As commerce takes center stage at #Shoptalk this week, learn how Kroger Precision Marketing is elevating both sustainability and performance with PubMatic. Learn more ?? https://lnkd.in/ebtyDgtu 84.51? #Commerce #Advertising #AdTech??
PubMatic
科技、信息和网络
Redwood City,CA 346,015 位关注者
PubMatic (Nasdaq: PUBM) is an independent technology company delivering digital advertising’s supply chain of the future
关于我们
PubMatic (Nasdaq: PUBM) is an independent technology company maximizing customer value by delivering digital advertising’s supply chain of the future. PubMatic’s sell-side platform empowers the world’s leading digital content creators across the open internet to control access to their inventory and increase monetization by enabling marketers to drive return on investment and reach addressable audiences across ad formats and devices. Since 2006, our infrastructure-driven approach has allowed for the efficient processing and utilization of data in real time. By delivering scalable and flexible programmatic innovation, we improve outcomes for our customers while championing a vibrant and transparent digital advertising supply chain.
- 网站
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https://pubmatic.com/?utm_source=LinkedIn
PubMatic的外部链接
- 所属行业
- 科技、信息和网络
- 规模
- 501-1,000 人
- 总部
- Redwood City,CA
- 类型
- 上市公司
- 创立
- 2006
- 领域
- Real-Time Bidding、online advertising、Yield Optimization、Ad Revenue、Sell Side Platform、marketing automation software、mobile advertising、video advertising、in-app advertising和inventory quality
地点
PubMatic员工
动态
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With #ShopTalk wrapping up today, we’re excited to share our latest Executive Dialogue! Rajeev Goel sits down with DIGITS Agency's David Glaza to discuss retail media, the current challenges brands are facing, and how PubMatic and Digits are partnering to simplify the process. Watch the full discussion:?https://lnkd.in/eB-fyu7D #Advertising #AdTech #Commerce
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Data is a huge opportunity being unlocked by #curation. As the industry gathers at #Shoptalk, hear from our Kyle Dozeman, Kofi Amoako, and Howard Luks as they discuss the importance of commerce data and how to unlock the opportunity with PubMatic Connect: https://lnkd.in/e3T_qcqA #Advertising #Commerce #AdTech #Programmatic
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Next month, join us as we continue to celebrate women as we sponsor Be Bold for Change UK in London! Hear from an incredible line up of women across a range of industries, as they share their achievements as change makers. Learn more: https://lnkd.in/eKgX8xJ6 #Advertising #AdTech #Programmatic
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We are excited to kick off #ShopTalk with our latest Executive Dialogue video. Rajeev Goel sits down with industry pioneer Instacart's Tim Castelli to explore what's next in commerce advertising, how the retail media giant is unlocking new opportunities across platforms, and why they're partnering with PubMatic to make it happen. ?? Watch the full conversation: https://lnkd.in/eiZACbbP #Advertising #AdTech #Programmatic #Commerce
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Attending Advertising Week Europe next week? Hear from our CRO Emma Newman, Channel 4 Sales's Alex Wright, and GroupM's Chris Keenan as they discuss how the blurring lines between traditional and streaming TV are creating opportunities for advertisers. https://lnkd.in/eMaVp2fr Our experts will unpack: - How viewer behavior is transforming across platforms - Why programmatic is becoming essential in the CTV landscape - What strategies leading broadcasters and media buyers are implementing today Don't miss this opportunity to gain actionable insights into TV's next golden age, where precision targeting meets unrivaled reach. #Advertising #Streaming #AdTech #AWEurope25
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At the #ReedAwards last week, our Collin Diederich and Punit Shah explored how programmatic is reshaping political advertising and how PubMatic is driving the industry forward. Thanks for having us! #Advertising #AdTech #Programmatic #PoliticalAdvertising
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Want to unlock the full potential of curation? Start with PubMatic. Our Kyle Dozeman, Kofi Amoako, and Howard Luks discuss PubMatic Connect, our curation platform and how it is igniting innovation in the ecosystem: https://lnkd.in/e3T_qcqA #Curation #Advertising #AdTech #Programmatic
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We're in a new era of sports streaming in Australia! With the launch of the 2025 AFL broadcast rights agreement, Australia has officially stepped into a new phase of sports streaming. As an avid AFL fan streaming across linear TV, CTV, desktop, and mobile, our Luke Smith shares his top three takeaways on the evolving streaming landscape. https://lnkd.in/gy6xh-KW #Advertising #AdTech #CTV #Streaming
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PubMatic helped Kroger Precision Marketing optimize their campaigns to achieve notable increases in KPIs, including a 20% increase in click through rate. Read the case study: https://lnkd.in/ebtyDgtu #AdTech #Advertising #CaseStudy
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