Revenue Enablement Society

Session Spotlight: Empowering Revenue Enablement Through Data-Driven Insights ???? Join Ray Makela from SBI, The Growth Advisory and Bill Ball for a data-packed session that will transform your approach to enablement! ?? What’s in Store: Get a deep dive into the latest results from the 2024 SBI/RES Revenue Enablement Effectiveness Survey, revealing how top-performing companies are structuring their enablement teams, measuring success, and empowering frontline sales managers to coach and drive performance. Walk away with practical, data-driven strategies to empower your enablement team and maximize business results. Don’t miss this opportunity to get ahead with real-world insights! ??

Join Arjun Pillai, CEO/Founder of DocketAI, and Luke Martin, Senior Manager at ZoomInfo, as they reveal how ZoomInfo supercharged its sales process by integrating DocketAI directly into Slack. ?? Here’s what you’ll learn: ? How AI reduced response times from hours to seconds for ZoomInfo's sales team ?? The 6x growth in users and 4x increase in queries within 3 months ?? The secret to boosting win-rates and driving viral adoption across the sales team Don’t miss this session to discover how AI can revolutionize your sales enablement strategy and drive faster, smarter deal closures! ??

Session Highlight: Unlocking the Power of AI in Sales Enablement: Practical Strategies for Sustainable Growth ???? In today's sales environment, enablement leaders face the dual challenge of delivering high-impact results while doing more with less. The shift to sustainable growth has made efficiency and productivity essential, but how do you empower your team without overwhelming them with complex tools? Enter AI. Join this interactive workshop to go beyond the AI buzzwords and dive into practical strategies that can elevate your sales enablement efforts. Through live demos and real-world examples, you’ll walk away with: ?? Guidance on choosing the right AI tools to solve specific sales challenges ?? Use cases for diagnosing skill gaps, boosting rep performance, and improving objection handling ?? Real-time coaching tips that leverage AI for personalized feedback and better communication ??? Step-by-step strategies to implement AI in a way that delivers measurable results for your organization Whether you're new to AI or looking to optimize your approach, this workshop will give you a clear roadmap to success! ?? David Levy, ?? Victor Adefuye, Chuck Marcouiller and Sriharsha Guduguntla bring the knowledge!

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?? Get ready to dive deep into the mind of Danny Wasserman —a true game-changer in the world of Enablement! In his session, “Fighting For Your Cabinet Seat: Calibrating New Enablement Competencies Alongside New Tech Stack,” Danny will challenge everything you thought you knew about staying relevant in the GTM “War Room.” In a world where the lines between Enablement and RevOps are blurring, old playbooks won’t cut it. Danny will equip you with cutting-edge strategies to master revenue intelligence, forecasting tools, and outbound prospecting, so you can bring game-changing insights to the table. No more relying on the tried and tired. It's time to turn heads with bold, credible insights and secure your seat at the revenue leadership table. Ready to revolutionize your approach and claim your place in the new era of Enablement? This is where it happens. ??

Meet the newest members of the RES Associate Board: Kristin Dorr, Jesse Potter, and Shannon Selis! Each brings a wealth of expertise along with fresh perspectives that help us elevate our mission. We’re grateful to have you on the team and look forward to making an impact together! Join us in welcoming Kristin, Jesse, and Shannon to the #RES family!

Revenue Enablement Society is?excited to welcome our new sponsorship partners to the RES family! Their support empowers us to thrive and continue driving our mission of enablement excellence forward. Thank you for your partnership — together, we're creating a lasting and meaningful impact!?

For the past three months, RES Excellence Forums members have been working hard behind the scenes, collaborating on a playbook of best-practices for revenue practitioners. The efforts of these mastermind groups have culminated in a powerful set of insights, which will be revealed exclusively at the #RESExperience conference on October 21-23! With guidance from master facilitator Terri Kachinsky and enablement experts Lindsay Wolff, Ted Corbeill Jr, Elissa Carroll, and Lindsay Hoyle, M.Ed, participants tackled key topics featuring: ? Newbie Toolkit: Welcome to Your New Enablement Role. ? Enabling Senior Leadership on Partnering & Prioritization with Enablement. A big thank you to our cohort leads and participants who made these peer discussions so impactful! Make sure to join us in Chicago for a first look at their findings! #ProveIt Full event agenda: lnkd.in/eY-Zk6eU. Secure your spot at the conference and learn more: lnkd.in/euaNw7Br.

?? Feeling uncertain about leading or participating in a change management workstream? Join Caroline Holt at RES to get the clarity you need! If you’ve been pulled into a change initiative and aren't sure where to begin, what’s expected, or how to handle surprises along the way, this session is for you. ?? With experience leading over 20 large-scale change initiatives, Caroline will break down how to navigate the unknowns, give meaningful updates, and manage when things go off the rails. You’ll leave with the confidence and tools to drive success—whether the initiative is about enablement or just includes an enablement component. Don't miss this chance to get expert insights and hands-on strategies to tackle change management like a pro!

?? Sales teams love metrics—but how do you measure the “soft skills” that actually impact those numbers? In this session, Meghann Misiak will show you how to track and assess critical sales skills like discovery, territory management, and forecasting, moving beyond win rates and talk ratios. ?? What’s the value? You’ll learn how to connect these softer skills to tangible business results, empowering managers to diagnose and coach reps with more data and insight. This means not only understanding where your team struggles but having actionable ways to fix it. Ready to give your team a roadmap to real skill development that drives success? Don’t miss this session! #SalesEnablement #RESConference #SalesMetrics #SkillDevelopment #Leadership