University of Arkansas Small Business and Technology Development Center

Today is the day! One Day, One U of A, University of Arkansas' inaugural 24-hour crowdfunding giving day, is happening now! Consider donating here: https://lnkd.in/g_2CBBhX This groundbreaking event helps to empower the Razorback community in supporting grassroots-led projects, which address pressing needs across campus and throughout the state of Arkansas. Any support is greatly appreciated. Learn more about the resources our center provides to local business owners in this video.

Only one day left until the University of Arkansas launches its inaugural 24-hour crowdfunding giving day, set for April 10, 2025! Consider donating here: https://lnkd.in/g_2CBBhX This groundbreaking event helps to empower the Razorback community in supporting grassroots-led projects, which address pressing needs across campus and throughout the state of Arkansas. Any support is greatly appreciated. Learn more about the resources our center provides to local business owners in this video.

El Próximo Evento en Español: Aprende a Usar ChatGPT Para Tu Negocio El jueves 17 de abril de 2025 11:30am-1pm en Springdale a la Conexion de Negocios Latinos Registrarte gratuitamente: https://lnkd.in/gCfgw8g6 ¿Eres emprendedor o dueño de un negocio y quieres ahorrar tiempo, mejorar tu marketing y ofrecer mejor atención a tus clientes? En este taller presencial de 1.5 horas, te enseñaremos cómo usar ChatGPT para: • Crear contenido para redes sociales y correos electrónicos • Responder preguntas frecuentes de clientes automáticamente • Generar ideas de negocio y estrategias de crecimiento  • Mejorar tu productividad con herramientas de IA ¡Aprende a aprovechar la inteligencia artificial para hacer crecer tu negocio! Presentador: Carolina Mejia, Consultadora de Negocios ASBTDC Evento en español

Join us April 9th at 12pm for a free webinar on the topic of “Smart Principles of Marketing Messaging” with Melissa Forziat. Register here: https://lnkd.in/drGHyR_Y In this online session, we will cover six smart principles of marketing messaging and psychological tactics to help you get and keep your audience’s attention. Learn some of the tricks you can use with your brand to make an impact on your target market. This is an example-heavy event, analyzing marketing tactics that different companies use and distilling them into lessons that small businesses can apply. Presenter: Melissa Forziat, a Southern California-based marketing speaker, consultant, and author. She works with small business owners to develop and execute strategic marketing plans and with business organizations to train their trainers in small business marketing.

For good coffee, great food and a variety of musical jams, visit Magnolia House in Prairie Grove. You'll return again and again!

It’s back! The Builders + Backers Idea Accelerator is open and accepting applications. Apply by March 11 to be part of this highly rated virtual program that helps you turn your idea into a reality in just 90 days, and puts $5K in funding in your pocket. All you need to apply is an idea and willingness to learn. This is the Onramp to Entrepreneurship™ you’ve been waiting for! Dedicated spots for NWA residents. Learn more here: bit.ly/spring25-apply

Feeling overwhelmed by an “always on” marketing strategy? We understand and we're here to help! Get insights to help you prioritize your marketing efforts for your unique business in our free, upcoming webinar "Building and Managing a Content Marketing Strategy" https://lnkd.in/gxuPKsQt We’ll discuss: • What content marketing really means • How to identify the best channels for your target audience • Tips for prioritizing channels and opportunities for automation • How to set clear expectations for channel performance and measure impact • And more! Presenter: Rachel Majors, U of A ASBTDC digital marketing consultant

Join ASBTDC and Melissa Forziat to learn five marketing rules you can use in business to put yourself in a position of power on January 29th at 12 pm. Register for free here: https://lnkd.in/gsnfaBfB Marketing is all about sharing your message, and understanding the psychology of how you present the message is critical to making the impact you want. This online presentation shows you how to set yourself up for success in business using five techniques that show your strength, help you adapt to different personality types in the sales process, and put you in the driver’s seat.

Join us next Wednesday, October 30th at 11 am to learn the importance of Google Business profiles for your small business, how to conduct keyword research with free tools, and our top tips for optimizing your profile to effectively capture "near me" searches. https://lnkd.in/gsyHKWw5

Join us next Wednesday, October 30th, from 1 pm-3 pm for a free webinar "Starting a Business in Arkansas " co-sponsored by Bank of America. https://lnkd.in/gpzTN279 This online seminar presents essential startup steps, legal business structures, regulations and licensing, small business lending, key issues that affect your business success, and common pitfalls facing entrepreneurs.  A must for first-time small business owners! Presenters:  Mary Beth Brooks – Director, ASBTDC UA Lori Lieblong – Business Consultant, ASBTDC UA Cole Henderson – Attorney, Wright Lindsey Jennings Meagan Locke – Loan Officer, Bank of America Robyn Staggs – Senior Relationship Manager, Bank of America