Fall is primetime for pumpkin-flavored everything… but did you know most milkshake LTOs are released in fall, too? Knowing the expected and the unexpected seasonality to flavors and builds will maximize consumer interest in your menu and help to drive traffic during peak seasons. ????
Rubix Foods
食品和饮料
Jacksonville，Florida 3,981 位关注者
Flavor and ingredient innovators tackling the toughest challenges in food. Got a problem? Good. #WeLoveProblems ??
关于我们
Hi. We’re Rubix Foods. A multi-dimensional, problem-solving organization developing innovative and culinary-forward flavor and ingredient solutions for some of the biggest, most exciting food brands in the world. Got a problem? Good! #WeLoveProblems. Let’s Rubix it!
- 网站
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https://rubixfoods.com/
Rubix Foods的外部链接
- 所属行业
- 食品和饮料
- 规模
- 51-200 人
- 总部
- Jacksonville，Florida
- 类型
- 私人持股
- 创立
- 1981
- 领域
- Flavor Development、Menu Innovation、Supply Chain Support、Flavor Innovation、Quality Control、Research & Development、Consumer Insights、Market Research、Flavor Trends、Product Development和Food Manufacturing
地点
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主要
获取路线
13203 Flagler Center Blvd
US，Florida，Jacksonville，32258
Rubix Foods员工
动态
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?? 85% of Gen Zs say social media influences their purchasing decisions ?? 32% of Gen Zs have chosen a restaurant because of an influencer? ?? 41% of Gen Zs are more likely to share feedback with influencers than brands Why wait for consumers to taste new menu items when you can develop your next big ideas *with* them via the NEXT Flavor Network? We’ve removed the guesswork from product development by plugging social media influencers (and their fans) into the menu innovation process to create Gen Z-approved flavors we know your fans will love! Learn more about the NEXT Flavor Network and how we’re helping drive traffic, hype and loyalty to top restaurant chains. https://lnkd.in/edRXCXKR
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"Treat culture" is a growing trend to watch ?????? ? SVP of R&D and Commercialization Luis Martinez spoke to Barbara Jarvie Castiglia from Modern Restaurant Management (MRM) magazine about the snacking movement and what operators need to know to capitalize on consumer cravings. https://lnkd.in/g44J7DtK
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According to a Rubix proprietary study, 70% of consumers prefer wet sauce over dry seasoning on their fried foods. So, do you want to deliver a saucy flavor experience that doesn't end in soggy disappointment? No problem. https://lnkd.in/evgdTg-s
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What happens when you let social media influencers loose in your innovation center? You tap their communities to develop the NEXT big flavor cravings they want to see on restaurant menus! Our NEXT Flavor Network has delivered thousands of flavor ideas inspired by Gen Z and approved by the most elite viral food reviewers in the game. Want to know what’s NEXT? Stay tuned for our Gen Z flavor report coming this fall. https://lnkd.in/d6T_eccv
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Don't miss the latest episode of The Forktales Podcast with VP of Marketing Shannon O'Shields! ?? She and host Michael Pavone talk about our process for collecting valuable insights, the major flavor trends we're monitoring, and how restaurants can use LTOs as a method for driving new traffic.
Rubix Foods has its finger on the pulse of the hottest flavor trends and brings those trends to life for roughly 70% of the top QSR and FSR restaurant brands in the nation. On the newest episode of Forktales, we’re joined by Shannon O'Shields, VP of marketing for Rubix Foods, for a sneak peek at how the company helps restaurants stay one bite ahead of the competition. FULL EPISODE: www.forktales.co #marketing #marketingpodcast #branding #brandingpodcast #restaurantmarketing #restaurantbranding #restaurantstrategy #restaurantgrowth #advertising #marketingpodcast #forktales #forktalespodcast #vigor #FlavorTrends #RubixFoods
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?? Coming Soon ?? ? VP of Marketing Shannon O'Shields will be featured on the next episode of The Forktales podcast! Shannon and Michael Pavone talked about trending flavors, what's driving traffic with Gen Z, and how social media is influencing menu planning. Stay tuned for more!
Flavor, flavor and more flavor is on the menu for our next episode of Forktales. Our guest will be Shannon O'Shields, VP of Marketing for Rubix Foods. Rubix Foods is a company at the forefront of flavor and product trends for some of the nation’s leading restaurants and manufacturers. Stay tuned for the full episode! www.forktales.co #marketing #marketingpodcast #branding #brandingpodcast #restaurantmarketing #restaurantbranding #restaurantstrategy #restaurantgrowth #advertising #marketingpodcast #forktales #forktalespodcast #vigor #FlavorTrends #RubixFoods
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What consumer motivations are driving trends in the snacking category? SVP of R&D and Commercialization?Luis Martinez shares his expertise with?Food Ingredients First. https://lnkd.in/eC7jcPfx
This edition’s Opinion Edge takes you on an exploration of how health benefits, bold flavors and clean label solutions are driving snack development, featuring industry experts: -?????????Anne-Marie Butler from Edlong Flavor Solutions on function and flavor -?????????Ellie van der Burg from Cargill on indulgent textures -?????????John Kaufmann from Kerry on flavor intensity -?????????Heidi Clark from MicroDried Fruits & Vegetables on label appeal -?????????Anja Brand from Uelzena Ingredients on baking with butter -?????????Nanno Palte from Puratos on global flavors -?????????Luis Martinez from Rubix Foods on consumer motivation ? Access the insights now: https://lnkd.in/eC7jcPfx ? #Snacks #FoodAndBeverage #FoodTrends
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