PublicRelay

More isn’t always better. Without context, metrics like volume and impressions can be misleading. The right media analysis helps ensure that what you’re celebrating is truly worth celebrating. Learn more in one of our recent blogs: https://lnkd.in/dMYY2Pjk #MediaAnalysis #CommunicationsStrategy

Yesterday morning, we brought communicators in Charlotte, NC together for a breakfast roundtable discussion. Led by Colleen Herndon Penhall, the conversation highlighted the evolving challenges of audience engagement and the need for communicators to constantly adapt their strategies. It was a fantastic event, and we'd like to extend an extra special thank you to Colleen for hosting, and to the leaders who participated! Check out more PublicRelay events here: https://lnkd.in/djZJwEnn

Watch our latest on-demand webinar to: ?? Learn?data-backed strategies?for managing #CorporateReputation in a volatile geopolitical landscape. ?? Hear insights on?balancing #stakeholder pressures while minimizing reputational risk. ?? Gain a?framework?to assess whether your company should engage on a given issue. Watch here > https://lnkd.in/eGFgCZj4

This St. Patrick's Day, we thought we'd start a new tradition: celebrating the incredible employees we're lucky to have, because they make PublicRelay such a great place to work!?? ? Moving forward each month, we’ll be recognizing work anniversaries and giving a well-deserved shoutout to the team members who help shape our success. ? Swipe through to see the employees who have or will be celebrating their PublicRelay work anniversaries in the month of March ?? Bill Mitchell Robert Miska Haley Wilson Seth Katz Samuel Becker áine Griffin Zoe Daisy Thornes Sophie Mearns

Senior leaders aren’t just looking for great storytellers; they want business partners who can drive real impact. So, what sets top communicators apart? Swipe through to see how the communications function is evolving and what it takes to lead in today’s fast-moving landscape.

The evolving role of the #CCO was on full display at The Conference Board’s Corporate Communications Conference last week. Read the full recap in our newest blog post from VP, Enterprise Solutions (and event attendee), Jim Key: https://lnkd.in/eWgYsEZh

The era of data-driven communications is here. But, are you using the right data to drive real impact? On March 26th, senior comms leaders in #Houston will gather for a closed-door roundtable to explore how data is reshaping corporate communications. This candid, peer-led discussion will center on: ?? Moving from reactive to proactive strategies with smarter analytics ?? Cutting through the noise: what metrics actually matter? ?? Aligning communications efforts with broader business objectives If you're a CCO or senior comms leader navigating these challenges, and you're near Houston, this conversation is for you. Request your invitation now > https://lnkd.in/e7U-wqp2

When it comes to #geopolitics, when should companies take a stand, and when is silence a smarter strategy? Corporate engagement in geopolitical issues is a high-risk, high-reward game. The media’s response can make or break your #reputation, and as our analysis reveals, showing favoritism on a polarized issue often results in negative sentiment. In this clip, we briefly dive into one aspect of the media’s reaction to #CorporateAdvocacy on geopolitical matters and what it means for communicators navigating these high-stakes conversations. ?? Watch the full webinar on-demand to gain data-backed insights on balancing stakeholder pressures, mitigating reputational risk, and building a smart engagement strategy > https://lnkd.in/e5nMwTgK

Quick Service Restaurants are locked in an escalating cycle of promotional battles, as seen in recent media trends. With each major promotion, competitive ripple effects extend media coverage beyond the initial campaign, proving that value is a conversation that brands must continually engage in. Read our latest blog to learn more > https://lnkd.in/eZQxSa4V

Communicators in the #Charlotte area - don't miss this networking event! Guest hosted by Colleen Herndon Penhall, VP of Global Communications at Albemarle Corporation, participants will discuss ways to reach the right audiences in ways that drive real business impact, exploring: - What content is truly breaking through - Which channels are still effective (or losing relevance) - Which emerging platforms are reshaping engagement strategies Space is limited - claim your seat while it's still available > https://lnkd.in/eECp_zTM