Ritual is committing $5 million to human clinical trials by 2030. Thank you to Forbes?and Emma Sandler for highlighting how Ritual is not just making supplements— we’re setting a new standard for transparency, science, and accountability in women’s health. The supplement industry has relied on trust without proof for far too long. Companies make big claims, but few invest in the clinical research necessary to back them up. At Ritual, we believe understanding if a product actually works isn't a “nice to have”... it's a must have. - $250M+ in retail sales in 2024—because trust in Ritual is growing. - 2M+ customers, 25M+ bottles sold—because people want better. - and of course, $5M invested in clinical research—because real science takes real investment. But this isn’t just about Ritual. We’ve taken our fight for transparency to Congress, pushing for clearer regulations on how supplement companies use the term "clinically studied" and advocating for continued funding of critical agencies like the FDA, The National Institutes of Health, and NSF. With research funding shrinking, companies need to put their money where their mouth is. If we want a future where supplements are truly integrated into conventional healthcare, the industry has to earn its credibility. We’re leading the way—but we hope we won’t be the only ones.Read more about how we’re raising the bar in Forbes: https://lnkd.in/g2bEiMjS What do you think—should companies be responsible for funding research on their own products? #supplements #clinicalresearch #forbes #founder
关于我们
Ritual is a personal health brand that is building the future of daily essentials. Our mission is simple: we help turn healthy habits into a Ritual. We started by creating the first visible supply chain of its kind and reinventing the daily multivitamin from the ground up. Now, together with some of the world’s leading scientists, researchers and advisors, we’re developing a new standard of high-quality, traceable daily products across new categories. Hundreds of thousands of customers across generations trust us, and we are growing quickly. We’ve built a team of over 120 (and counting) curious skeptics, world-class scientists, unconventional artists, expert marketers, and analytical strategists. We’re venture-backed and based in sunny Los Angeles. If you’re looking to challenge the status quo and be challenged to do the best work of your career, join us. Ritual is an Equal Opportunity Employer. We are are committed to bringing together humans from different backgrounds and perspectives, providing employees with a safe and welcoming work environment free of discrimination and harassment. We strive to create a diverse & inclusive environment where everyone can thrive, feel a sense of belonging, and do impactful work together.
- 网站
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https://ritual.com
Ritual的外部链接
- 所属行业
- 健康与健身服务
- 规模
- 51-200 人
- 总部
- Culver City,California
- 类型
- 私人持股
- 创立
- 2015
- 领域
- Vitamins、Supplements、Health、E-commerce、Direct to Consumer、Subscription和Wellness
地点
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主要
3576 Eastham Dr
US,California,Culver City,90232
Ritual员工
动态
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Ritual转发了
Ten years ago, Katerina Markov Schneider found herself pregnant and frustrated. She wanted a high-quality prenatal vitamin but was unimpressed with those on the market, many of which contained artificial ingredients and?high levels of heavy metals. The solution, she decided, was to make her own. Fast-forward a decade and Schneider’s company, Ritual, sells a range of vitamins for men and women at all life stages. In 2024, the company made more than $250 million in gross revenue. What’s more, since its inception, Ritual has rigorously shared traceability details for every ingredient included in its products, despite this not being required of it in a supplement industry known for?its loose regulation. “People deserve to know what they’re putting in their bodies,” Schneider, who serves as Ritual’s CEO, tells Fortune. Read more: https://lnkd.in/ebEKtjbq
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"The Ritual team decided to not only?list every single ingredient in the multivitamin?on their website, but also where each was sourced. Also, anyone can access the?clinical study?that tested Ritual’s multivitamin on their website." Thanks again to CNBC for featuring Katerina Markov Schneider's journey from Skeptic to CEO: https://lnkd.in/gf-Ue3e6
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A must watch feature on Katerina Markov Schneider's vision behind Ritual. People told her women's health was niche. To not open source her supply chain. We're glad she embraced the "no's". Grateful for our whole team that helps bring this brand to life every day. Thank you CNBC: https://lnkd.in/euPRKu3Q
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Vogue recently voted Ritual's Sleep product as their #1 pick for melatonin supplements, thank you! Our team of scientists worked hard on a human clinical trial for this product, showing that our BioSeries technology is clinically proven to optimize melatonin release through the night. Read the article: https://lnkd.in/gDsJ3pSz More about Sleep BioSeries Melatonin: https://lnkd.in/giRSKryy
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Ritual转发了
Ritual is a women’s health company and, unsurprisingly, our customers are largely women— so why do we continue to invest in a men's multivitamin? Because she keeps adding it to the cart. She’s the one researching ingredients, comparing labels, and making the health decisions for her family. She wants her family to have the same science backed, traceable products she does. After all, she’s the Chief Health Officer of the house—and we’ve worked hard to earn her trust. So yes, Men's Health naming Ritual's Essential for Men the best multivitamin is a huge honor - and we hope she sees it. It's vital to us that she believes in our products enough to make Ritual part of her household’s wellness routine. To all the Chief Health Officers out there—making sure their partners, kids, and families are covered—we see you. Read the article here: https://lnkd.in/gUPsKGCV #Vitamins #trust #womenshealth #menshealth
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What Mastaneh Sharafi, Ph.D., R.D. said ??. Check out the latest episode of our podcast—For the Real Body Builders—to peel back the curtain on postpartum, one of the most nutritionally demanding stages of a woman’s life.
Postpartum is like running a marathon—giving birth is an incredible achievement, but the real endurance test starts after. ??♀??? Recovery and rebuilding take time, patience, and the right fuel, just like marathon runners preparing for their next race. I had the privilege of joining Katerina Markov Schneider on For the Real Body Builders podcast, alongside the amazing Carine Carmy, for an important conversation about postpartum recovery. ?? Listen to the full episode here:?https://lnkd.in/g93z56Ce Let’s change the narrative and support postpartum health the way we do peak performance! #Postpartum #MaternalHealth #ForTheRealBodyBuilders
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Ritual was named the top multivitamin for men by Men's Health magazine, thank you! "What impressed me the most during my four-month journey taking this vitamin was how much more enjoyable it was compared to traditional multivitamins. And that's Ritual's whole approach: Minty fresh scent and taste, auto-ship subscriptions, detailed ingredient sources, and sleek packaging take the fuss out of taking a daily supplement." https://lnkd.in/gmFhDy4
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"Dr. Nima Alamdari chief scientific officer for multivitamin company Ritual, who is also a muscle physiologist, chimed in: 'Higher protein intake can be essential for adults at every life stage, particularly during pregnancy, postpartum, aging, and for active individuals or those following reduced-calorie diets.'" Thank you NutraIngredients and Claudia Adrien: https://lnkd.in/gaUBGngK #proteinpowder #VMS
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Taking a different approach to the multivitamin (only those nutrients that are essential) was a big risk when we first launched, but is a decision we stand behind. Rather than jamming as many nutrients A-Z, our team of scientists looked at data to see where the largest gaps were in the average American's diet. Nine essential nutrients it turned out, all open sourced with the supplier names and final place of manufacturing, and we added a vegan omega, so you only had to take two instead of four capsules. Fast forward to today, Prevention Magazine named our Essential for Women Multivitamin their top pick for women 20-30, THANK YOU! https://lnkd.in/gF7J3wzh