Realtor.com New Construction

?? Top New Home Marketing Tips for 2025 As we look ahead to 2025, one key takeaway from industry experts is the power of storytelling in new home marketing. Marisa Kennerson, National Account Director from Realtor.com New Construction, emphasizes this important insight: "What’s your story? People remember the story you tell and how it makes them feel. It’s time to share authentic stories—both personally and professionally. Understanding who you are and what you stand for is the first step in crafting a powerful story that connects with others." In a competitive market, it’s not just about statistics and facts; it’s about building connections and trust with potential buyers. Read the full article from ECI Software Solutions for more marketing tips for 2025: https://lnkd.in/gJHKKYW2 #ConnectingBuildersWithBuyers #NewHomes #NewConstruction #RealEstate #NewHomeMarketing #2025Trends

The Future of Homebuilding: Domestic Migration Shaping the Housing Market Housing demand in the U.S. is changing due to domestic migration, affecting where homes are built. Key Highlights: ?? Domestic migration is shifting housing demand and influencing new construction. ?? Immigration has added around 700,000 households, increasing housing demand, though growth is expected to slow by 2025. ?? Many are relocating from high-cost states like California and New York to more affordable areas like Texas, Florida, and the Carolinas for more space and lower living costs. ??? Homebuilders are focusing on metropolitan areas with new domestic migrants, leading to the construction of modern, energy-efficient homes. ?? Increased construction offers affordable options and less competition in less saturated markets. Read the full article here: https://lnkd.in/gxzHjyxj #ConnectingBuildersWithBuyers #EconomicTrends #NewHomes #NewConstruction #RealEstate #NewHomeSales

?? Weekly Economic Update from the Realtor.com Economics Team ?? ?? Existing home sales have increased, and the recovery of inventory is strongest in the South and West regions. ?? Mortgage rates have reached 6.84%, which may slow down home sales in early 2025. ?? Mortgage applications went up by 2% this week, but they are down 1% compared to last year, marking the first yearly decline in nine weeks. ?? The number of homes for sale continues to rise, and new sellers are gaining momentum, even as listing prices have dropped slightly. ??? A recent Realtor.com survey following the election showed that most homebuyers do not expect the election results to change their plans. About 1 in 5 Republicans feel more likely to buy a home because of the election, while 24% of Democrats are now less likely to purchase a home in the next year. You can find the full report and video here: https://lnkd.in/ddyRTFHH #ConnectingBuildersWithBuyers #EconomicTrends #NewHomes #NewConstruction #RealEstate #NewHomeSales

Explore the most recent Local Logic Masterclass, featuring Danielle Hale, our Chief Economist at Realtor.com, and Audrey Whittington. In it, they discuss the ups and downs of the current real estate market as we wrap up 2024. Watch the whole episode here: https://lnkd.in/gHUWNctp

Builders Are Feeling More Optimistic Post-Election The construction industry is experiencing renewed confidence as it heads into 2025. Here are the key highlights: ?? The Housing Market Index rose to 46 in November, marking three consecutive months of improved sentiment. ?? Builders anticipate fewer regulations under the new administration, which could lead to increased home construction. ?? Tariffs, labor shortages, and affordability issues continue to pose risks for the industry. ?? The Northeast shows the highest level of builder optimism, while other regions are experiencing slower but steady growth. To explore this article further, read https://lnkd.in/gSnu3iwN #ConnectingBuildersWithBuyers #HousingMarket #Construction #RealEstate #BuilderSentiment #HomeBuilding

????Right Now is the Best Market for Buyers in 5 Years The final weeks of 2024 may present the most buyer-friendly market since 2019. As a builder or real estate professional, here are the key points to share with your clients: ?? Buyers now have more options than they have had in five years, reducing the pressure to make compromises. ?? Nearly 19% of homes are experiencing price reductions, creating better deals and negotiation opportunities. ? Homes remain on the market longer, giving buyers a chance to evaluate their options and negotiate carefully. ?? While it may not be an entire buyer’s market yet, the shift in dynamics is clear—buyers are gaining more leverage. To read the full article and share it with potential buyers, visit https://lnkd.in/gsJPzA4v #ConnectingBuildersWithBuyers #NewHomes #NewConstruction #RealEstate #NewHomeSales

New Home Construction Hits Three-Month Low In October, new home construction declined by 3.1%, reaching its lowest level in three months due to the impact of high mortgage rates and hurricanes affecting builders. Key Takeaways: ?? Housing starts in October fell to an annual pace of 1.31 million, which is below Wall Street's estimate of 1.34 million. ?? Single-family construction saw a significant drop of 6.9%, while multi-family construction increased by nearly 10%. ?? Mortgage rates rose to 7%, leading builders to reduce new single-family projects. ?? Construction activity increased in the West (+21%) and Midwest (+9%), but experienced sharp declines in the Northeast (-33%) and South (-9%). ?? Despite these challenges, builder sentiment is improving, with an optimistic outlook for a rebound in the coming months. Read the full article here: https://lnkd.in/gnrc5AQe #HousingMarket #Construction #RealEstate #MortgageRates #HomeBuilding

?? Weekly Economic Update from the Realtor.com Economics Team ?? - Consumer prices are rising, and the Federal Reserve remains cautious as it approaches a decision on rate cuts in December. Chair Powell emphasizes that there is no rush to lower rates. - Currently steady at 6.78%, mortgage rates have increased by 70 basis points since September, creating challenges for both buyers and sellers. - There are substantial benefits for eligible buyers, including zero down payments, flexible credit terms, and lower interest rates, which can lead to significant savings. - There has been a slight increase in mortgage applications, with FHA and VA loans showing stronger growth in their share of total applications. - While more homes are available for sale, market momentum is slower. Home prices remain flat, and properties are taking longer to sell. For the full report and video, please click here: https://lnkd.in/gSbnV23v #ConnectingBuildersWithBuyers #NewHomes #NewConstruction #EconomicTrends #RealEstate #NewHomeSales

?? Mortgage Market Update ?? With mortgage rates slightly declining and home prices stabilizing, now might be an excellent time for potential buyers to consider making a move. Here are some key points to highlight the savings and encourage your clients to take the next step: - ?? Mortgage rates have decreased to 6.78% for a 30-year fixed loan, down from 6.79% last week, providing buyers with an opportunity to save. - ?? The median home price has edged down to $424,950, making homes more affordable for potential buyers. - ?? For buyers putting 20% down on a $424,950 home, the monthly payment is now $2,212, which is a savings of $2/month compared to last week. - ?? Compared to October 2023, when rates peaked at 7.79%, buyers today save $233/month, or $2,796/year. - ?? Over the course of a 30-year loan, this can total $83,938 in savings for buyers purchasing at today’s rates. Read the full article here: https://lnkd.in/gABBAZvS? #ConnectingBuildersWithBuyers #NewHomes #NewConstruction #EconomicTrends #RealEstate #NewHomeSales

?? Mortgage Rates Drop Slightly But Still High for Buyers' Expectations - The 30-year mortgage rate edged down to 6.78%, which is still higher than anticipated. - Rates remain elevated due to economic uncertainties following Trump’s election victory, along with inflation concerns related to tariffs and labor costs. - Although rates haven’t decreased as much as buyers hoped, there are still opportunities: inventory is at its highest level since 2019, price cuts are more frequent, and VA loans provide options: https://lnkd.in/g6gQrF6X - A market shift could be on the horizon if the Fed slows down its rate adjustments. Read more about navigating today’s housing market in the full report here https://lnkd.in/gUKupjSf #ConnectingBuildersWithBuyers #NewHomes #NewConstruction #EconomicTrends #RealEstate #NewHomeSales