Rise Collective | Social Media for Social Change

We’re entering our fourth year in business ??, but here is what we’d do if we were starting our social media agency from scratch. 1?? Get clear on what we want to do and what we DON’T want to do: Many people view social media managers as marketing catch-alls, and will request any variety of work that they think falls under the SMM scope. If we launched Rise today, we’d get clear on exactly what kind of work lights us up from the start, and be better at saying ‘no’ to projects and requests that don’t align. 2?? Set up a client management system and a content management platform: We started our business with a Google Doc and a prayer, but we learned early on that finding the right platforms is key for time management and organization– both internally and for our clients. After trying out several different systems, we are currently using (and loving!) Honeybook for client management and Loomly for content approval, management, and scheduling. 3?? Make our equitable pricing structure equitable for us too: We spent A LOT of time trying to come up with a pricing structure that would be highly accessible to our clients, only to realize a few months in, that what we were charging for our services couldn’t even keep our own lights on. To come up with a pricing structure that made sense, we determined roughly the number of hours we devoted to a client each week, considered the market hourly rate, and landed on a monthly rate that was equitable for both our clients and our team. With this pricing structure, we avoid burnout, provide high quality work, and have the wiggle room to offer sliding scale prices when the need arises. 4?? Set aside specific days of the week for meetings: Content creators need time to be creative! We found it difficult to drop into that creative headspace when bouncing from meeting to meeting. Now, we set aside two days a week for meetings and try our best not to schedule anything the rest of the week. 5?? Trust our instincts: We used to say yes to everything and everybody– and have learned time and again that if our gut says no, there’s a reason. When we were starting out, we didn’t want to turn anyone away. But we’ve realized that just because someone is a paying client doesn’t mean they are the one for us. In our experience, when we’ve passed on one opportunity, another, more aligned one almost always presents itself. 6?? Be flexible! Operating with values at the core of work has allowed us to pivot our business practices while staying true to ourselves and our mission. Finding what worked for our business came with time and experience– it’s impossible to know everything from the jump. Stay open to change as you grow alongside your business. Drop some birthday love in the comments ?? and follow along to see what we get up to in Rise’s FOURTH year. #TogetherWeRise

Social media managers are essential workers. Change our minds. Sprinkle some holiday cheer to your fave SMM in the comments! #TogetherWeRise #SMM

We're now approaching 5 years of the freelance boom caused by the masses of layoffs since March 2020. When is LinkedIn going to catch up with the ways of work and become more freelance friendly? We still can't effectively list or apply for freelance projects. I still get weekly notifications of full-time jobs I'd be a good fit for (even though I unsubscribed to alerts and listed myself open to part-time contract work long long ago). Full-time is not my focus, nor is it the focus of thousands (millions?) of self-employed professionals. I read over a year ago they were trying to pilot a freelance section to the job postings area of Linkedin. Where's that pilot and why is it taking so long? Employers need easier ways to find skilled contractors, ideally in the same place they find their full-time hires. Freelancers need a primary space to find opportunities on the platform they're already networking on, instead of hunting through crowded marketplaces full of gigs with low budgets, no budget transparency, or at best varied budgets. And many of those marketplaces make us pay. Make it make sense.

Did you know the last three days of the year account for 10% of annual giving? Use code GIFT for 25% off our mini-course "Primed for Impact: Optimizing Your Socials for Giving Season." #TogetherWeRise

New on the Rise blog: 5 Ways to Use Social Media to Drive Donations for Your Nonprofit! Want to learn more? Check out our mini-course "Primed for Impact: Optimizing Your Socials for Giving Season" where we share even more tips on how to reach your audience on Giving Tuesday and beyond: https://lnkd.in/erRwtWX2 #TogetherWeRise

Turn social media strangers into donors this giving season! ?? Get the mini course and get started today! https://loom.ly/LD-CSgo #TogetherWeRise #Fundraising

?? Nonprofits, now more than ever, it's crucial to equip yourself with tools to fundraise effectively and broaden your community of support. One of the most underrated tools for nonprofit fundraising is free, accessible, and includes a built-in network of people waiting to hear your message– SOCIAL MEDIA! Developed by two nonprofit and social media experts, Primed For Impact is a self-guided mini course designed to help you optimize your profiles for maximum engagement, connection, and impact. In less than 20 minutes and for less than $50, we'll teach you how to prepare your platforms, prime your audience, and position your mission in time for Giving Tuesday and year-end fundraising. ?? ?? PLUS, we've include 3 customizable *bonus* templates to get you started on your campaign content right away! The year is already winding down and giving season is here. A new wave of supporters is waiting for you on social media! Click HERE: https://loom.ly/LD-CSgo to learn how to turn them into donors today. ?? #TogetherWeRise #NonprofitSocialMedia #GivingTuesday #GivingTuesday2024

And while we're at it, we also believe in... ?? advocating for those who have been historically excluded and minoritized due to identity, political conflict, and/or systematic oppression ?? promoting the liberation of all peoples, including Indigenous communities and those living under occupation ?? decentering whiteness and countering all forms of white supremacy ?? listening to those who have been harmed with compassion and doing our best to rectify that harm ?? empowering our community to build a better world, online and off #TogetherWeRise

Oh, hey! It's been a while. We're back with a new look, fresh energy, and some exciting new offerings on the horizon (stay tuned ??)! Check out our updated website to learn more about Rise Collective! www.risecollective.us #TogetherWeRise #AboutUs #SocialMediaForSocialChange