Recharm

99% of media buyers will be replaced. The top 1%? They’ll be worth millions. If you want to be in that 1% within the next 1-2 years, here’s how: (Warning: If you rely on platform skills, you won’t like this.) ???????? ?????????????????? ???????? “??????????” & ???? ???????????????? ????????????. Instead, focus on: → Mastering creative strategy & iteration → Understanding buyer psychology & data engineering → Getting event tracking right → Feeding ad platforms the correct inputs Start by diving into Triple Whale ?? or Polar Analytics —study their attribution models & credit systems. If you can’t explain them in plain language to clients, you’re behind. ???????????????? ???????????????????? ???? ????????????????????. In 2025, high-quality creative isn’t enough. You need a workflow to: → Analyze winning creative & isolate the variables that work → Generate follow-up tests based on performance → Systematically refine ads that convert Set up your creative stack with: ? Foreplay.co (for ideation) ? Frame.io (for editing collaboration) ? Motion (Creative Analytics) ? Konstant Kreative , beCreatives , soona (if you need editors) ? Recharm (for rapid creative variation) ?????? ???????????????????? ???????????????????? Most influencers aren’t operators. They miss deadlines, struggle with logistics, and don’t optimize their content. If you can: → Manage outreach & content pipelines → Connect influencer accounts & streamline approvals → Handle their editing & tracking …you’ll be irreplaceable to brands. Build your system with: ? SARAL - The Influencer OS (influencer CRM) ? folk (for outreach) ? Upfluence & Goaffpro (for payout tracking) Master the art of selling ideas to brands & influencers—because smooth execution is worth millions. ?????? ?????????????? ???????? ???????? ??????????-?????? ???????? Retention fuels long-term growth. The smartest marketers know: “?????????????????? ???? ?????? ???????? ???? ????????????.” Understand what drives customer LTV in the first 60-180 days and help brands increase those numbers. Start with Lifetimely by AMP —if you need help with this, comment ‘PROFIT’ for my profitability troubleshooting guide. ?????? ???????? ???? ???????????????? If you’re just launching ads & hoping for conversions, you’re already behind. Be the media buyer brands can’t afford to lose. What’s changing for advertisers? Let’s talk ??

Video ad creative production requires a system and process. It is within this bounding box that creativity thrives. Fraser Cottrell is a master of this, and his team uses Recharm

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?? A huge thank you to FERMàT for featuring Recharm as their Tool of the Week in the Geometry of Growth newsletter! ?? We’re thrilled to be recognized for our work in helping creative teams organize and maximize their video content. It’s an honor to be highlighted by Alexa Kilroy amoung the must have tools and tips for DTC. Looking forward to continuing our journey of empowering brands to create more with less effort. ??

Is your brand struggling to put out more TikTok videos? ?? You’re not alone. Many brands face the challenge of consistently producing high-quality, engaging videos, especially on fast-paced platforms like TikTok that constantly demand more. But what if you could maximize the footage you already have and churn out more winning ads with ease? Check out how Little Spoon amplified their TikTok content by 200% using Recharm ?? https://lnkd.in/dbbF5yd6 With Recharm, they achieved: ? 2x increase in creative volume ?? ? 4x more winning ads ?? (!) ? 6x more iterations ?? Catherine Shanahan, Marketing Manager at Little Spoon, leveraged Recharm to repurpose and iterate on their existing video assets. This transformation allowed them to produce 15-20 additional videos monthly, reducing reliance on external agencies and saving costs, all while boosting in-house ad production. By streamlining their video content strategy and making every clip easily accessible, Recharm empowered Catherine to take on new responsibilities and excel in her new role! The result? A significant boost in efficiency and value for content they already shot! Imagine what that could do for your brand!