Reintroducing a Fine Brining Establishment What started nearly a decade ago as a secret menu item at David Chang’s Momofuku Noodle Bar in the East Village has grown into Fuku, a spicy fried chicken sensation with locations across stadiums and arenas nationwide. As Fuku approached its 10-year milestone, it was time for the brand to evolve. Our goal? Celebrate their culinary roots and no-frills approach to great food while equipping the brand for its next phase of growth. Our inspiration: - Type-forward signage found in downtown NYC. - The unapologetic boldness of back-of-house culture. - Flash photography reminiscent of nightlife energy. What we delivered: - A refreshed iconic wordmark. - Reimagined typography and messaging. - A bold new visual identity across digital, packaging, signage, merch, and social touchpoints. The result is a gritty, flavor-forward brand system that embraces Fuku’s origins while setting the stage for its future. So, put your elbows on the table and eat your Fuku—it’s good for you. Check out the full case study on our site: https://lnkd.in/eKB9ExtT
关于我们
From startups seeking to bring new ideas to life, to established companies aiming to retain their category leadership, we help businesses tell the story of why they matter to put them at the center of every tomorrow.
- 网站
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https://redantler.com
Red Antler的外部链接
- 所属行业
- 广告服务
- 规模
- 51-200 人
- 总部
- Brooklyn,NY
- 类型
- 私人持股
- 创立
- 2007
- 领域
- Brand System、Research、Digital Experience、Product Design、Art Direction & Content、Brand-led Marketing、Advertising和Industrial Design
地点
Red Antler员工
动态
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Red Antler转发了
We’re excited to share a new partnership! FalconX has joined Arbor Growth as our newest client. As a trailblazer in the digital asset ecosystem, FalconX empowers institutional investors with secure, cutting-edge solutions for asset management. Our team is supporting FalconX and their creative partner Red Antler in their bold brand vision with Arbor Growth’s strategies that drive growth, expand reach, and amplify impact in this rapidly evolving sector. Here’s to an exciting journey ahead in shaping the future of digital finance.
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We do love a challenge ??
What are the biggest challenges for studios in 2025, and how do leaders plan to tackle them? ?? Things are changing fast right now, and design studios face a pivotal year ahead. Here's how industry leaders are preparing to meet 2025's challenges head-on. https://lnkd.in/ekxdGtrn Thanks to ???? Simon Manchipp, Michael Freimuth, Sunny Bonnell, Cat How, Kiser B., Michelle Rigot, Alex Kidd, Fiona McGarva, Tom Tootal, Julia Beardwood, Katie McIlvenny, Shannon Palmer, Brett Stabler, Roly Grant, Jan Eumann, Andy Harvey, Perniclas Bedow, Sunny Bonnell of Motto? and more for the fantastic insights! We hope your 2025 is a major success! ?? What about you? What challenges are you facing next year? Let us know in the comments! #graphicdesigning #designstudio #graphicdesign #creativeinsights #creativeindustries #creativeboom
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Red Antler转发了
Robotics Powered by Open AI? We’re Designing Fantastic Futures. Figure is a leader in the space of AI + Robotics thats redefining the future of life and manufacturing in one of the most profound ways. We built brand design and visual world for Figure centered around our brand idea of “Industrial Enlightenment” that enhances human capabilities. The idea of a world where humans and robots coexist is, frankly, an intimidating concept. However, Brett Adcock, former founder of Archer, approached this idea with a sense of enthusiasm and optimism— an approach that inspired our own outlook on the future of humanoid technology. Rooted in the idea of ushering in a radiant era of opportunity, we created a brand system that is sleek and tech-forward without losing its touch of optimism. Let’s talk innovation AND designing spectacular new worlds for brands/people. #redantler #branddesign #worldbuilding #innovation #aibranding #aidesign #robotics #experiencedesign #aiadvertising #openai
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Little known fact: we’ve named more companies than any other agency. A new, lesser known fact: we’ve branded more AI companies than any other agency. With nearly 60,000 AI companies in existence today, and $27.1B poured into the US AI sector in Q2 alone - there’s enough volume to start identifying some patterns. And so we did! With Bloomberg's Rachel Metz in fact, courtesy of our very own?Rohan Krishnan. If you ever want to talk AI, hit our line:?[email protected] https://lnkd.in/emkUpnp5
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Outerspace is proving that even in the often-overlooked 3PL world, branding can be a game changer. As a team of ex-founders, they understood what most logistics companies miss: fulfillment is more than a back-end process—it’s a critical part of delivering an exceptional customer experience. In working with Ricky Choi and his team, we saw the opportunity to position Outerspace as the new leader in a commoditized space. By breaking away from traditional 3PL tropes, we built a brand that speaks directly to high-growth consumer brands. From the Spacedog mascot, symbolizing loyalty and exploration, to their holistic operational support, every detail was designed to set them apart. This is how thoughtful branding can turn even the most hidden parts of a business into a competitive advantage. https://lnkd.in/djvKmPdc
Not Just Any Old Warehouse
https://www.nytimes.com
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Ever wonder what a typical day at Red Antler is like? (Spoiler: no two are the same!) Kiser B. shared a sneak peek into his day-to-day as our Chief Creative Officer with Creative Bloq, along with his thoughts on inclusivity in the design industry, the human connection that drives true innovation, and a few of his current favorite creative tools. Check it out: https://lnkd.in/eX7H_TWN
"True innovation is tech-agnostic”: a day in the life of Kiser Barnes
creativebloq.com
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Our friends at AllTrails keep climbing higher. Congrats to their entire team on winning the Silicon Valley UX Award for Best Consumer App! We loved partnering with AllTrails to design a new brand identity which has found its way into every part of the outdoor experience — from finding the perfect trail to sharing the pictures afterwards. We can't wait for their next adventure. https://lnkd.in/dKKC7_Wh
2024 Winner - Best Consumer App UX - AllTrails — Silicon Valley UX Awards
siliconvalleyuxawards.com
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Join our pledge to write 10,000 letters to ensure every voice is heard this November. https://lnkd.in/eSdedYpY
Did you know that letter writing boosts voter turnout more than calls, texts, or even door-knocking? With that in mind, Red Antler has pledged to send 10,000 handwritten letters (via Vote Forward) to voters in battleground states to help make sure every voice is heard this November. Last night, we hosted our second letter-writing party at the office, complete with our favorite Brooklyn pizza, some beverages, and custom Harris-Walz merch. The clock is ticking (all letters must be mailed by October 29!) but there’s still time to make a difference, and it really couldn’t be easier. Just go to https://votefwd.org/ to download the letter template and get a list of addresses in crucial swing districts. Let them know why you vote, and send it off! It’s that simple. And if you haven’t yet registered to vote yet? There’s a link in my comments for you.
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What does good design look like? For our Partner and CCO, Kiser B., it’s all about joy. In his conversation with Adu Adu ?? for the final season of A Dose of Black Joy and Caffeine, Kiser explores his journey to leadership at Red Antler, balancing left brain and right brain, and how creativity manifests across generations. He leaves us with a dose of his own: Optimistic Futures. In a world that can often feel dystopian, Kiser inspires us to harness the power of imagination to actively design the future we want for ourselves, our clients, and the world at large. Tune in: https://lnkd.in/eWZa4U4P
Season 9 - (EP 249) Kiser Barnes (Partner and Chief Creative Officer) Red Antler
https://spotify.com