Social media success? It's a partnership. A strong client-SMM relationship is crucial.
Great SMMs handle strategy, content, community, and data-driven results. They take the guesswork out of social media so you can focus on your business.
What SMMs Do:
Strategic Planning:?Data-driven roadmaps tailored to your goals.
Content Creation:Engaging content that resonates with your audience.
Community Management:?Building relationships and fostering engagement.
Paid Advertising (if applicable):?Reaching a wider audience with targeted campaigns.
Analytics & Reporting:Tracking key metrics and demonstrating ROI.
What Clients Bring:
Clear Vision:?Define your goals (brand awareness, leads, sales?).
Open Communication:?Regular check-ins and honest dialogue.
Trust & Empowerment:?Let your SMM do their job!
Resources & Access:Provide brand assets and platform access.
Patience:?Success takes time and consistent effort.
A successful partnership is built on mutual respect and shared commitment.
A good SMM is your strategic advisor, but you're a crucial part of the team.
DOs:
Define Goals (SMART):?Specific, measurable, achievable, relevant, and time-bound.
Provide Assets:?Logos, photos, reels, style guides, brand guidelines.
Communicate Openly:?Regular check-ins and feedback.
Be Patient:?Success takes time.
Trust the Process:?Let your SMM do their job.
Review Reports:?Stay informed and provide feedback.
DON'Ts:
Micromanage:?Stifles creativity and productivity.
Constantly Change Strategy:?Give the strategy time to work.
Expect Free Work:?It's a valuable service.
Neglect Communication:?Stay engaged!
A successful partnership is built on mutual respect and shared commitment. Ready to find your social media partner? Rogue Raven Marketing offers free 30-min strategy sessions. Let's connect!
To make the most of our meeting and ensure we understand your needs, please fill out our intake form beforehand.
This helps us tailor the discussion to your specific goals and allows us to hit the ground running. Being prepared will help us both get the most out of our time together.
Social media pros, share your wisdom!
What's YOUR best advice for clients working with SMMs?
Drop your top tip in the comments! ??