Pura

At Pura, not only are we passionate about designing beautiful spaces with premium scent, we’re committed to doing business in a different way by engineering solutions that put communities and real-world needs first. Through our partnerships with the K Farmer Dutjahn Foundation, Malala Fund, and Year Up United, we’re tackling systemic issues head-on. Whether it's supporting Indigenous communities, backing locally-led education programming in hard-to-reach areas, or investing in skill development for young people, we’re committed to designing solutions together with communities to produce change that stands the test of time. It’s simple—we believe in humanity. We care about people’s ability to fulfill their full potential, the planet’s health, and building a future that is bright and sustainable. Forget what’s trending—we’re about making a deep, lasting impact. Learn more about our work here: https://lnkd.in/gkpqNbUs #Innovation #SocialImpact #SystemsChange #PeopleFirst #Pura

Design your space with two new smart fragrance diffusers. We’re thrilled to announce the launch of two new smart fragrance diffusers designed to transform more spaces with scent. Pura Plus? fills even large and open spaces with fine fragrance. Together with smart features, manual controls, and more color options, this smart fragrance diffuser brings scent to bigger spaces. Pura Car Pro? makes premium, on-the-go scenting possible. Design every drive with the cordless diffuser that pairs smart features with undeniably fine fragrances from brands like Capri Blue, Anthropologie, and NEST New York. Now available at pura.com.

?? Nashville, here we come! Join us to celebrate all things fall at our Scent the Season event. Celebrate with us for a boot-scootin’ good time with prizes, swag, fall fragrances, fall-themed drinks and treats, and an introduction to our newest products launching in October. ?? Saturday, October 5th, 11–4 pm Neighborlily 606 Monroe Street Nashville, TN 37208

Pura was named the fastest-growing company in Utah by Utah Business Fast 50! We're ecstatic to receive this noteworthy title with so many amazing companies and so much work going on in this state. We'd like to give grateful credit to our incredible brand partnerships and recently expanding retail initiatives, as well as to our team and employees dedicated to creating the best scenting experiences in ways that have never been done before. We are inspired and full of drive to continue the great and expansive work in Utah and beyond. Read the full article here: https://bit.ly/4g41lkO

We’re proud to announce that Pura has made Inc. 5000’s 2024 list of the fastest-growing private companies in America, ranking 927 out of 5,000 and 64 for consumer products. Honored and humbled, we’re excited to continue pushing forward the possibilities of fragrance for every scentscape. Check out the Inc. 5000 article here: https://bit.ly/4fOf0fz

It’s official—you can find us at Target. Shop brand new scents, available exclusively at Target and on?target.com.

Introducing the New Pura App Experience The upgraded Pura app makes creating your scenting experience easier and more personal than ever. Dive into updated controls, immersive background images, additional user tips and tricks, and more.

Pura was honored to be part of #WPC2024. CEO Bruno Lima and Chief Fragrance Experience Officer Mara Dumski spoke at the conference, surrounded by inspirational members of the industry. The excitement and energy around Pura's innovative fragrance technology was contagious—we're looking forward to what's to come, both as a company and in the fragrance industry as a whole. Perfumer & Flavorist+

We’re thrilled to announce our partnership with candle brand Otherland and the launch of two transformative scents. “As an exciting start to our new partnership with Otherland, our aim is to provide a luxurious and immersive home fragrance experience that transports individuals to a world of tranquility and indulgence,” said Mara Dumski, Pura’s Chief Fragrance Experience Officer. “By combining our joint expertise in home fragrance, we’ve created an innovative collection that sets a new standard in the scent and fragrance industry to bring a touch of luxury to every home." We can’t wait for everyone to experience the first scents from our partnership with the artistic, immersive Otherland!

We’ve teamed up with Pura to offer our consumers another option to experience our top fragrances Limoncello Cupcake and Sea Salt Lavender!! Check us out on www.pura.com https://lnkd.in/eueYXiw6