Director of Marketing and Sales at Sandia Peak Tram - TEN 3 - Marketing at Ski Santa Fe
I’m thrilled to share that the Tram 2024 video series concept, which we developed to communicate the significance of the extended tram closure while offering a "Behind the Scenes" experience to ABQ and beyond, has been recognized with the NMPRSA Cumbre Award for 2024 in Integrated Communications - Campaigns category. This achievement wouldn’t have been possible without the incredible talent and dedication of our team. A huge thank you to our brilliant videographers, Jeshua Booth and Will Fox for bringing the vision to life, and to Devan Doxtator for ensuring our message remained consistent across all platforms. I’m also grateful to the Tram Maintenance team for their cooperation during our filming days, as well as Tania Armenta, Michael Donovan, Jay Blackwood, Dr. Dave, Ben Abruzzo, Louis Abruzzo, and George Boyden for making guest appearances that truly elevated the project. Thank you all for being part of this journey!
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