RudderStack

We are thrilled to welcome RudderStack as a new member in the I-COM Community! Their commitment to providing companies with full control and safety over their customer data is invaluable. Leading brands trust RudderStack to collect and unify their customer data so they can analyze and deliver personalized experiences. We are excited to have you join us. We extend a warm welcome to their representatives; Soumyadeb Mitra, Dave Katz and Khoshal Wial. Learn more: https://lnkd.in/dSuQTiJx #DataPrivacy #NewMember #ICOM

We’ve come a long way since 2019! Excited to share our latest blog post about our vision for the future of enterprise data infrastructure. We’re doubling down on solving our core customer need: a complete data infrastructure solution that helps companies move and use customer data with full control and safety. The future of customer data isn't about black boxes or compromises. It's about giving companies the tools to build amazing customer experiences and make smarter decisions while maintaining control of their data. Read more about our enterprise journey: https://bit.ly/4henJqE #CustomerData #DataPrivacy #Enterprise #DataInfrastructure #RudderStack

Excited to hit the ground running at the Snowflake Sales Kickoff next week in Las Vegas! ?? At RudderStack, we believe that strong partnerships fuel customer success, and we're thrilled to collaborate with Snowflake’s incredible team. From aligning on strategies to connecting with the people driving innovation, this SKO is the perfect opportunity to deepen our shared mission: empowering businesses with better data and personalized customer experiences. Let’s make 2025 a year of impactful partnerships and transformative growth! ?? #Partnerships #CustomerSuccess #SnowflakeSKO

?? This week’s featured integration is HubSpot Add HubSpot as a destination in RudderStack to optimize your inbound marketing activities by tracking customer event data. Check out the docs to learn more ?? https://bit.ly/44MqmKc

??? It’s easy to focus on perfecting data storage and lose sight of the bigger picture. Here, we provide practical tips to help you go from data warehousing to competitive advantage. Learn more: https://bit.ly/4aFurUy

The Orangetheory clickstream provider made a hard pivot from being an open source system to being a paid model. The benefits just didn't cut it for our Tech and Product teams to start licensing what was effectively permission to continue to pay to host the software in our own cloud instances in a fully self-managed way. Enter RudderStack - strong team, strong product and easy to use. Within a few weeks we had migrated off our original provider and got richer, better managed data flowing into all downstream systems. As always heavily supported by our partners Webflow and Mixpanel both of whom share strong philosophies that result in products that are easy to work with, fit well into any modern data architecture and are a pleasure for any engineering team to engage with. Would be wrong to not shout out the team at Outliant and our own engineering team at Purpose Brands, LLC that bring to the table a velocity and quality that I'll never quite wrap my head around. Strong #team, strong #purpose, strong #partners. Lucky to be in this role, surrounded by these players. Purpose Brands, LLC #moderndatastack #technology

Revenue numbers go ?? when you get rid of tag managers. fifty-five helped MANSCAPED replace Google Tag Manager with RudderStack to boost site performance and drive more efficient digital campaign ad spend: ?? 10% improvement in Meta Cost Per Acquisition (CPA) ?? 29% improvement in TikTok CPA ?? 162% increase in revenue from Snap Ads after implementing CAPI with RudderStack The results? ?? MANASCAPED increased revenue by 37% ?? Get all the details ?? https://bit.ly/3Ry3pWq

? With Transformations, you can fix bad data in real time after collection and before downstream delivery. ?? Implement resilient fixes with JavaScript or Python Transformations ?? Apply fixes globally or per destination ?? Fix events yourself without having to file a dev ticket Spend less time wrangling and more time helping your business drive revenue. See Transformations in action ?? Learn more: https://bit.ly/48Y76MW

?? With Tracking Plans, part of our Data Quality Toolkit, it's easy to enforce data quality standards on your incoming events ?? Automatically evaluate incoming events against your standards ?? Flag violations and decide how to handle them with custom logic ?? API for programmatic management Spend less time wrangling and more time helping your business drive revenue See Tracking Plans in action below, and read our launch blog for more info ?? https://bit.ly/4beGpoF

?? When you build your #CDP on Amazon Web Services (AWS) Redshift with RudderStack, you can deliver the cohesive, personalized experiences required to win customers in today's marketplace. We worked with the AWS Partners team to put together this piece outlining how you can deliver more value when you make Redshift your single source of truth. Learn more ?? https://go.aws/4b43RVw