RSM Design

Wayfinding goes beyond just signs and directions—it enhances the flow of every space, adding clarity to complex environments and making them intuitive and user-friendly. Effective wayfinding design considers factors like user behavior, environmental context, and aesthetics, ensuring that every element works together harmoniously. At RSM Design, we focus on creating purposeful destinations that enhance the user experience. By integrating thoughtful design principles, we help people navigate spaces with ease, reducing confusion and improving accessibility. Explore our approach to wayfinding and learn how we craft environments that not only guide but also engage and inspire. bit.ly/4foJynJ #WayfindingDesign #WayfindingStrategy #DesignThinking #InclusiveDesign #InteractiveDesign #ArchitecturalSignage

Read our guidebook to digital wayfinding, "What is Digital Wayfinding?" linked below.

The 2024 RSM Design Annual Workshop in Dallas was an inspiring and memorable experience that blended creativity, team-building, and professional development. This year’s workshop coincided with the SEGD 2024 Experience Dallas Conference, offering a unique opportunity for the team to connect with the vibrant design community and explore Dallas—a city with deep roots in RSM Design’s history. From attending thought-provoking talks at SEGD to touring a few of RSM’s significant design projects like the Fort Worth Stockyards, Hotel Drover, The Star: Home of the Dallas Cowboys, and the Dallas Holocaust Museum. The workshop highlighted the importance of collaboration and continuous learning in driving great design. The opportunity to explore iconic spaces and engage with fellow designers created a meaningful experience for everyone involved. Read the full blog to learn more about this exceptional experience and the values that define RSM Design: https://bit.ly/3UVDkDd #SEGD #DallasHolocaustMuseum #TheCowboysStar #HotelDrover #FortWorthStockyards

Where Swiss sophistication meets Texas warmth, H?tel Swexan invites guests into a curated realm of immersive design, with each detail playing tribute to its dual heritage. Crafted by renowned architect KENGO KUMA & ASSOCIATES, the hotel’s design is a masterful study in striking visual contrasts and thoughtful aesthetic details. RSM Design played a pivotal role in shaping the guest experience from a design perspective through integrated wayfinding systems, custom lighting design for Babou’s speakeasy bar, and thoughtfully crafted branding elements woven throughout the venue. This narrative showcases the unique blend of artistic cultural influences, ensuring that guests feel both welcomed and immersed throughout their stay. bit.ly/40m3CCk #HospitalityDesign #ArchitecturalDesign #UrbanDesign #HotelDesign #ModernDesign #GuestExperience

Wayfinding is a cornerstone of impactful design, integrating navigation with visual storytelling to help users find their way while also engaging with their surroundings on a deeper level. Explore how RSM Design transforms spaces into experiences. bit.ly/3YxCeyS

RSM Design is excited to support #Movember and its vital mission to raise awareness for health issues. Our team is embracing the spirit of "Moving for Movember," staying active through walking, running, and biking together. We are also committed to contributing funds to important health programs and hosting “Mo-ments” across our offices to engage in meaningful discussions about health and wellness advocacy. Additionally, some team members are embracing the challenge by proudly sporting mustaches in solidarity. Together, we aim to make a positive impact this Movember as we prioritize and celebrate men's health. bit.ly/4eaOuLt

More than just signage, we view wayfinding as a set of experiences working in concert together to assist the user in orienting themselves and navigating to a specific destination. RSM Design focuses on research-driven design to create comprehensive and timeless wayfinding systems that enhance the user’s experience and serve the greater good of the community. Read more in our article, "What is Wayfinding?" linked below.

RSM Design is excited to see our newest project, River Street Marketplace, coming to life in the heart of San Juan Capistrano! This 60,000 square-foot community hub blends modern dining, thoughtfully curated retail, local art, and a host of experiences designed to enrich the San Juan Capistrano landscape. Collaborating with ALMQUIST on this innovative project, our team is proud to be part of a development that will enhance the local community and offer a vibrant new destination for the area. Stay tuned for more updates as this exciting space continues to evolve.

Navigation pathways throughout interactive settings seek to satisfy the curiosity of every visitor. Crafting a joyful user journey throughout La Nube Children’s Museum in El Paso, Texas presented considerations for the RSM Design team that extended beyond merely creating playful exhibits. Effectively appealing to families required a comprehensive design approach from the project’s outset that prioritized key factors like spatial accessibility, contextual clarity, and meaningful engagement. This meant strategizing clearly articulated directional signage and markers to guide visitors through the expansive 70,000-square-foot museum. Additionally, we ensured that visual cues were also positioned at accessible heights, allowing children and adults alike to easily engage with the information. This design strategy streamlined navigation for on-the-go families navigating to and fro throughout the museum. bit.ly/48jOoQ3

RSM Design is excited to announce that Bel Air Village has been recognized with a Communication Arts Typography Award in the 15th Annual Typography Competition! Out of more than 1,000 submissions, only 115 projects were selected by a jury of creative authorities to be recognized for their excellence in typography. The winning projects will be featured in the January/February 2025 issue of Communication Arts, reaching an audience of over 25,000 professionals in visual communications worldwide. Our team is fortunate to be recognized by a design publication that pushes the boundaries of architectural innovation, positioning Bel Air Village alongside the best in the industry. We are proud to make an impact and contribute to the ever-evolving landscape of design and typography. ? bit.ly/4c6DQnH #GraphicDesign #Typography? #BelAirVillage #CommunicationArts #RSMDesign