Scaling UP! H2O Podcast

At Scaling UP! H2O Podcast, we are proud to collaborate with industry leaders who are driving innovation in water treatment. Pyxis Lab? Inc. is one such leader, continuously providing cutting-edge solutions that empower water professionals worldwide. With revolutionary technology like the Oxipanel Plus, Pyxis Lab is making oxidizer monitoring simpler, smarter, and more efficient—eliminating the need for reagents, reducing maintenance, and ensuring precise data in real time. ? All-in-One Monitoring – Tracks oxidizer, pH, ORP, and temperature ? Reagent-Free Operation – No chemicals, no hassle—just reliable results ? Automated Flow Control – Seamlessly maintains optimal performance ? User-Friendly Touchscreen Display – Making data monitoring effortless We are grateful for Pyxis Lab’s commitment to improving water quality management for professionals everywhere. Their dedication to innovation and excellence makes a lasting impact, and we’re honored to have them as part of the Scaling UP! H2O community. ?? Learn more: scalinguph2o.com/pyxis #ThankYou #WaterTreatment #ProcessOptimization #WaterQuality #IndustrialWater #WaterProfessionals #PyxisLab #Innovation #ScalingUPH2O Matthew Mauch

Thank you, Thermal Fluid Technologies, for helping us keep the Scaling UP! H2O Podcast flowing smoothly! If you haven’t already, check them out at scalinguph2o.com/TFT and discover how they bring performance and peace of mind together. #ThankYou #ThermalFluidTechnologies #ScalingUPH2O #PerformanceMeetsPeaceOfMind

Losing a deal is never easy, but every loss holds valuable insights—if we take the time to reflect. It’s tempting to say, “We lost because of price,” but is that really the whole story? Think about it—your company has won deals before, even when you weren’t the cheapest option. That means price isn’t always the deciding factor. So, what else is at play? ? Customer Debriefs – What can we learn from their decision-making process? ? Team Reflections – Are we communicating our value effectively? ? Strategic Adjustments – Was this deal the right fit in the first place? Every loss is an opportunity to fine-tune our selling strategy and qualification process. The key is to stay curious and keep learning. Haven't heard about the full episode yet? Listen now: scalinguph2o.com/410! What’s one lesson you’ve learned from a lost deal that made you better? Let’s discuss! #ScalingUPH2O #TraceBlackmore #CaseyBrown #FearlessPricing #SalesGrowth #LearningFromLosses #BusinessSuccess Scaling UP! H2O Podcast Casey Brown

Hot Sauce or Gasoline? Your pricing strategy depends on knowing the difference. Casey Brown introduces a game-changing analogy in the latest Scaling UP! H2O episode. Not all products and services are created equal—some are hot sauce (low sensitivity, high value), while others are gasoline (high sensitivity, competitive pricing). ?? Are you identifying the "hot sauce" in your business? Could you charge more for items your customers barely notice but highly value? Find out how Casey's analogy could transform your pricing strategy: www.scalinguph2o.com/410 #FearlessPricing #HotSauceAnalogy #PricingTips #BusinessStrategy #ScalingUPH2O #Leadership #ProfessionalDevelopment #Podcast #WaterTreaters #WaterTreatment #WaterSafety #WaterProfessionals #WaterYouKnow #TraceBlackmore #WaterIndustry #WaterManagement #IndustrialWaterTreatment #WaterEntertainment #WaterEvents #Water Scaling UP! H2O Podcast

Happy International Women’s Day! ?? #IWD25 #ScalingUPH2O

Scaling UP! Nation, let’s give a big round of applause to Ruud Daane, our newest Water You Know! winner! ?? Ruud nailed this week’s question, proving once again that knowledge and experience go hand in hand in the water industry. Shoutout to Brian Fisk, CWT for engaging in the conversation—because participation isn’t just about winning; it’s about keeping the discussion alive. The more we share, the more we all learn, and that’s what makes this community thrive. Why join? Water You Know! isn’t just a game—it’s a way for water pros to stay sharp, challenge their expertise, and be part of something bigger. Your knowledge doesn’t just answer a question—it helps the entire industry grow. ?? Ready for the next challenge? The next question drops on Monday! Join the conversation, test your knowledge, and maybe even claim the next win! Listen now at scalinguph2o.com/410 and stay ahead in the industry. #WaterYouKnow #ScalingUPH2O #ChallengeAccepted #WaterIndustryExperts #ProfessionalGrowth #JoinTheConversation #JamesMcDonald #TraceBlackmore Scaling UP! H2O Podcast James McDonald, PE, CWT ??

Think a small discount won’t hurt your business? Think again. Dropping your price by just 1% can slash your profits by 10% or more—yet most professionals cave when a client asks for a discount. Casey Brown joins us this week to share how you can: ? Hold your pricing ground without losing deals ? Identify high-value services that customers are happy to pay for ? Reframe pricing conversations to win more business Are you pricing with confidence or selling yourself short? Don’t miss this game-changing episode. ?? Listen now: scalinguph2o.com/410 #FearlessPricing #PricingPower #BusinessValue #ScalingUPH2O #WaterTreatmentIndustry #BoostPricing Scaling UP! H2O Podcast

In this week’s episode of Scaling UP! H2O, we’re joined by pricing expert Casey Brown, author of Fearless Pricing. Casey reveals the psychology behind pricing, why most businesses undervalue their services, and actionable strategies to confidently charge what you're worth. Discover how to: ?? Overcome fear in pricing discussions ?? Maintain pricing integrity to build trust ?? Identify "hot sauce" opportunities in your portfolio for higher margins This isn’t just another business discussion—it’s a masterclass in transforming your bottom line. Tune in to redefine your approach to pricing and create lasting value for your business. ?? Listen now: Scalinguph2o.com/410 #FearlessPricing #BusinessStrategy #SalesLeadership #WaterTreatmentProfessionals #PricingPower #ProfessionalGrowth #BusinessGrowth #PricingStrategy #ScalingUPH2O #ProfessionalDevelopment #Entrepreneurship #Leadership #WaterTreatmentIndustry #Podcast #WaterTreaters #WaterTreatment #WaterSafety #WaterProfessionals #WaterYouKnow #TraceBlackmore #WaterIndustry #WaterManagement #IndustrialWaterTreatment #WaterEntertainment #WaterEvents #Water Scaling UP! H2O Podcast Dez Thornton James McDonald, PE, CWT ??

?????? ?????? ???????????????? ???????? ??????'???? ?????????? ??????????? ?? ???????? ??????—???????? ???? ???? ?????? ??????! In this week’s episode of Scaling UP! H2O, pricing expert Casey Brown returns to the mic to share her groundbreaking insights from her new book, Fearless Pricing. Together, we’ll explore how to overcome the fear of pricing discussions, handle objections with confidence, and unlock the unexercised pricing power hiding in your business. It’s time to break free from fear and command the value you deserve. ?? Stay tuned—this episode drops tomorrow! Subscribe now to your favorite podcast platform: https://lnkd.in/eZa6gsPJ #FearlessPricing #BusinessGrowth #PricingStrategy #ScalingUPH2O #ProfessionalDevelopment #Entrepreneurship #Leadership #WaterTreatmentIndustry #Podcast #WaterTreaters #WaterTreatment #WaterSafety #WaterProfessionals #WaterYouKnow #TraceBlackmore #WaterIndustry #WaterManagement #IndustrialWaterTreatment #WaterEntertainment #WaterEvents #Water Scaling UP! H2O Podcast

?????????? ????????, ????????’?? ?? ?????????????? ???????? ?????????? ???????????? ???????????? ????????! When measuring water quality, precision matters. But do you know the exact relationship between these two common units? Question #10: ???????? ???? ?????? ???????????????????? ?????????????? ??????????-??????-?????????????? (??????) ?????? ???????????????????? ?????? ?????????? (????/??)? If you’ve got the answer, be the first to comment here on LinkedIn by Thursday night for a special shoutout on our platform. ?? The winner will be announced here on Linked In this Friday after the episode airs—so be sure to listen in to uncover the answer. We’ll also highlight a summary of all winners at the end of the month. Your participation isn’t just about winning—it helps create a discussion where water professionals can share insights, test their knowledge, and learn from each other. So, jump in and let’s see who gets it first! We’re moderating. Who’s in? #ScalingUpH2O #WaterYouKnow #JamesMcDonald #TraceBlackmore #WaterGameShow #WaterQuality #PPMvsMGL #WaterTreatment #IndustryExperts #PodcastChallenge #JoinTheConversation Scaling UP! H2O Podcast