Racer Media & Marketing, Inc.

Welcome to RACER's first podcast "The Creative Drive" hosted by Taro Koki and featuring former RACER.com columnist and famed F1 broadcaster. Will Buxton. #racer #podcast #thecreativedrive #tarokoki #willbuxton #f1

Team RACER is pleased to announce that we have acquired MAVTV and will rename the TV network RACER Network to create the most followed and diverse motorsports media platform in North America. The TV network and recently launched app will combine to broadcast 300+ live races in 2025, along with race highlight shows, racing talk shows and additional racing programming, car collecting auction and build shows, automotive documentaries and lifestyle series, which aligns with RACER’s expansion into the motorsports adjacent sectors of performance automotive, car culture, car collecting and off-road. #RACER

The Creator Economy is growing. Can motorsports keep up? What are your thoughts?

Subscribe to The Creative Drive hosted by Taro Koki on all major podcast platforms. You don't want to miss any episodes! Especially this up coming interview with Jeff Zwart and Paul Pfanner, co-founders of RACER!

Take a moment to watch this interesting interview with my brilliant friend, #BethParetta hosted by #RACERMagazine's Editor-in-Chief, #LaurenceFoster. I've been a fan of #ABBFormulaE since the start, and it is exciting to see how far the series has progressed since its first race in 2014. #innovation #progress #technology #racing #evo3 #electric

Thank you to #PaulTaublieb and #NoahTaublieb for sitting down with #TaroKoki for the latest #RACER Creative Drive Podacast to discuss their film, Paydirt - The Untold Story of Supercross. #Paydirt #Movie #Supercross #MonsterEnergy #Motorsports

In this episode of the RACER Creative Drive Podcast, host Taro Koki sits down with George Tamayo, Creative Director at RACER Studio, to uncover what goes into shaping the identity of a brand like RACER. George shares his perspective on redefining the RACER brand and the importance of storytelling in bringing its essence to life. We dive into what it means to tell a brand’s story authentically, why it’s both essential and challenging, and how to find the unique layers that make a brand resonate. With a background as a writer and creative visionary, George explains the balance between social media’s quick takes and journalism’s depth. We also tackle the hot topic of AI in the creative field — where it’s headed, and its potential role in brand development. George reflects on some of his most rewarding projects, from revitalizing brands to developing creative assets under tight timelines. Plus, he offers insights on navigating the tougher projects and lessons learned along the way. Tune in for an engaging look at the art and strategy behind brand storytelling in today’s fast-evolving creative landscape. #racer #brand #racerstudio #georgetamayo #tarokoki #creativedrive

Bobby Akin talks about how RACER Studio/Mechanical Rabbit was tasked to produce a documentary on Keanu Reeves competing in the Toyota North America GR Cup series. You can see the full video here on Toyota's YouTube channel: https://lnkd.in/gsthSMFb