AAPM&R is a true partner and dream client. The Academy, Tracy Sereiko and Megan B. understand the value of sustained, proactive strategic communications for elevating the PM&R speciality. Their vision and investment over the past 3+ years enabled us to garner 100s of earned media placements and message/media train scores of brand ambassadors.
Thrilled with my 3rd #AAPMR24 Annual Assembly! PM&R physicians are such a joy to work with, and it was amazing to see the results of our work at Scott Circle Communications highlighted in the plenary session! It doesn't hurt that I also bumped into comedian/hero/messaging wiz Will Flanary (Dr. Glaucomflecken) in the hall and shared how I use his personas in my message training sessions.