Red Bull

Red Bull

食品和饮料服务

Red Bull Gives Wings to People and Ideas.

Giving Wiiings to People and Ideas

This is our mission and has been our driver since the early days; it's the common purpose behind all that we do. We enable people to achieve their best: Our brand provides opportunity and a vehicle to push limits. Athletes, artists and employees alike are given a platform and the freedom to realise and reach their potential. It's the opportunity to be part of something bigger.

Giving Wiiings

The Company Beyond the Can

The Red Bull Energy Drink Vitalizes Body and Mind? and is appreciated worldwide by top athletes, busy professionals, university students and travellers on long trips amongst countless other occasions. We focus on the long-term, we balance ambitious goals and vision with the ability to be nimble and innovative. On top of that, our activities, partnerships and productions do more than entertain – they aim to inspire imagination, build communities, connect people and create change.

Beyond the Can

Big Jobs, Big Impact

An entrepreneurial mindset has always guided our approach to work and the environment we create. We are driven by: Meaning: find your meaning and use your strengths to achieve it. The bigger reason why you work, to contribute and add value to something else. Freedom and Responsibility: Take real responsibility for yourself and your work and have the freedom to work on something the way you want to. Mastery: Love life, love work, love to challenge yourself! Become excellent at what you do.

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