Qru Media Ventures

Early on in one's career, you get to your job and your goal is singular and simple: accomplish the assigned set of tasks. But as you grow and take on managerial and leadership roles, that changes, subtly but surely, into: "Set up others for success by providing them with the right tools, training, support and environment." And that's a whole different ball game. Being great something is very different than setting up others to be great at that thing, and typically requires communication strategies and management techniques not taught in school or in the workplace, so we often draw on our own limited set of experiences, the good and the bad. Or, we read books filled with generic cliches and easier-said-than-done tactics, written by "gurus" who have no insight into the actual challenges and workplace dynamics being faced. When interviewing for a job, especially at a senior level, a set of given candidates can have nearly identical resumes, with similar experiences and areas of expertise. So "soft skills" like one's approach to leadership and management (among many others) are key differentiators in setting these candidates apart. So what does one do? I have many goals for Qru Media Ventures, but one of them is to build a talent cultivation and leadership engine to help nurture and develop future CMOs and our industry's next generation of leaders. There are a LOT of puzzle pieces involved in creating a program like this, and I'm trying to take in as much feedback as possible from current and aspiring leaders, on what would be most valuable. If you'd like to be involved and help shape and craft what this looks like, I'd love to hear from you! So please, hit me up - my DMs are always open!

?? Another #Qru Update for those following along ?? I am a connector. Fundamentally, at my core, it’s what I do and I do it well. But there are many ways to connect people, and for many reasons and goals. What I’ve learned - and what has become a driving insight behind everything I’m building at Qru Media Ventures - is that facilitating meaningful education and connections requires careful consideration and intention. People ask what I’m building, and it’s not something that can be easily or succinctly articulated, because there is no “one size fits all” approach to what I’m doing. The people, the place, the topic, the format, the experience… there are so many factors to consider and ultimately the desired outcome should serve as the foundational insight informing *everything* in order to create the highest value environment for everyone involved. I’ll have more to share soon, but as I build and plan and refine the vision and hone the product, that’s my through line: Bespoke Connection Through High Value Environments. Is it tougher to sell and scale this way? Absolutely. But the result will be worth it.

GEICO's sports & experiential marketing transformation continues! Seeking an innovative growth marketer - with an eye toward the future of the brand experience - to come join our ??-obsessed crew ? ?? ? ?? Apply below! (hybrid role open to DC, NYC, and CHI) #hiring #GEICO #marketing #sports #experiential

?? Mini Update on Qru Media Ventures! A lot of you have been asking how to pronounce it and what it means. Qru = Crew I’ve dedicated the last 15 years of my life and career to a single idea: when you bring amazing people together, amazing things tend to happen as a result. I love connecting good people with one another - for content and conversation, education and inspiration, collaboration and partnerships, and for talent and recruitment. I find a lot of fulfillment in connecting people for these purposes. Why? Because everyone needs their crew. ? Every CMO needs their leadership team ? Every executive needs their peer group ? Every brand needs their advocates ? Every B2B company needs their evangelists ? Every entrepreneur needs their support system We all need community. Having a strong one can be what sets you apart and often means the difference between success and failure. Building bespoke community is what I love to do and I’ve found I’m pretty good at it. I’ll have more details on how this will manifest specifically, but this concept lies at the heart of everything I’ll be doing at #Qru So please: Join Ours, and let me help you Build Your Own.

?? Hey everyone!! Now that I’m two weeks into building Qru Media Ventures, I’ve got a crystalized vision and I’m now finalizing my strategy, phase 1-2 roadmap, and positioning, and with it, my “one and done” fundraising round. I have BIG PLANS for 2025 and beyond. Ambitious is an understatement. My lens is value creation for industry leaders. My philosophy is quality over quantity / less is more. My approach is one of intention and bespoke connections. Some areas I’m focused on: ? Special events and experiences for brand marketing leaders and senior industry executives with my own unique spin on things ? A podcast and newsletter diving into undercovered but important topics for industry leaders (obviously), ? Some exciting advisory and consulting work - helping marquee players across the brand, media, tech, agency, and entertainment sides of our industry with talent, education, strategy, growth, and bespoke matchmaking. ? Talent and Leadership Development If you want to collab, participate, sponsor, support… pls DM!!