Rally UXR

Curious how the ReOps Maturity Matrix came to life and how you can use it to level up your Research Ops function? ?? Now’s your chance to hear directly from the experts who built it! Join us on Thursday, March 6 at 12 pm ET for an interactive virtual event featuring the 6 contributors behind the matrix as they: ??? Unpack how the matrix was built and the thinking behind its key areas. ?? Share their perspectives on ReOps maturity and how teams can scale research effectively. ? Answer your biggest questions about applying the matrix to your work. You’ll also have the chance to join breakout discussions, explore specific areas of the matrix, exchange ideas with fellow ReOps pros, and walk away with practical steps to advance your practice. We’re beyond grateful to have collaborated with Crystal Kubitsky, Andrew Warr, James Villacci, Brad Orego, Bruno Daniele, & Graham Gardner — now, we’re bringing them together to share their knowledge with you. ??? Grab a spot at the link below. ?? Don’t have a copy of the ReOps Maturity Matrix yet? Let’s fix that. ?? #reops #researchops #maturity #reopsmaturity #researchoperations #uxr #userresearch #uxresearch #ux #researcher #ops #event #virtualevent

In today’s episode of our Panel tear-up series, we’re diving into how Contentful approaches user research recruitment ?? they’ve built an experience that’s both seamless and strategic. Here are our top three takeaways from Sydney Lawson ?????'s conversation with Lauren Law, ReOps Manager at Contentful: ? Simplified participation: Contentful breaks down "how to sign up" into a 4-step process, making it easy for participants to see why they should join. Consent is upfront and clear. ?? Engaging & branded experience: A visually compelling sign-up page complete with custom graphics, logos, colors, and a progress bar keeps participants engaged and makes the experience feel polished. ?? Smarter matching for later recruitment: Contentful uses branched questions and skip logic to personalize the sign-up experience. Plus, they ask if participants are open to AI-related studies, making future recruitment even easier. Curious to see more? Watch the full breakdown here ?? #panelbuilding #uxr #uxresearch #userresearch #researchops #reops #userpanels #contentful

Our ReOps Maturity Matrix event was packed with insights! With our six incredible contributors, we explored why we built the matrix, how it came together, and most importantly how teams can use it to assess and elevate their ReOps maturity. Missed it? Catch the full panel discussion in the recording, plus key takeaways from our breakout sessions (which weren't recorded). Here are standout gems from the event: ?? Instead of forcing adoption, embed research into existing workflows and evangelize its importance. ?? Measure research impact by how often it’s referenced, not just stored. ?? Governance can’t be an afterthought. Organizations need structured yet scalable guidelines to keep research ethical and effective. ?? Automation works best when it eliminates bottlenecks, not human judgment. ?? Research Ops isn’t just about storing knowledge, it’s about enabling easy discovery and use. ?? Dive into the recap and hear from Crystal Kubitsky, Brad Orego, James Villacci, Bruno Daniele, Graham Gardner, & Andrew Warr. ?? #maturitymatrix #maturity #reopsmaturity #reops #researchops #researchoperations #userresearch #uxr #ux?

Unmoderated studies are a powerful tool for collecting insights fast. ?? But only if they’re set up correctly. Our latest blog breaks down how to design, launch, and scale them effectively. Dive in to discover: ? When to use unmoderated studies (and when you shouldn’t) ? How to structure tasks and questions to get clear, actionable insights ? Ways to recruit the right participants so you’re not left with low-quality responses ? Best practices for scaling unmoderated research across your team Whether you’re running usability tests, concept validation, or message testing, a well-structured unmoderated study can save time and deliver meaningful results. Check out "How to build, launch, and scale unmoderated studies like a pro" at the link in the comments. ?? #unmoderatedtest #usabilitytest #userresearch #uxr #uxresearch #researchops #reops #researchoperations #researcher

In today's episode of our Panel Tear-Up series, Lauren Gibson and Sydney Lawson ????? break down Red Hat's approach to user research recruitment — and there’s a lot to love. Here are our top three takeaways: ? Clear & Immediate CTA: Red Hat makes it easy for participants to sign up with a straightforward call-to-action and upfront access to terms & conditions. ?? Live list of current studies: This is a game-changer. By showcasing open studies directly on their UX Research program page, Red Hat makes it easier to recruit participants for specific research — something we don’t see often! ?? Smart participant engagement: From a compelling “Why Participate?” section to a social proof element featuring participant feedback on the experience, they’ve nailed the messaging to keep their panel engaged. On top of that, they prioritize inclusivity by asking for participant pronouns, plus they set clear expectations in their FAQs. Curious what else they got right? Watch the full breakdown here ?? #PanelBuilding #UXR #ResearchOps #UserPanels

Scaling self-serve research? Easier said than done. Product & Design teams want to move fast, and Research teams want to ensure quality. ?? How do you set up self-serve research so that PMs and designers can run their own tests — without research becoming the Wild West? Join us on March 18th at 11am ET for a live discussion with: ??? Oren Friedman (Co-founder & CEO, Rally) ??? Murat Mutlu (Co-founder & CEO, Ballpark) ??? Lauren Law (Research Ops at Contentful) We’ll cover: ? The biggest challenges (and solutions) in scaling research beyond UXRs ? How to set up the right guardrails without slowing teams down ? A live walkthrough of Rally + Ballpark to show how to make unmoderated testing seamless ?? Save your spot through the link in the comments. #selfserveresearch #ballpark #rallyuxr #reopsplatform #researchops #product #design

Research recruitment doesn’t have to be a dumpster fire. ????? Manual scheduling? Chasing down participants? Endless admin work? Some ReOps teams are still doing it the hard way. Meanwhile, Rally users are watching workflows and powerful automation handle it for them. ?? ?? Join us tomorrow, Tuesday, March 11 at 12 pm ET for a ??30-min live demo?? & see how Rally helps teams cut recruitment time in half. Without the chaos. Your Research Ops deserves better. Let's make it effortless. ?? Grab your spot below. #ReOpsPlatform #rallyuxr #researchops #researchoperations #reops #research #userresearch #uxr #uxresearch

Running research just got even easier. ?? Our latest updates are designed to give you more control, better visibility, and a smoother experience all around. So, what's new? ?? BigQuery ?? Rally: No more BigQuestions about your users' data; seamlessly sync participant data from BigQuery straight into Rally. ?? More control over who joins your panel: New improvements to panel signups make it easier to manage participants, review signups, and keep your panel organized. ?? Automatic data sync with Salesforce, Snowflake, or BigQuery: Rally connect directly to your company's database whenever you import a CSV so you get the latest, most complete participant records. We covered all of this (and more!) in our March Changelog down below. ?? Which update are you most excited about? ?? #ResearchOpsPlatform #researchops #reops #researchoperations #uxr #uxresearch #userresearch #research #researcher

Talk about a dream team! ?? Our ReOps Maturity Matrix event today was jam packed with incredible insights and we couldn't have asked for a better audience. The engagement, thoughtful questions, and willingness to share personal experiences made this event truly special. ?? Our six amazing contributors entered the matrix (??) with Lauren Gibson, diving deep into ReOps maturity and sharing practical tips on assessing your maturity and scaling the impact of User Research and Research Ops. One of my favorite key takeaways from the discussion came from Andrew Warr sharing what he hopes is next for the matrix: “The Maturity Matrix is a tool that's used for self-reflection as someone working in Research or Research Operations. It can also be used with your management chain to know how they're thinking about and evaluating you. It's a tool that can be used by your peers and used as a discipline at large. Throughout my career, I’ve spent time going from mature organizations through to more immature organizations and the way that I've been going through this journey is by learning from those previous experiences, talking to others, and making it up as I go along. We now have this tool as something to be building upon." Missed the event? Stay tuned for our event recap coming soon. ?? Want first dibs on the record? Join our newsletter (linked below) and be the first to get it in your inbox. ?? And if you haven't downloaded the matrix yet, grab your copy below! ?? #ReOpsMaturityMatrix #reops #researchops #researchoperations #uxr #uxresearch #userresearch #research #researcher #maturity

It's panel tear-up time! Join Lauren Gibson and Sydney Lawson ????? at Rally for the next episode of our panel tear-up series! ?? This week, we’re joined by Lilian Rega (Research Ops at OutSystems) to break down the OutSystems panel sign-up flow. Our biggest takeaway? ?? "You need to get your research program out of the internet." Lilian recommends that you meet users in person – go to customer events and make research feel personal! Watch the full video to see how small tweaks can make a big difference in your panel sign-up flow. #userresearch #researchops #panels #panelmanagement #userpanels #uxr #uxresearch #reops #researchoperations