Quantcast

?? Personalisation isn’t optional anymore—it’s expected. In our recent chat with Joyce Seah, Head of Client Success, APAC at Quantcast, she highlights how AI and machine learning are driving hyper-personalised advertising experiences that today’s consumers demand. ?? Joyce shares more in our What's NEXT in Marketing 2025 interview. Discover how brands can leverage programmatic advertising to stay ahead: https://lnkd.in/g5Ca6JUD #WhatsNEXT2025 #ProgrammaticAdvertising #hyperpersonalisation

Are you struggling to understand whether your programmatic campaigns are truly delivering results? Our upcoming webinar will show how TireAgent optimized their advertising strategy for success with Quantcast. Join @Kevin Parcell (Tire Agent) and Franni S. (Quantcast) for a conversation-led session, packed with insights to take back to your team. Plus, guest speaker Nikhil Lai, Senior Analyst at Forrester, will share research insights on why measurement remains a top concern for CMOs and explore the broader challenges advertisers face in programmatic measurement.? ?? Date: April 4? ? Time: 10:30 am ET | 2:30 PM BST Register now: https://lnkd.in/ehaRsA_b Sign up if you can’t attend live, and we’ll send you the on-demand webinar. #Programmatic #MarketingAnalytics #Webinar

We’re heading to Shoptalk Spring in Vegas next week! If you're joining the event to network, gain fresh insights, or dive into the latest in marketing innovation, let’s connect! We’d love to chat about all things programmatic, digital marketing, and ad tech. See you in Las Vegas! ??? #Shoptalk2025 #Ecommerce #Programmatic #Retail

The Asia-Pacific market is complex, but navigating it doesn't have to be with the right tech. Joyce Seah, Head of Client Success APAC at Quantcast shares how AI-driven programmatic advertising is reshaping the game. Check out her insights on MARKETECH APAC ?? #Programmatic #DigitalAdvertising #APACMarketing

Advertising is evolving, and the clicks of yesterday just won’t cut it anymore. At our Leadership in Brand Marketing #BISummit hosted by Lamberts during SXSW, Indeed's Carmen Graf took us "Beyond the Click," diving into the intersection of AI, brand investment, and the future of advertising. Moderated by Quantcast's Jeff Hilder, the session highlighted how smart, data-driven strategies are reshaping how brands engage with consumers. The future is about more than just metrics—it’s about building deeper, more meaningful connections that stand the test of time. ?? SUBSCRIBE to our YouTube Channel to get all the highlights, exclusive interviews, and latest insights! ?? https://lnkd.in/g_sTV57

Thank you to Sermet Baysal from Quantcast for his insightful keynote on using AI and Machine Learning to reach the ideal audience and drive results. As he said, "Without AI, the open internet is a chaotic digital library. AI/ML decodes audience behavior." And a big shoutout to Nicola Hughes from The Very Group, Ellie Lane from Quantcast and Matthew Finn from Honda for the amazing fireside chat on actionable insights to elevate marketing strategies and stay ahead of the curve. Grateful to Quantcast, our AI, tech, and data partner, for this insightful session. #PMWUnlocked

We’re heading to Brand Innovators at Lamberts during SXSW ! If you're joining the event to network, gain fresh insights, or dive into the latest in marketing innovation, let’s connect! We’d love to chat about all things programmatic, digital marketing, and adtech. See you in Austin! ???? #SXSW #BrandInnovators #DigitalMarketing #Advertising #AdTech #Programmatic #Quantcast

We are excited to be sponsoring Performance Marketing World Unlocked on 4-5th March at the Business Design Centre, London! ?? If you’re going, be sure to visit us at our booth! Plus, don’t miss our very own Sermetcan B. , Lead Data Scientist, who will be presenting "Making Sense of the Open Internet" on the AI, Tech, and Data Stage on Day 1 at 14:05. This will be followed by a Q&A hosted by our Head of Client Strategy, Ellie Lane, who will be speaking with our wonderful client Nicola Hughes at The Very Group. Together, they’ll discuss how AI is revolutionising marketing, streamlining workflows, uncovering actionable insights, and optimizing strategies to drive smarter, more impactful campaigns. Whether you're attending to gain new insights, network, or explore the latest in marketing technology, we’d love to connect with you! See you soon! ??? #digitalmarketing #advertising #omnichannel #adtech #quantcast #AI

?? Please welcome our new board member, Sara Sihelnik ?? Great to have you on board to shape the future of marketing together?? Sara Sihelnik is the Country Director of DACH at Quantcast, overseeing the company’s operations in German-speaking regions. Before moving to the Munich office, the Belgian native worked at the European headquarters of the American technology company in Dublin. In her previous role as Client Partnerships Director, she was already responsible for international companies based in Germany. Before joining Quantcast in 2015, Sara Sihelnik, who holds a geophysical degree, held various positions at Getty Images. She earned her Bachelor's and Master's degrees in Geophysics from ETH Zurich, RWTH Aachen, and TU Delft. #shapethefuture #futureofmarketingexcellence #creativity #innovation #technology #digitalmarketing #networking #boardmember Mark Waechter I Elvin Altun Noyan I ?iler Sevin? I Denise Mancinone I Maren Seitz I Jan Gr?wen I Jan Heumüller I Stefanie Tannrath I Anna Caroline Keller I Marc Nabinger I Nina Brit Brando I Gregor Feisel I Richard Wagner I Daniel J?ger I Yulia Kalner I Ulrike Henkes I Marc Alexander Schüling I Beate Rosenthal I Katja Anette Brandt I Ville Mikkola I Henrik Ihlo I Oliver Wendt I Frank Olma I Paul Baier I Simon Tritsch I Stefan Sommer I Jennifer Probst I Gerald Schloegl I Matthias Zecher I Sara Sihelnik I Jochanan Senf I Christoph Hausel I Sabine Tritschler