Innovative technology, data regulation and the ways in which loyalty data is the "new oil" for retail growth were some of the key takeaways from our fourth What's in Store for Retail Media Masterclass,?rom Clicks to Bricks: Loyalty Programs as the Catalyst for Omnichannel Insights, moderated by?Walkbase's?Ben Reynolds and featuring?Andy Baldauf, Renee Hartmann, and Frank Trefzer.?
Scala
广告服务
Malvern，PA 22,104 位关注者
Bring the online shopping experience in-store using personalization, automation and insights
关于我们
Scala solutions allow you to create audience engagement experiences by connecting networks of digital signs, kiosks, mobile devices, websites and Internet-connected devices. Scala, a STRATACACHE company, provides the platform for marketers, retailers and innovators to easily create and centrally manage deployment of these digital experiences, while retaining the flexibility to rapidly adapt to local business conditions and audience preferences in real time. With 30 years of experience entertaining, informing and educating audiences, Scala is known globally for its innovation, and for leveraging emerging technologies to create award-winning solutions that are infinitely customizable. Headquartered near Philadelphia, PA, Scala’s network of partners and developers located in more than 90 countries drives more than 500,000 screens worldwide. https://scala.com
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https://scala.com
Scala的外部链接
- 所属行业
- 广告服务
- 规模
- 201-500 人
- 总部
- Malvern，PA
- 类型
- 私人持股
- 创立
- 1987
- 领域
- Digital Signage Software and Solutions、Digital Communication、Scala Software和Digital Signage
产品
![点击此处查看Scala]()
Scala
数字标牌软件
Scala tailors digital signage to a specific audience, location and time - creating powerful, visually engaging customer experiences for businesses & retailers. Content manager software is the heart of a digital signage network, giving you the ability to manage content in one or thousands of displays at your fingertips. The Scala Enterprise platform consists of Content Manager, Designer, Designer Cloud and Scala Player. These components work seamlessly together to create a powerful digital experience limited only by your creativity.
地点
Scala员工
动态
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As highlighted in the loyalty-focused What’s in Store for Retail Media Networks Masterclass at DMEXCO - Digital Marketing Expo & Conference, panelist Renee Hartmann discussed the transformative value of first-party data with Ben Reynolds. Their insights emphasizes how businesses can unlock its potential to drive customer loyalty and engagement. Read the full blog here: https://bit.ly/40Oeb1f #RetailTech #CustomerEngagement #InStoreExperience
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That’s a wrap on?Horeca Expo 2024! Four days of inspiration, connections, and innovation in the world of hospitality. Thank you to everyone who visited the Scala stand. Missed us? Don’t worry! Catch us next at the Horecava.
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Territory-specific trends in loyalty?programs and the ways in which EU data regulation could power innovative activity to gain first-party data were explored at?DMEXCO - Digital Marketing Expo & Conference as part of the What's in Store for Retail Media Masterclass, From Clicks to Bricks: Loyalty Programs as the Catalyst for Omnichannel Insights, moderated by?Walkbase's Ben Reynolds. Get the full details in our lates blog post: ?https://bit.ly/3Cy8s5A #RetailTech #CustomerEngagement #InStoreExperience
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Good catering staff is hard to find. With our order kiosk, you have the ideal employee every day: always friendly and consistent in service. It’s the last the of Horeca Expo 2024. You still have the chance to visit our stand (7143) and learn about our digital innovation for the restaurant sector.
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???????? ?????? ???????? ???????? ?????????????? ???????? ???????????? ?????? ???????????????? ???????? ???????????????? ???? ?????????? ???? ???????? ??????????????? It’s more than just a modern look. It’s a proven way to drive sales, highlight promotions and improve the customer experience. Curious to learn how this works? Visit us at Horeca Expo in Gent at booth 7143.
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Are loyalty programs the untapped goldmine for retailers? Discover how first-party data is revolutionizing customer engagement. Today’s loyalty programs have evolved into powerful tools for understanding customer behavior and preferences, far beyond basic retention strategies. Join industry experts Ben Reynolds, Andy Baldauf, Renee Hartmann, and Frank Trefzer in this comprehensive master class as they delve into the transformative benefits of first-party data and its crucial role in creating seamless customer journeys and optimizing retail media campaigns. Watch the full discussion here: https://lnkd.in/eR554iKw Stay tuned, as we continue to share these masterclasses, week by week. #RetailTech #CustomerEngagement #InStoreExperience
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It’s the second day of Horeca Expo. The wine is chilled, the charcuterie board is ready, and we're all set to chat about how to digitalize your restaurant. Come visit us in Hall 7, Stand 7143. See you there!
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READY TO ELEVATE YOUR RESTAURANT EXPERIENCE ?? Discover the digital power of your restaurant with our all in one platform! From digital menu boards to order kiosks and a kitchen management system, we have the tools to take your restaurant to the next level. Visit us at Horeca Expo in Gent, stand 7143, and ask for a demo. See how we can help your business.
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From transparency to the threat of over-regulation, discover the key insights?from our From Data Collection to Data Security: Balancing Growth and Compliance in Retail masterclass presented?in cooperation with?DMEXCO - Digital Marketing Expo & Conference Read the key takeaways and access the video and all the videos here: https://lnkd.in/e_87mvTE #RetailTech #DataSecurity #InStoreExperience #RetailMediaNetworks