Radius

A leading handbag brand partnered with us to deliver insights on shopper needs, uncovering key opportunities to differentiate and resonate with new audiences. As they marked their 15th anniversary, our research laid the foundation for a refreshed brand positioning that appeals to a broader market. Learn more about optimizing your business with research insights.?#MarketResearch #BrandGrowth #ConsumerInsights #FashionMarketing #BrandDifferentiation #AudienceTargeting https://lnkd.in/gbKa9KC4

A holistic research approach combines qualitative and quantitative insights, helping brands uncover deep consumer needs and drive impactful growth strategies. Learn how a multi-layered methodology can transform your brand's positioning. #MarketResearch #HolisticInsights #ConsumerBehavior #BrandGrowth #DataDrivenStrategies #QualitativeResearch #QuantitativeResearch https://lnkd.in/gz5rEA2z

Register now for our webinar on December 4: The New Standard for Brand Health Is it time to refresh your Brand Health program? We’re shaking up the traditional approach with a new framework that breaks from tradition to deliver actionable, data-driven insights tailored to your brand. Michael Patterson and Glenn Staada will take a deep dive into the model. Wednesday, December 4th at 1 p.m. ET Register Now https://lnkd.in/grv2M_Fu #brandgrowth #brandhealth #webinar

Launching a new product requires more than just great ideas—it takes strategic optimization to ensure success. Michael Patterson, PhD, Chief Research Officer at Radius Insights, shares how we helped a global nutritional products manufacturer identify and optimize key product attributes to drive a successful market entry.From product design and pricing to packaging and store placement, our research provided valuable insights that empowered the brand to make informed decisions and guide a successful launch.Learn how advanced analytics can guide your innovation journey and optimize your product for success.#Innovation #ProductDevelopment #MarketResearch #AdvancedAnalytics #ProductLaunch #ConsumerInsights #RadiusInsights #PricingStrategy #PackagingDesign https://lnkd.in/gSAkQhvX

In a recent webinar, we dug into the vacation rental by owner business with our partners at Expedia Group. Find auto how the team maintains a program that helps them optimize their offering quickly as trends change, and how they share key strategies with property owners to help them update their approach to get the most out of the platform. #Optimization #ProductOptimization #ServiceOptimization https://lnkd.in/gRWKH3Cq

Dana Colbert and Paul Thomas share expert insights into global optimization research strategies, covering everything from market entry to pricing and product positioning. Learn more about our research approach and how we can help tailor your product for diverse market conditions so you succeed on a global scale. #MarketResearch #GlobalOptimization #ProductStrategy #ResearchInsights #ProductDevelopment #GlobalMarkets https://lnkd.in/gh8VbRQC

WE’RE SHAKING UP THE BRAND HEALTH FRAMEWORK. When you’re using the same funnel metrics as your competitors, it’s hard to stand out. True #differentiation requires a more in-depth understanding of the factors driving growth in your market. With these insights, you can create a plan focused on what your customers truly want. Learn more in our Brand Health hub. https://lnkd.in/gmFBDTY4 #BrandHealth #BrandTracking #BrandGrowth #CustomerCentric

Our Brand Health Insights Framework is an elevated approach that uncovers opportunities and helps brands achieve meaningful differentiation. Learn more in our ebook.

???Global brand teams face ever-growing complexities, requiring agile and adaptable solutions to stay ahead.?That's where the Radius Innovation Ecosystem comes in—offering strategic guidance and advanced technologies to accelerate the journey from ideation to market. ?? Our EVP of Growth & Innovation, Shari Aaron, dives into how we’re helping brands navigate these challenges with our comprehensive innovation framework. Check out the full article to learn more: https://lnkd.in/gdCJHw_U #Innovation #BrandStrategy #AgileSolutions #Growth #Technology #RadiusInsights #BusinessTransformation

Global market research enabled a leading fortified food and beverage brand to identify consumer motivators behind "better for you" ingredients, guiding its innovation and marketing strategies. Learn more in this case study from Jon Weeks. https://lnkd.in/garQN873