Restaurant Marketing

Jessica Huang is a seasoned restaurant marketing expert with over 10 years of experience in brand strategy, digital marketing, and third-party delivery optimization. She has worked with a diverse range of restaurant concepts, from quick-service and fast-casual brands to full-service and multi-unit operators, helping them develop strong, sustainable marketing strategies that drive growth and customer engagement. As the founder of Restaurant Marketing, Jessica leads a team specializing in comprehensive marketing solutions for the hospitality industry. Her expertise includes brand development and management, social media strategy, food photography and media production, influencer and partnership marketing, and third-party delivery strategy. She has consulted for renowned brands such as Yogurtland, Wood Ranch, and Finney's, among many others. Additionally, she has orchestrated high-impact co-marketing initiatives with major brands including Cheetos Corporate, Bear Naked, Inc., and DreamWorks, bringing innovative collaborations to life. Before launching her agency, Jessica was a key part of the Postmates team, where she worked closely with enterprise brands such as Panda Express, Papa John’s, Applebee’s, IHOP, and The Halal Guys. She played a crucial role in executing national and regional co-marketing campaigns, developing go-to-market strategies, and optimizing restaurant performance on the Postmates platform, ensuring maximum visibility and profitability for partner brands. With a deep understanding of restaurant operations and consumer behavior, Jessica and her team continue to help brands navigate the ever-evolving digital landscape, create compelling brand narratives, and implement data-driven marketing strategies that elevate their presence in a competitive market. -- Critical Mass Business Talk Show is Orange County, CA's longest-running business talk show, focused on offering value and insight to middle-market business leaders in the OC and beyond. Hosted by Ric Franzi, business partner at REF-Orange County.

Wrapping up the week with some hot chicken perfection! We’re obsessed with how these shots turned out for Chuck’s Hot Chicken. #foodphotography #restaurantmarketing

I can’t stress this enough—menu photography is a powerful driver of conversions! High-quality images instantly connect with customers, making dishes look irresistible and sparking cravings. Eye-catching visuals help guests make quicker decisions and boost ordering rates, especially for online and delivery menus where presentation matters most. Professionally captured photos build trust, enhance your brand’s perception, and drive higher-ticket purchases. Here are some of our latest shots for Green Tomato Grill—if menu photography hasn’t been a priority for your restaurant, make it one in 2025! #restaurantmarketing #menuphotography

We’re looking for a creative and skilled Part-Time Videographer to capture high-quality content for our brand. This role involves filming, editing, and producing engaging videos for social media, marketing campaigns, and events. If you have a passion for storytelling and a sharp eye for visuals, we want to hear from you. Responsibilities: -Film and edit both short-form and long-form video content. -Capture high-quality footage for social media, ads, and brand storytelling. -Work independently and collaborate with the team to bring creative visions to life Ensure consistency in branding and messaging across all videos. Requirements: -Must live in the Orange County, CA area. -Experience in videography and editing (Adobe Premiere Pro, Final Cut, or similar). -Strong portfolio showcasing past work -Ability to work flexible hours and meet deadlines. -While having your own camera gear is a plus, we’ll provide everything you need to get the job done seamlessly. How to Apply: Send your portfolio and a brief introduction to [email protected] with the subject: Videographer Application – [Your Name]. #restaurantmarketing #marketing #wearehiring

In 2024, Restaurant Marketing partnered with Green Tomato Grill, a beloved fresh food concept, to breathe new life into their brand. While their logo was already a favorite among customers, we gave it a modern refresh, ensuring it stayed true to its roots while feeling fresh and relevant. This updated look was then seamlessly integrated into every touchpoint of their business—from table toppers and stickers to menu boards and beyond. The result? A cohesive, elevated brand identity that resonates with customers at every interaction. In marketing, a brand is so much more than a logo. It’s both a public image—a reputation that speaks volumes—and an impression that leaves an indelible mark. At Restaurant Marketing, we specialize in creating identities that not only stand out but also stay with people in the most positive way possible. Let us help you build a brand your customers will fall in love with. #restaurantmarketing #branding #foodphotography

We’re excited to share some big news—Restaurant Marketing is teaming up with Chuck’s Hot Chicken, a beloved local spot with locations across Missouri and Kansas! Known for their bold flavors and crave-worthy menu, Chuck’s has built an incredible following, and we can’t wait to help take their brand to new heights. Here’s to what’s next—let’s make it big! #restaurantmarketing

Our approach to supporting hospitality groups is holistic and collaborative. We don't just offer external solutions; we integrate seamlessly with your existing team, providing the additional expertise and bandwidth needed to execute marketing strategies effectively across all your brands. Whether it’s supplementing your current efforts or taking the lead on specific campaigns, we tailor our services to fit your operational structure. Read our latest article for more details. #restaurantmarketing

We couldn't have done it without you—every share, purchase, and shoutout mattered. Thanks for making this year amazing! ?? #restaurantmarketing

As the holiday season fills the air with joy and warmth, we want to take a moment to express our deepest gratitude. This year has been filled with incredible partnerships, inspiring collaborations, and moments that remind us why we love what we do. To our clients, partners, and friends—thank you for your trust, support, and shared passion. From our team to yours, we wish you Happy Holidays filled with love, laughter, and cherished moments with those you hold dear.

Had a blast experimenting with a single strobe flash to capture some of our favorite dishes at O SEA, one of our go-to restaurants. As the year wraps up, we love exploring new trends at Restaurant Marketing and pushing creative boundaries to bring fresh ideas into the new year. We're thrilled with how these shots turned out—what do you think? #restaurantmarketing