Scout Lab

We are so proud to have been selected for the second year in a row as the Purpose-Driven Agency of the Year by The PR Net Next Gen Awards! We’re so thankful for our talented team and clients and everyone who has believed in us along the way as we work to advance humanity forward.

Big news! We’re up for an award for all of our work around Roe v Wade and access to abortion care with Hey Jane! Were a finalist for the Shorty Impact awards and need votes to win, every vote counts, support and vote here. https://lnkd.in/eY-HsZT5

We're a finalist for the the Anthem Awards, and we need your help! The Anthem Awards celebrate social impact work and honor change-makers who are tackling the world’s most pressing issues. VOTE for our work with AmorSui in the Sustainability, Environment & Climate category. https://lnkd.in/gJhhnrAr #anthemawards

In celebration of Day of the Girl, we're proud to spotlight our clients who are making a global impact on the health and well-being of women and girls. From supporting motherhood to advancing heart health, these trailblazing companies—Oova, Maple, The Previvor Foundation, Annabella, Healthee, Hello Heart, Hey Jane and Technovation (to name a few)—are driving critical innovations that improve access to what matters most to women and girls: structural support in health and education. Learn more at https://lnkd.in/ev8GBiGp

In celebration of Day of the Girl, we're proud to spotlight our clients who are making a global impact on the health and well-being of women and girls. From supporting motherhood to advancing heart health, these trailblazing companies—Oova, Maple, The Previvor Foundation, Annabella, Healthee, Hello Heart, Hey Jane and Technovation (to name a few)—are driving critical innovations that improve access to what matters most to women and girls: structural support in health and education. Learn more at https://lnkd.in/ev8GBiGp

Introducing Trunks for Change, a Scout Lab original campaign focused on issue advocacy for the upcoming election, highlighting key topics such as abortion, gun reform, and climate change. This campaign is dedicated to raising awareness around these pivotal election issues. Head to trunksforchange.com and get involved. And remember, this November act like a gentle giant, and vote like an apex predator.?

Our Chief Creative Officer and Co-Founder, Willow Hill, has been selected as a 2024 AD COLOR Leader! Willow is among the 4% of women of color in executive positions in the U.S. and one of the only Native American female creative directors in the industry. Those selected by ADCOLOR are in a position to drive change in their field, believe in the power of diversity, and demonstrate a long-term commitment to championing DEI. #ADCOLOR2024 #OffMute ADCOLOR Conference and Awards For more information on the 2024 ADCOLOR LEADERS class head here: https://lnkd.in/epTQrajB

Introducing the brand identity we created for KAVAN?, a 30-acre oceanfront retreat center and learning institute in Zihuatanejo, Mexico. With a focus on personal transformation for real-world ?impact, KAVAN? required a brand that encapsulated both its luxurious setting and its profound commitment to change. We meticulously crafted the brand positioning and visual identity to reflect the magic of this unique space, where luxury meets deep personal growth. The result is a brand that spans digital to an offline hospitality experience that not only captures the essence of KAVAN?’s transformative offerings but also invites individuals to embark on a journey that is both enriching and deeply impactful.

Our very own Associate Director of Communications, Kari Porter, is featured in PRWeek's Pride in PR! Read the full article below.

We made a video game and Gaming.net interviewed our CEO and Co-Founder, Kaitlyn Barclay, about it. As a creative communications organization working with purpose-driven brands, we're always looking for creative ways to shine light to the systemic inequities that exist in our industry. We did this with our game, Yachtleship, a Battleship-style single-player game that pokes fun at the Cannes Lions award ceremony, and the homogenous group of holding companies that win Lions.? Kaitlyn put it best: “If you don’t see yourself in the video games you play, build them yourself. There’s so much opportunity to expand the values, representation and diversity of stories within the industry.”