Protect Our Winters

“If you go back 100 years, the sustained cold period across New England was about two to three weeks longer and in some spots across the region, temperatures have warmed by five to six degrees since the 1970s,” - Elizabeth Burakowski, climate scientist, POW Science Alliance Member, and passionate skier. As a Research Faculty member at the University of New Hampshire, Institute for the Study of Earth, Oceans, and Space, Liz studies the effects of climate change in the Northeast. She joined POW for the filming of Purple Mountains Live Free or Die to highlight these critical issues. Watch Purple Mountains Live Free or Die: https://lnkd.in/ekENp3YE A film by Josh 'Bones' Murphy A huge thank you to 11th Hour Racing, ACT | The Alliance for Climate Transition, and Land and Sea for All.

The devastation left by Hurricane Helene is heartbreaking, claiming over 200 lives and leaving 600 missing. 42 Trillion gallons of rainfall have caused entire communities to remain without power, homes lost, mass flooding, and an estimated $160 Billion in damages. “While Helene on its own is a devastating blow to communities in the American Southeast, the storm is indicative of climate change shifting the distribution of hurricanes toward more violent and damaging to communities that historically least expect it. For this reason alone, addressing the causes and effects of climate change are imperative to ensuring the wellbeing of our local communities into the future.” Jackson Yip, POW Science Alliance Member and Research Associate for the Department of Meteorology at San Jose State University. With over 1,000 Team POW and Alliance members directly in Hurricane Helene's path, the devastation serves as a stark reminder that climate change is already here—and it’s hitting hard. These moments strike us deeply, reaffirming our commitment to protect the places, people, and communities we love. Our thoughts are with those impacted by Hurricane Helene. If you can support those in need, please visit American Red Cross and Charity Navigator. Learn more from Alex Lee, POW Science Alliance Captain, Ph.D. in Environmental Ethics from the University of Colorado Boulder, on our blog: https://lnkd.in/exK6_zsj Photos by Caitlin Ochs (East of Asheville, aftermath)

We're honored to work with High West Distillery as a Brand Alliance partner! High West’s Protect the West initiative partners with nonprofits focused on wildfires, conserving wild lands, and protecting winter. “That’s why High West’s support of Protect Our Winters, an organization founded by my friend and snowboarding legend Jeremy Jones, really resonated with me. POW has done an amazing job mobilizing the snow sports community on climate.” -Shaun White

“Did you know that I can’t vote, and have never been able to vote? Did you know that there are approximately 25.3 million people who live in the United States and can’t vote? We are immigrants.” Vanessa Chavarriaga is a professional athlete, POW Alliance member, and climate advocate who can’t vote due to her immigration status. Recently, Vanessa wrote a blog on finding her voice in advocacy, voter suppression, and the disproportionate effects of climate change on communities of color. https://lnkd.in/e8X5RjYQ “I am constantly in rooms full of people who don’t understand my intersectional identities, and are therefore unable to see me or create space for my needs. My communities, the poor, rural, undocumented, working class communities, are on the frontlines of environmental racism, imperialism, and genocide. And politically, we have less agency to do anything about it. We don’t have a political voice to fight for our lives through voting. We can’t fight for our futures.” -Vanessa Chavarriaga Photos by Micheli Oliver and Joey Sackett

Did you know that people are significantly more likely to vote when encouraged by a friend? Vote tripling is one of the simplest and most powerful ways to boost voter turnout. According to Impactive, this strategy can increase turnout by up to 8.3%! Here’s how you can make an impact: Text three friends and ask them to vote. Then, visit https://stokethevote.com/ to enter to win incredible prizes from our partners. Grand prizes include a pair of Faction Skis aka The Faction Collective, a new Burton Snowboards, and an unlimited Ikon Pass. If we unite the Outdoor State, all 175 Million of us, we can unlock the largest voting power in the nation. Triple your vote now: https://bit.ly/3SOEFe8 #protectourwinters “NO PURCHASE NECESSARY. Void where prohibited. Open to legal residents of the 50 United States and DC, 13 years or older. Begins October 1, 2024 ends November 5, 2024. To enter and for Official Rules, including odds, and prize descriptions visit [https://bit.ly/3ZNAbZA].” Photo credit: Gretchen Powers, Jeremiah Watt, Scott Markewitz

Outside Livin Forms Partnership with Protect Our Winters (POW) to Drive Climate Action October 1, 2024 — Outside Livin, Inc., doing business as SkiSync and Outside Life, a leading travel company for outdoor and ski enthusiasts, is excited to announce a strategic partnership with Protect Our Winters (POW), a nonprofit organization dedicated to fighting climate change. This collaboration reflects Outside Livin’s commitment to protecting the environment and ensuring the sustainability of winter sports and outdoor recreation for generations to come. Outside Livin has long been dedicated to offering unique travel experiences for adventure seekers. With a vibrant, young demographic that includes college students, alumni, and grad students, Outside Livin is well-positioned to inspire climate action at an earlier age. This partnership aims to harness the energy and passion of younger generations, helping to develop climate advocates who can drive meaningful change both now and in the future. Statements from Leadership: "We're thrilled to partner with Protect Our Winters," said Kelsie Neff Lee, Head of Partnerships and Development at Outside Livin. "As a company that serves outdoor enthusiasts, we understand the importance of preserving the environments where we operate. This partnership represents our commitment to ensuring that future generations can continue to enjoy the Ultimate Winter Experience, because life is best lived outside!" From Patrick King, Strategic Partnerships Director at POW: “We're excited to work with Outside Livin to grow POW’s reach among an important demographic within the Outdoor State: young, engaged voters who are ready and excited to make advocacy part of their climate story.” Read the full press release at https://lnkd.in/gds5njkX For more information about this partnership, please visit OutsideLife.com and SkiSync.com. Learn more about Protect Our Winters at protectourwinters.org.

“Even as a little girl, I knew how it felt to be enveloped with love from my landscapes. That love carried through to everything I did. From skiing, to photography, to my career as an action photographer; the passion that drove me to these things came from my love for the outdoors. The outdoors has always been my friend.” Emily Tidwell, POW Creative Alliance Captain & director of her latest film “Saving Silence”. https://lnkd.in/ePSiKKz2 In this powerful film, Emily Tidwell finds refuge in nature and action. She’s using her passion for the outdoors to tell her story and motivate others to get involved. With microplastic pollution reaching the most pristine places on Earth, the call to action is clear: use your voice, protect our lands, and vote for change. #protectourwinters Thank you for making this possible Fat Tire and Visit Cook County MN

Michelle Parker here to remind you to #stokethevote with our Strava challenge starting TODAY! Whether you ride, run, bike, swim, or skate—whatever gets you moving, we’re all in. Get out, catch some fresh air, and make it count. See you at the polls (and on the trails). Head over to Strava now to join the challenge and start logging your activities to earn a POW badge and the chance to win epic prizes from our partners Osprey Packs, Inc. GU Energy Labs 45NRTH Big Agnes Inc ! https://lnkd.in/e6D2bP_S #ProtectOurWinters

The Northeast is warming faster than any other region in the continental U.S., and the effects are hitting hard: jobs are disappearing, communities are losing their landscapes, and the outdoors are once again on the ballot. Jeremy Jones hit the road to explore the impact of climate change on his home state—fewer snow days, more extreme weather, and mountain towns caught between climate change and politics. This film shows that no matter our differences, we are united by our love for clean air, clean water, and our drive to protect these wild places. Watch the full film: https://lnkd.in/etAAy5ED A film by Josh 'Bones' Murphy A huge thank you to our partners 11th Hour Racing ACT | The Alliance for Climate Transition, Land and Sea For All. #protectourwinters

Celebrating our new partnership with Protect Our Winters in the US?? As part of New York Climate Week, our New York flagship store was packed for a special screening of Amie Engerbretson's film "The Hypocrite", a discussion on the film and Q&A with by POWs CEO Erin Sprague and Ian Bollinger, moderated by Ira Rosh. The film adresses imperfect advocacy in the world of outdoor recreation. POW is a a leading nonprofit advocacy group that helps passionate outdoor people protect the places and experiences they love from climate change. POW will be a valuable partner towards our 2029 Responsibility Roadmap, supporting us with quarterly training and materials on climate science, communications and strategy that will help support our environmental and sustainability goals. ??: Synne St?len Flem, MA #ProtectOurWinters #Norr?na #WelcomeToNature