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In a digital-first world, donors are no longer picking up the phone, and messaging is getting lost. Nearly 50% of #GenZ alumni cited “not being asked” as their reason for not making a gift, and major donors pick up the phone less and less for numbers they don't know. Are your asks blending in with the noise? Read the new blog for five ways AI can bring your #phonathon strategy into the modern era of donor engagement.

In an era of robocalls, texting and mass marketing, donors need to feel emotionally connected to your organization and its mission in order to give, and continue giving. Personalized video messaging helps fundraisers cut through the noise and develop a one-to-one relationship with each donor. Want to make an impact with video, but don't know where to start? Download the guide for: ?? Stats that prove the effectiveness of video messaging in fundraising How and when to engage donors with video ?? 7 best practices for donor videos ?? Ways to measure the impact of a video program

When should a major donor be transitioned to a mid-level gift officer? How are you introducing donors to the rest of the #fundraising organization to make for a smooth transition down the line? Not establishing clear internal processes for portfolio management leads to major misses for growing key donor relationships, especially with staff turnover. ?? In this exclusive webinar with NonProfit PRO, we'll cover the state of portfolio management and share best practices for when to move up or move out. You don't want to miss this one — Grab your spot now. ??

We surveyed 160+ fundraising leaders on how they are evolving their donor engagement strategies to meet ambitious pipeline goals in 2024. Here are some of the key takeaways: ?? Nearly half of fundraisers are using video and text to engage donors. ?? Fundraisers make an average of 3 contact attempts before disqualifying a prospect. ?? In 2024, fundraisers are investing in "pipeline qualification" initiatives to hit their goals. Download the new benchmark report to see where you stack up: https://hubs.li/Q02hgrJ90

Harnessing the power of technology in #fundraising has become more crucial than ever to maximize impact with your donors. ??? In this blog, we reveal five tools that will elevate your stewardship game to unprecedented heights. https://hubs.li/Q02gXcTr0 #donorengagement #nonprofit #philanthropy #donorrelations

What if you could see giving day campaigns and implement those impactful strategies? ???? Join us as we showcase the best giving days of 2023 and what made them successful. Can’t make it? Register anyway, and we’ll send you the recording afterward! #givingday #fundraising #highered #nonprofit #advancement

As fundraisers kick off the new year, they're tuning in to the emergence of new trends, from new donor engagement strategies to the rise of AI in fundraising. We collaborated with fundraising thought leaders to dive deep into trends to embrace in 2024.

It’s no secret—AI is everywhere, and it isn’t going away any time soon. Fundraising is no exception. With the exponential growth of #AI in fundraising processes, responsible adoption will play a key role in the year ahead. Host of the "What the Fundraising" podcast Mallory Erickson expands on this in our new blog on #fundraisingtrends for 2024. https://hubs.ly/Q02gWLXz0