QRCA

Elevate Your Qual Research with Creative Thinking! ???? Go beyond traditional methods! Join our 4-part course this April to spark creativity and uncover deeper insights. ?? Dates: April 3, 10, 17, 24 ? Time: 10:00 AM - 11:30 AM CDT What you’ll gain: ? 100+ creative techniques for every research stage ? Fresh approaches to uncover richer insights ? Confidence in applying innovative methods Led by Marta Villanueva, M.S., this course is perfect for all experience levels. ? Register now! https://lnkd.in/gUEn_hjK #CreativeThinking #QualResearch #Innovation #ResearchMethods #QRCA

Congratulations, Lauren Isaacson! ?? QRCA is thrilled to recognize Lauren Isaacson, our 2023-2024 President, with the Big Cheese Award in appreciation of her outstanding leadership! Lauren’s dedication, vision, and commitment have made a lasting impact on our community, and we’re grateful for her contributions. Join us in celebrating Lauren’s achievements! ???? #QRCA2025 #QualitativeResearch #Leadership

QRCA 2025 Worldwide Conference: Thursday Morning is SHAKING THINGS UP! ?? Get ready to break free from traditional research methods and explore bold, unconventional approaches that are transforming qualitative research. ? ?? Featured Speakers: ?? Eric Paice – Revealing Deeper Perception Through Deprivation ?? Zosia Czerska – Flipping the Script: Two Novel Approaches to Redefining Research Problems with Stakeholders ?? Pascal Patenaude – Method Acting for Researchers: Personas Beyond Data Points ?? Bryony Hancock – Bold Anecdotes: Stirring Change Through Stories That Stick Plus, kick off the morning with a powerful keynote from Dali Tembo! Don’t miss this opportunity to rethink research, spark innovation, and connect with forward-thinkers in Berlin. ?? ??? Register now before early bird pricing ends on March 26! → https://lnkd.in/gM9BkEPf #QRCAWWC2025 #QualitativeResearch #Innovation #ResearchMethods #BerlinConference

Take Your Qualitative Research to the Next Level with Creative Thinking! ???? Traditional methods only scratch the surface - it's time to go deeper! This April, join us for an engaging 4-part course designed to ignite creativity and unlock groundbreaking insights. ?? Dates: April 3, 10, 17, 24 ? Time: 10:00 AM - 11:30 AM CDT What’s in store for you? ? Master 100+ creative techniques for every stage of research - from exploration to ideation ? Reimagine your approach to uncover richer, more meaningful insights ? Gain confidence in applying innovative methods that transform your research outcomes Whether you're a seasoned pro or new to qualitative research, Marta Villanueva, M.S. will equip you with fresh strategies to break free from traditional constraints. ? Spots are limited - register now! https://lnkd.in/gUEn_hjK #CreativeThinking #QualResearch #Innovation #ResearchMethods #QRCA

Exciting News! ?? QRCA is thrilled to announce the 2025 QRCA Impact Award winner: Chris Shields Kann! ?? This prestigious award honors a qualitative researcher whose work has made a significant impact on business and society. Chris has demonstrated outstanding innovation and excellence in qualitative research, shaping the industry and delivering real-world results. Join us in celebrating her achievements! ?? ?? Learn more about the award and the winner's incredible contributions: https://lnkd.in/e465wjF #QRCAImpactAward #QualitativeResearch #ResearchExcellence #QRCA2025

Discover the Power of Ethnography! Join Chris Hauck for QRCA’s March Qcast and learn how ethnography reveals deep, real-world insights that shape meaningful decisions. Whether you're an experienced researcher or just starting with qualitative methods, this session will cover best practices, challenges, and real-world case studies that bring ethnography to life. ?? Date: Wednesday, March 12 ? Time: 11 AM CDT ?? Register now: https://lnkd.in/gHY8sRQB #Ethnography #QualitativeResearch #QRCA #Qcast #ResearchInsights #UserExperience

Congratulations to Abby Leafe for winning the 2025 QRCA President’s Award at our 2025 Annual Conference Awards Gala! This prestigious honor recognizes her outstanding volunteer service and dedication to our community. Join us in celebrating her exceptional contributions and commitment to excellence! Learn more: https://lnkd.in/ex-M_pZ #QRCA2025 #qualitativeresearch #PresidentsAward #VolunteerExcellence #Leadership

The Next Wave is Here! ?? Market Research Institute International is launching Wave 3 of the Career Satisfaction & Love of Learning study, and QRCA members are invited to participate! ?? Just 10 minutes to share your insights ?? Responses are anonymous & confidential ?? Your feedback helps shape the future of market research Your voice matters—take the survey today! ?? ?? https://ow.ly/N8Fi50UTCwN

Congratulations to the 2025 QRCA Rising Star Award Winner, Emily Breay! ?? This award honors an outstanding early-career qualitative researcher who is already making a significant impact in the industry. Emily has demonstrated exceptional talent, innovation, and dedication to advancing qualitative research. Join us in celebrating Emily's achievements and bright future! ?? Learn more about the award: https://lnkd.in/gXYNtbu #QRCA #RisingStarAward #QualitativeResearch #QRCA2025

We are thrilled to announce the recipients of the 2025 Lloyd J. Harris Memorial Scholarship! ?? Please join us in congratulating this year's exceptional scholars, Amarah Malik and Ivayana Liggins. We are confident that these talented individuals will make significant contributions to the field of qualitative research. This scholarship honors the legacy of Lloyd J. Harris, a beloved QRCA member and market research pioneer, by supporting individuals who demonstrate strong potential in becoming outstanding qualitative researchers. https://lnkd.in/eDtMpeTf A heartfelt thank you to our Corporate Partners, RIVA Market Research & Training Institute and Burke Institute, for their unwavering support in making this scholarship possible. #LloydJHarrisScholarship #QRCA2025 #QualitativeResearch #ResearchExcellence