Check out this article on how we can get more creative leadership at the executive level.
Brands require creative leadership. Today is the era of customer experiences, and creative leaders are better prepared to create those peak moments. So why do we relegate them to the back office creative cave? Turns out, it's mostly our fault as creative people. With executives realizing the value of design thinking and customer experience, it's time for creative leaders to step up and lead. Not just the creative department, but lead the company. Here is an article that argues the need for more creative leaders on the board of directors. https://lnkd.in/gAHYSRNY If you know anything about my podcast Real Creative Leadership, you know we have been talking about how we can get more visibility and representation for creative leaders at the company level for years. If you agree, please read and share. Hopefully we can create a movement and also rise to the occasion. #creativeleadership #creativity