PublioSTUDIO?

?? Turn Conversations into Content that Sells! ??? PublioSTUDIO? presents The Video Sales Machine – the ultimate way to transform your insights into high-impact video content that builds your brand and drives engagement. ?? For just $1,500, you’ll get: ? Pre-production brainstorming & strategy session ? 1-hour virtual studio interview with your branding ? A full interview video + LinkedIn post ? 2 one-minute social media clips ? 7-day turnaround – fast, professional, and ready to share! With over 100 interviews under our belt, we will guide you and help you get the content you need for branding and lead generation in our virtual studio. ?? Whether you're an individual leader, a team looking to scale your content, or an agency seeking a partner to deliver top-notch video for clients, we’ve got you covered. ?? As a HubSpot Solutions Partner, we specialize in Inbound Content Strategy to ensure your video works for you—attracting, engaging, and converting your audience. ?? Ready to book your session? Scan the QR code in the flyer or DM us to get started! ?? #VideoMarketing #ContentStrategy #LinkedInContent #InboundMarketing #PublioSTUDIO #HubSpotPartner #B2BMarketing #ThoughtLeadership #VideoSalesMachine

??? How We Built PublioSTUDIO?—??? From Conversation to Customers: How To Turn Expert Insights into Impact A few years ago, we faced a challenge: turning our own podcast interviews into content efficiently. What took 30 days to publish omnichannel content now takes just hours and days—and that shift led us to something bigger. PublioSTUDIO? was born from this realization: the best content isn’t created, it’s captured. In our last episode of SMarketPlace? my guest, Bryan Reynolds, and co-hosts, Tom Dempsey, Christopher Mateo, and Sarah Noonan turned the tables and interviewed me! Every company has experts and leaders—people who live and breathe their mission, who know their industry inside out. But getting that knowledge out of their heads and into content with stories that resonate? That’s where most marketing efforts stall. ?? Our solution: A streamlined interview-driven video content sales machine. ?? Our method: AI-enhanced processing that compresses timelines while maintaining authenticity. ?? The result: Executives, founders, and thought leaders can speak naturally, while we handle the rest—turning conversations into videos, blogs, newsletters, and social posts in days, not weeks. Working with HubSpot, we don’t just create content—we connect it to your go-to-market efforts. We help businesses integrate their video content into inbound marketing and RevOps strategies to build and nurture a healthy pipeline. This isn’t just marketing—it’s a shift in how businesses build trust, engage audiences, and create relationships that drive real results. Stats show embedding video with blogs can boost conversions by 50-60%. Why? Because people trust real voices. The seek expertise. What’s your biggest challenge in turning your ideas into content - getting them out of your head and out to the world? Join us in the studio. ??? #ThoughtLeadership #ContentStrategy #AI #MarketingInnovation #RevOps #InboundMarketing

?? From Wireless to EV Charging: The Skills That Power the Future ? EV charging infrastructure isn’t just about the technology—it’s also about the people who build it, market it and sell it. And where do many of those people come from? They’ve in the wireless infrastructure business and they are adapting with the times. That’s why we were thrilled to have Rich Berliner join me, Tom Dempsey, Christopher Mateo, and Sarah Noonan in our virtual PublioSTUDIO? for our latest episode of SMarketPlace?! Rich is a wireless industry marketing and publishing veteran who is leading the transition into EV charging, and in this episode, he shared a surprising insight: ?? EV charger sites are more like cell tower sites (minus the tower) than any other type of construction. With up to 70% of wireless pros already expanding into EV charging, the connection is clear—and Rich is leading the way with ?Charged UP!, a publication dedicated to the EV industry. He's also hosting?Charged UP! Infrastructure, an educational event at Connect (X): Powered by WIA, designed to help wireless installers connect, learn, and grow in the booming charging infrastructure industry. So, if you’re in EV charging and wondering how to get in front of decision-makers, ChargedUp! Infrastructure at the Wireless Infrastructure Association show is where you need to be. ?? Reach out to Rich to: ? Network with top industry pros ? Showcase your solutions ? Find new opportunities in a fast-growing market Events are all about making connections, and as Rich says, you can sit back and wait for leads to come to you… or you can take action and put yourself in the right rooms with the right people. ?? Oh, and for our rock and roll fans? Rich’s first concert was Jethro Tull—and Ian Anderson literally took his star sunglasses, wore them, and gave them back. ?? Now that is a rock star moment! Check out the clips below from our chat! ???? #EVCharging #Wireless #Electrification #Infrastructure #BusinessGrowth #Marketing #Sales #SMarketPlaceLive #Networking

?? Content Organization: The Key to Longevity & Impact ?? Content and inbound marketing strategy isn’t just about creation and production—it’s also about structure, strategy, and distribution. Without a clear organizational system to define your audience experience, even the best content can get lost in the noise. That’s why we’re super excited to have Bryan Reynolds join me, Tom Dempsey, Christopher Mateo and Sarah Noonan in our virtual PublioSTUDIO for the next episode of SMarketPlace?! Not only is Bryan an expert in integrated marketing, but he’s also our host Keith Reynolds’ brother. ?? Bryan and Keith have done some terrific work together in their early years at an agency. Bryan went on to become Vice President of Marketing & Public Relations at a leading retirement services provider?for 11 years, making this reunion even more special! In this clip, Bryan breaks down a fundamental truth: Content must be structured the way your audience naturally consumes information—just like a newspaper organizes by sports, business, and local news. ?? It must also be structured data for the systems used to create the consumer journey- from awareness to delighted customer, so you have the information necessary to continually improve your efforts. So, how do you ensure your content resonates and remains discoverable? ? Start with Market Research: Use both qualitative and quantitative insights to understand your audience’s needs. ? Define the Consumer Journey: Organize content based on how your audience engages—not just from a brand perspective, but from their perspective. ? Align Editorial & Distribution Strategies: Your publishing system should fuel long-term content relevance, while your distribution system (LinkedIn, Facebook, TikTok, local events, etc.) ensures it reaches the right people at the right time and interactions can be captured in your CRM, like HubSpot for follow-up with humans. ?? When content is structured with purpose, it doesn’t just attract views—it builds relationships and drives action. How do you organize your content for maximum impact? Let’s discuss! ?? #ContentStrategy #Marketing #ThoughtLeadership #SMarketPlace #DigitalMarketing #BrandGrowth #LeadGen