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If you're a UK recruiter considering expansion, the U.S. market should be at the top of your list. Here’s why: - Revenue potential: The U.S. leads the global recruitment market, accounting for 33% of total revenue—$216B projected this year alone. - Higher margins: With higher average salaries (especially in tech), placement fees can significantly boost profitability. - Faster placements: 'At-will' employment policies mean shorter notice periods, allowing for quicker turnover and faster fee collection. - Economic diversity: The U.S. economy is robust across nearly every sector, offering countless opportunities. But here’s the catch: many agencies overcomplicate the transition. They hesitate, overwhelmed by perceived challenges, or wait too long to enter the market. My advice? Don’t overcomplicate. The U.S. is a huge, dynamic market, but breaking the US successfully is super simple. All you need to do is: 1. Reach out to US prospects 2. Book them into a call with you 3. Close them Just like that you’re now benefitting from double fee’s, the American dream is a real thing! The opportunity is there—it's just waiting for recruiters bold enough to seize it.