! ?? #SelectShades #Anniversary #Sunglasses #Innovation #Gratitude