?? 3…2..1. Today, We’re celebrating 5 Years of Forward Momentum Five years ago, Sageworx was born from a simple but radical idea: ?? What if creative work could be smarter, faster, and more human? Since then, we’ve grown from a concept shared by two founders into a high-performing collective of 50+ strategists, creatives, and producers—partnering with ambitious brands to accelerate outcomes and unlock new possibilities. Along the way, we’ve: ?? Reimagined how agile teams can deliver end-to-end impact ?? Built scalable systems that evolve with each brand’s unique trajectory ?? Delivered integrated solutions connecting strategy, story, and execution ?? Proven that precision, not volume, is what drives lasting results We’ve worked with big brands, scrappy startups, global agencies and boutique specialty firms to help bold ideas reach the world—faster, and with more impact. ?? To every client, collaborator, and SGWX team member—thank you for trusting us to bring your vision to life. Let’s raise a virtual toast to the thinkers, makers, marketers, and mentors that made this journey possible. ???And here’s to what’s next. Been part of the journey or want to be? Let’s reconnect. And if you know someone who should be working with us—send a lead our way and we’ll send you $321 for each that results in an RFP. ?? DM us to get started, or reach out to [email protected] #SGWXTurns5 #CreativeCollective #MarketingReimagined #Sageworx #ForwardMomentum #SGWX
Sageworx
广告服务
New York，NY 1,111 位关注者
Marketing & Creative Catalysts | a curation of seasoned, award-winning makers + marketers
关于我们
A curation of top-tier, independent strategists, creatives and producers aligned to ideate and create content + experiences that move people. Fractional marketing leaders who create integrated campaigns and build connected, engaging environments.
- 网站
-
https://www.sageworx.com
Sageworx的外部链接
- 所属行业
- 广告服务
- 规模
- 11-50 人
- 总部
- New York，NY
- 类型
- 合营企业
- 创立
- 2020
- 领域
- experiential、commercial、branded、content strategy、content、design、studio consultancy、operations、emerging tools、emerging media、XR、AR、Immersive、content creation、production、growth、brand acceleration、studio、brand ID、brand positioning、studio building、influencer marketing、social marketing、mobile marketing、VR、virtual production、esports、gaming、content commerce、ai、ai content、immersive、web3、entertainment、experiential design、studio building和creative development
地点
Sageworx员工
动态
-
Everyone’s focused on AI automation, but here’s what’s getting overlooked: The ad formats themselves are changing the game. ?? CTV isn’t just TV—it’s data-driven, hyper-personalized, and on-demand. ?? Shoppable video is collapsing the funnel—turning brand storytelling into direct conversion. ?? AR is making static product demos feel ancient. If AI is the engine driving the future of advertising, new formats are the road. ?? So what does this actually mean for marketers? 1?? Shifting from interruption to interaction: The best ads won’t feel like ads—they’ll be experiences. One could say this is true for every medium. 2?? Creative has to be modular & adaptable: AI can optimize placement, but humans need to design for flexibility. We can’t just throw our hands up and see what works, creative needs to learn how programmatic works, intrinsically, to understand how delivery works now. 3?? Measurement is changing: Impressions aren’t enough—engagement depth is the new KPI. It always was, really. ?? What should brands do right now? ?? Stop thinking in static formats—ads need to evolve in real-time. This is hard for traditional minds to wrap around. ?? Lean into interactive storytelling—the best ads will invite participation, not just push messaging. Be more creative with your CTAs. ?? Redefine success metrics—because “views” alone won’t tell the full story anymore. If you want your brand to grow you need engagement not likes, shares, not just views. At SGWX, we see this as the biggest creative opportunity in years. It’s not just about adopting new tech—it’s about reimagining how brands connect with audiences. Want to explore how to adapt your brand's marketing to these new formats and trends?? Let's talk. ?? #InteractiveMarketing #BrandStorytelling #SGWX #CreativeDisruption #MarketingTrends #AdvertisingEvolution
-
Big ideas need the right execution—and it’s been incredible to see this campaign come to life. Public Display of Affection (PDA)'s latest for ZUGU is bold, unexpected, and making waves (240 million impressions and counting). SGWX had a small part in this, bringing fractional superpowers to the mix: Marc Calamia as Executive Producer, Matt Hampton as Creative Technologist, and software development wizard Joseph O'Driscoll—all independent makers and marketers who love a crazy creative challenge, which PDA.NYC brings in spades. Watch the campaign case below, and see why a video alone doesn’t cut it anymore. #Independents #FractionalTalent #SGWX
The client's question was, "Can you make me a Dollar Shave Club-type video for my iPad case brand?" The answer was "yes," but these days a video alone doesn't cut it. What it actually took: create a breakthrough limited edition product, launch during CES, build deep influencer partnerships, co-create videos with them, hire a Hollywood SFX team, develop high-quality branded social content, design a custom landing page, and execute a solid PR plan with the right partner. Big props to Zac Sax and Kristen Koop for their brilliant idea and case study, Pierre Lipton for helping shape it for CCO's eyes, and everyone else who made this thing possible.
-
Same. To the storm.
Creative Chairman at Pereira O'Dell, Chief Creative Officer at Serviceplan Americas, Founder at Silverside AI, Author The Girl from Wudang, board member at The AdCouncil and The One Club for Creativity
Lessons in Innovation: The American Bison The worst idea in advertising is selling something that can’t be made. The contrast between the initial excitement and the final frustration often burns the confidence in the agency and deteriorates the entire relationship. That’s why agencies are so careful about making sure something is possible before they present innovative ideas. The experience of starting Silverside AI inside Pereira O'Dell gave me a different perspective on the process though. Silverside is set up not as an agency, but as an AI Lab. Clients pay us to test things for them, to show them the newest possibilities and what that could mean for their future. The format of the relationship is more like an R&D, or a prototype factory than an agency. Recently, we had a conversation with a client where we showed a new possibility they could leverage. Soon enough, an idea started to gain momentum but once we investigated more, we realized the tech wasn’t there yet. And let me repeat: yet. At first, our and-trained brains tensed up. But then we realized that was actually a great thing. Now we knew that idea was eventually going to be doable, and when it is, we will be ready. While the rest of the world gets excited and starts to look for ways to leverage that, we will have a plan already, we will be building. That’s when I realized in the innovation business it’s better to chase the undoable rather than avoid it. Which makes sense onde said, but it’s a powerful jolt when it really occurs. That same day, I saw this magnificent photo of a Bison covered in snow in a post from NatGeo. The caption said the American Bison is the only animal that chases the storm because it inherently knows things are calmer on its inside. Though, as a friend commented on my repost, it helps that the Bison has the muscle required by the quest too. That day was a seminal day for us at Silverside. A day we adjusted our thinking and our muscle to be able to chase the storms in this stormy world of creative AI. A cultural shift towards embracing and even pursuing the impossible, instead of playing in the barely-safe zone that we tend to pursue in the advertising side of the business. And I don’t mean that as in “labs are better than agencies” — those are two models, two kinds of relationships, responsibilities and cultures. But from our experience so far, they can deeply benefit from each other. To the storm! —- AI film directed by Chris Barber using Luma AI and ElevenLabs
-
We're on the lookout for a talented Web Content Editor / Producer to join our dynamic team at SGWX. If you're passionate about creating captivating digital content and want to be part of an innovative and creative team, we want to hear from you! Apply today or help us spread the word by sharing this post with your network. Thank you! ?? #hiring #remote #wordpress #editor
-
Go AMA. #buidl
Really excited to finally share what I’ve been working on! In February, I joined the team at Lightcurve and Onchain Foundation as Head of Marketing for a brand new product called Pass App. It’s a community driven discovery platform and smart wallet that puts YOU at the center of web3. In the web3 ecoysystem, building in public alongside the community is really important. So now that our branding is ready, our landing page and waitlist signup are officially live; I can’t wait to start welcoming our first users (soon??)! I’m thrilled to be part of a leadership team with a mission to bring #web3 to the world. ? ??https://Pass.App
-
Hi all. We can't recommend this newsletter highly enough to everyone. Whether you are currently dabbling in AI or already dangerous this newsletter is designed to provide actionable tips and inspiration for people of all levels. It's one part behavioral science, one part design thinking and altogether a whole lot of AI-assisted fun. Real world stuff, no fluff. Check it out.
We're finally about to publish our first newsletter! Insights and inspo on all things AI, in your inbox on the reg. https://lnkd.in/g8sj287u Sign up to stay in the Loop (get it?) #AI #Newsletter #Insight #Inspo #Inbox
-
-
All we need is LOVE. Here, here Public Display of Affection (PDA)! ????????
we'll let these 2000 lovely words speak for themselves, but they're pretty much everything we stand for at PDA! ??